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← Rankings

wp.org search vs our merit ranking: “sat default content.”

wp.org orders by popularity, so a plugin a host bundled onto millions of sites, or a big-brand one that's slow and mediocre, can sit at the top. Our ranking is built to answer a different question: which of these is actually worth installing. How this works →

For “sat default content.”, we and wp.org disagree on the top plugin, and our order differs from theirs on 13 of the top 20.

wp.org search ranks on

Install count (uncapped), the raw star average, freshness, and support. Popularity dominates, so the biggest install base usually wins regardless of how it got there.

We add

A cap on the install boost, volume-weighted ratings, and signals wp.org can't see: whether the install base is organic or host-pushed, and its risk of being pulled.

Ranked above its merit

EnvíaYa: Ship with all carriers (Rating, Booking and Tracking) shows at wp.org #10 but places #20 on merit, a gap of 10 places. Its 200+ installs carry it up the search order; its 5.0★ average from 1 reviews, plus freshness and upkeep, place it lower on our volume-weighted scale.

Buried gem

Blog Filter – Post Grid Filter by Category or Tag places #12 on merit, 4.9★ from 81 reviews, but shows at wp.org #23. A smaller install base keeps it further down the default search order than its quality signals alone would.

How this rank is calculated

Each plugin's merit score multiplies these inputs together: how recently it was updated, how current its "tested up to" WordPress version is, its install base (log scale, capped at 10 million), its support thread resolution rate, and a rating score. The rating score weights the star average by review volume against a sitewide prior, then scales it by the lower bound of the share of 4 and 5 star reviews. A plugin with 3.7 stars from tens of thousands of reviews can still outscore a 4.9 with a few dozen, because the small sample carries less certainty.

A health factor between 0.4 and 1.15 then adjusts that score for what wp.org's search can't see: PHP fatals or failed activations on a test install, PHP and WordPress compatibility, memory and page-speed footprint, suspicious review patterns, closure risk, and a large install base with very few reviews. Clean, adopted plugins earn a small lift.

A keyword ranking starts from wp.org's search order for the term, weighting each position by 1 divided by its place, then applies the merit correction and health factor above. Relevance to the keyword stays in the result, so the order can differ from the all-categories list on /best, which scores plugins with no search term.

Hover a row to see the main reason for its position.

merit plugin wp.org
1 WP-Optimize – Cache, Compress images, Minify & Clean database to boost page speed & performance 1M+ · 4.8★ (2617) wp.org #3 2 too low 2 WP Date and Time Shortcode 10K+ · 4.9★ (31) wp.org #2 3 PowerPack Addons for Elementor: Widgets, Form Styler and Templates 70K+ · 4.8★ (361) wp.org #7 4 too low 4 AI Content Signals 800+ · 5.0★ (3) wp.org #1 3 too high 5 Dark Mode for WP Dashboard 3K+ · 4.8★ (34) wp.org #6 1 too low 6 Advanced Custom Stock Status 8K+ · 4.2★ (37) wp.org #5 1 too high 7 WP Store Locator 40K+ · 4.8★ (312) wp.org #16 9 too low 8 Prevent Direct Access – Protect WordPress Files 10K+ · 4.6★ (297) wp.org #18 10 too low 9 Darkify – Dark Mode & Night Mode for Website & Admin (Dark Theme Included) 1K+ · 4.7★ (29) wp.org #9 10 B Book Review Library 200+ · 4.8★ (16) wp.org #8 2 too high 11 Nexter Extension – Security, Performance, Code Snippets & Site Toolkit 10K+ · 4.7★ (13) wp.org #11 12 Blog Filter – Post Grid Filter by Category or Tag 7K+ · 4.9★ (81) wp.org #23 11 too low 13 Display During Conditional Shortcode 200+ · 5.0★ (3) wp.org #4 9 too high 14 SureCookie – GDPR Cookie Consent Banner, Cookie Scanner & Script Blocking 70K+ · 4.9★ (21) wp.org #17 3 too low 15 EU Withdrawal and Legal Guarantee Compliance 1K+ · 5.0★ (17) wp.org #19 4 too low 16 WP-EMail 1K+ · 4.5★ (11) wp.org #20 4 too low 17 Advanced User Avatar | Custom Profile Picture Uploader for WordPress, WooCommerce, and BuddyPress 300+ · 5.0★ (6) wp.org #22 5 too low 18 Flipa PDF Flipbook – PDF Viewer and Page Flip Book 800+ · 5.0★ (4) wp.org #21 3 too low 19 Luzid Content Scheduler 20+ · 0.0★ (0) wp.org #12 7 too high 20 EnvíaYa: Ship with all carriers (Rating, Booking and Tracking) 200+ · 5.0★ (1) wp.org #10 10 too high 21 Keel Defaults 10+ · 0.0★ (0) wp.org #15 6 too high 22 Business Hours & Holiday Schedule Manager 100+ · 4.0★ (1) wp.org #13 9 too high 23 Noyan Content Slider — · 5.0★ (1) wp.org #14 9 too high 24 Cryptoria Bitcoin/Sats Converter — · 0.0★ (0) wp.org #24

Merit ranking caps the install boost at 10M (wp.org leaves it uncapped), replaces the raw star average with a volume-weighted score and a Wilson lower bound, and keeps wp.org's own freshness and compatibility decays. Method from the plugin-directory source; see Meta Trac #8298. Positions are tracked daily from the first visit to a keyword, so the small arrows show movement since tracking began.