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wp.org search vs our merit ranking: “top categories”

wp.org orders by popularity, so a plugin a host bundled onto millions of sites, or a big-brand one that's slow and mediocre, can sit at the top. Our ranking is built to answer a different question: which of these is actually worth installing. How this works →

For “top categories”, we agree with wp.org on the top plugin, and our order differs from theirs on 11 of the top 20.

wp.org search ranks on

Install count (uncapped), the raw star average, freshness, and support. Popularity dominates, so the biggest install base usually wins regardless of how it got there.

We add

A cap on the install boost, volume-weighted ratings, and signals wp.org can't see: whether the install base is organic or host-pushed, and its risk of being pulled.

Ranked above its merit

Automatically Hierarchic Categories in Menu shows at wp.org #5 but places #12 on merit, a gap of 7 places. Its 2K+ installs carry it up the search order; its 4.6★ average from 13 reviews, plus freshness and upkeep, place it lower on our volume-weighted scale.

Buried gem

WooCommerce places #5 on merit, 4.5★ from 4833 reviews, but shows at wp.org #12. A smaller install base keeps it further down the default search order than its quality signals alone would.

How this rank is calculated

Each plugin's merit score multiplies these inputs together: how recently it was updated, how current its "tested up to" WordPress version is, its install base (log scale, capped at 10 million), its support thread resolution rate, and a rating score. The rating score weights the star average by review volume against a sitewide prior, then scales it by the lower bound of the share of 4 and 5 star reviews. A plugin with 3.7 stars from tens of thousands of reviews can still outscore a 4.9 with a few dozen, because the small sample carries less certainty.

A health factor between 0.4 and 1.15 then adjusts that score for what wp.org's search can't see: PHP fatals or failed activations on a test install, PHP and WordPress compatibility, memory and page-speed footprint, suspicious review patterns, closure risk, and a large install base with very few reviews. Clean, adopted plugins earn a small lift.

A keyword ranking starts from wp.org's search order for the term, weighting each position by 1 divided by its place, then applies the merit correction and health factor above. Relevance to the keyword stays in the result, so the order can differ from the all-categories list on /best, which scores plugins with no search term.

Hover a row to see the main reason for its position.

merit plugin wp.org
1 WebberZone Top 10 — Popular Posts 10K+ · 4.6★ (102) wp.org #1 2 Yoast SEO – Advanced SEO with real-time guidance and built-in AI 10M+ · 4.8★ (27820) wp.org #4 ↑2 2 too low 3 Category Order and Taxonomy Terms Order 500K+ · 4.5★ (162) wp.org #2 1 too high 4 Schedule Post Changes With PublishPress Future: Unpublish, Delete, Change Status, Trash, Change Categories 100K+ · 4.5★ (172) wp.org #7 ↓2 3 too low 5 WooCommerce 7M+ · 4.5★ (4833) wp.org #12 ↓3 7 too low 6 WP Statistics – Simple, privacy-friendly Google Analytics alternative 500K+ · 4.1★ (758) wp.org #10 4 too low 7 ElementsKit Elementor Addons – Advanced Widgets & Templates Addons for Elementor 1M+ · 4.9★ (2052) wp.org #13 ↓1 6 too low 8 Kadence Blocks — Page Builder Toolkit for Gutenberg Editor 600K+ · 4.8★ (333) wp.org #11 ↑7 3 too low 9 WP Top News — Build a Complete News Portal in WordPress 800+ · 5.0★ (7) wp.org #3 ↑13 6 too high 10 BrikPanel: WooCommerce Dashboard & Analytics, Abandoned Cart Recovery, Order Export, Inventory Management & Bulk Editor 1K+ · 5.0★ (55) wp.org #9 ↓2 1 too high 11 FV Top Level Categories 20K+ · 4.4★ (23) wp.org #6 ↓3 5 too high 12 Automatically Hierarchic Categories in Menu 2K+ · 4.6★ (13) wp.org #5 ↓3 7 too high 13 Collapsing Categories 4K+ · 4.1★ (57) wp.org #8 ↓4 5 too high 14 Category AJAX Filter – Posts, Custom Post Types & Product Filter 6K+ · 4.9★ (158) wp.org #16 ↓5 2 too low 15 Essential Addons for Elementor – Popular Elementor Templates & Widgets 1M+ · 4.9★ (4132) wp.org #23 ↓2 8 too low 16 Category Posts Block 40K+ · 4.5★ (79) wp.org #14 ↓1 2 too high 17 Product Category Slider & Grid for WooCommerce – Reno Product Category 9K+ · 4.8★ (91) wp.org #15 ↓5 2 too high 18 Jetpack – AI Agents & MCP, Security, Backup & Analytics 3M+ · 3.7★ (2408) wp.org #20 ↓1 2 too low 19 Simple Banner – Easily add multiple Banners/Bars/Notifications/Announcements to the top or bottom of your website 50K+ · 4.8★ (45) wp.org #18 ↑4 1 too high 20 Blog Filter – Post Grid Filter by Category or Tag 7K+ · 4.9★ (81) wp.org #24 ↓1 4 too low 21 Same Category Posts 3K+ · 4.7★ (13) wp.org #17 ↓2 4 too high 22 WOOF by Category 1K+ · 4.8★ (19) wp.org #22 23 P Product Categories/Tags Bottom Description for WooCommerce 3K+ · 5.0★ (3) wp.org #19 ↓5 4 too high 24 Dynamic Product Category Grid, Slider for WooCommerce 200+ · 5.0★ (2) wp.org #21 ↓4 3 too high

Merit ranking caps the install boost at 10M (wp.org leaves it uncapped), replaces the raw star average with a volume-weighted score and a Wilson lower bound, and keeps wp.org's own freshness and compatibility decays. Method from the plugin-directory source; see Meta Trac #8298. Positions are tracked daily from the first visit to a keyword, so the small arrows show movement since tracking began.