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wp.org search vs our merit ranking: “trim excerpt”

wp.org orders by popularity, so a plugin a host bundled onto millions of sites, or a big-brand one that's slow and mediocre, can sit at the top. Our ranking is built to answer a different question: which of these is actually worth installing. How this works →

For “trim excerpt”, we agree with wp.org on the top plugin, and our order differs from theirs on 7 of the top 20. 1 plugin is pushed down for signals wp.org ignores: errors, a host-installed base, or removal risk.

wp.org search ranks on

Install count (uncapped), the raw star average, freshness, and support. Popularity dominates, so the biggest install base usually wins regardless of how it got there.

We add

A cap on the install boost, volume-weighted ratings, and signals wp.org can't see: whether the install base is organic or host-pushed, and its risk of being pulled.

Ranked above its merit

Performance & Security shows at wp.org #8 but places #15 on merit, a gap of 7 places. Its 50+ installs carry it up the search order; its 5.0★ average from 2 reviews, plus freshness and upkeep, place it lower on our volume-weighted scale.

Buried gem

Bulk Page Generator and Mass Page Builder – Page Generator places #10 on merit, 4.6★ from 70 reviews, but shows at wp.org #14. A smaller install base keeps it further down the default search order than its quality signals alone would.

How this rank is calculated

Each plugin's merit score multiplies these inputs together: how recently it was updated, how current its "tested up to" WordPress version is, its install base (log scale, capped at 10 million), its support thread resolution rate, and a rating score. The rating score weights the star average by review volume against a sitewide prior, then scales it by the lower bound of the share of 4 and 5 star reviews. A plugin with 3.7 stars from tens of thousands of reviews can still outscore a 4.9 with a few dozen, because the small sample carries less certainty.

A health factor between 0.4 and 1.15 then adjusts that score for what wp.org's search can't see: PHP fatals or failed activations on a test install, PHP and WordPress compatibility, memory and page-speed footprint, suspicious review patterns, closure risk, and a large install base with very few reviews. Clean, adopted plugins earn a small lift.

A keyword ranking starts from wp.org's search order for the term, weighting each position by 1 divided by its place, then applies the merit correction and health factor above. Relevance to the keyword stays in the result, so the order can differ from the all-categories list on /best, which scores plugins with no search term.

Hover a row to see the main reason for its position.

merit plugin wp.org
1 A Advanced Excerpt 80K+ · 4.3★ (101) wp.org #1 2 WP RSS Aggregator – RSS Import, Feed to Post, Autoblogging, AI Content 40K+ · 4.5★ (565) wp.org #3 1 too low 3 Latest Post Shortcode 4K+ · 4.8★ (46) wp.org #2 1 too high 4 Social Media Auto Poster – Schedule & Publish to Buffer 7K+ · 4.5★ (125) wp.org #5 1 too low 5 WP-Members Membership Plugin 50K+ · 4.6★ (272) wp.org #7 2 too low 6 Royal Addons for Elementor – Addons and Templates Kit for Elementor 600K+ · 4.8★ (612) wp.org #9 ↓1 3 too low 7 Advanced Post Block – Display Your Posts Exactly How You Want 10K+ · 4.2★ (17) wp.org #4 3 too high 8 Authors List 5K+ · 5.0★ (22) wp.org #6 2 too high 9 Social Preview and Open Graph Tags 50K+ · 4.6★ (122) wp.org #12 3 too low 10 Bulk Page Generator and Mass Page Builder – Page Generator 3K+ · 4.6★ (70) wp.org #14 4 too low 11 BlogLentor – Blog Designer Pack for Elementor 4K+ · 5.0★ (9) wp.org #10 1 too high 12 Social Media Auto Poster – Schedule & Publish to Hootsuite 200+ · 4.1★ (15) wp.org #13 1 too low 13 Init Live Search – AI-Powered, Related Posts, Slash Commands 90+ · 5.0★ (7) wp.org #11 2 too high 14 Display Posts As List, Grid, Thumbs 800+ · 5.0★ (6) wp.org #16 ↓1 2 too low 15 Performance & Security 50+ · 5.0★ (2) wp.org #8 ↑1 7 too high 16 Groundworx Carousel 90+ · 4.0★ (2) wp.org #17 1 too low 17 Prime SEO – AI SEO, LLMs.txt Generator, AI Bots Manager & AI Crawler Stats 100+ · 5.0★ (2) wp.org #19 2 too low 18 Topper Pack 400+ · 0.0★ (0) wp.org #18 19 Ultra Excerpts 50+ · 5.0★ (1) wp.org #15 ↑1 4 too high 20 FetchWire — Remote News Feed for Elementor 20+ · 0.0★ (0) wp.org #22 2 too low 21 MCP Server for WordPress – Connect Claude, ChatGPT & Gemini | AtlasMCP 300+ · 0.0★ (0) wp.org #23 ↓2 2 too low 22 OrioleOne Custom Fields — · 0.0★ (0) wp.org #24 ↓1 2 too low 23 PMT PostGrid for block editor with elementor support 10+ · 5.0★ (1) wp.org #20 3 too high 24 Webspero Read More Toggle 10+ · 5.0★ (1) wp.org #21 ↓1 3 too high

Merit ranking caps the install boost at 10M (wp.org leaves it uncapped), replaces the raw star average with a volume-weighted score and a Wilson lower bound, and keeps wp.org's own freshness and compatibility decays. Method from the plugin-directory source; see Meta Trac #8298. Positions are tracked daily from the first visit to a keyword, so the small arrows show movement since tracking began.