wp.org search vs our merit ranking: “url redirection”
wp.org orders by popularity, so a plugin a host bundled onto millions of sites, or a big-brand one that's slow and mediocre, can sit at the top. Our ranking is built to answer a different question: which of these is actually worth installing. How this works →
For “url redirection”, we agree with wp.org on the top plugin, and our order differs from theirs on 10 of the top 20.
wp.org search ranks on
Install count (uncapped), the raw star average, freshness, and support. Popularity dominates, so the biggest install base usually wins regardless of how it got there.
We add
A cap on the install boost, volume-weighted ratings, and signals wp.org can't see: whether the install base is organic or host-pushed, and its risk of being pulled.
Ranked above its merit
Successful Redirection for Contact Form shows at wp.org #8 but places #20 on merit, a gap of 12 places. Its 10K+ installs carry it up the search order; its 5.0★ average from 4 reviews, plus freshness and upkeep, place it lower on our volume-weighted scale.
Buried gem
Really Simple Security – Simple and Performant Security (formerly Really Simple SSL) places #12 on merit, 4.9★ from 8869 reviews, but shows at wp.org #21. A smaller install base keeps it further down the default search order than its quality signals alone would.
Redirection 2M+ · 4.4★ (703)
wp.org #1 2 
Redirection 100K+ · 5.0★ (419)
wp.org #2 3 
Rank Math SEO – AI SEO Tools to Dominate SEO Rankings 4M+ · 4.8★ (7519)
wp.org #6 ↓1 3 too low 4 
Easy HTTPS Redirection (SSL) 100K+ · 4.2★ (71)
wp.org #3 ↑1 1 too high 5 
Redirection for Contact Form 7 200K+ · 4.7★ (275)
wp.org #5 ↑3 6 
SEO Redirection Plugin – 301 Redirect Manager 10K+ · 4.3★ (73)
wp.org #4 ↑5 2 too high 7 
All in One SEO – AI SEO Plugin to Boost SEO Rankings & Traffic (Schema, Local SEO, Sitemap & SEO Insights) 2M+ · 4.7★ (5231)
wp.org #11 4 too low 8 
Featured Image from URL (FIFU) 60K+ · 4.6★ (264)
wp.org #9 ↓6 1 too low 9 
URL Shortify – Simple and Easy URL Shortener 10K+ · 4.7★ (169)
wp.org #10 1 too low 10 
IP2Location Redirection 7K+ · 4.3★ (43)
wp.org #7 ↓1 3 too high 11 
404 to 301 – Redirect Manager, 301 Redirection, 404 Error Logs & 404 Monitoring 100K+ · 4.7★ (321)
wp.org #15 4 too low 12 Really Simple Security – Simple and Performant Security (formerly Really Simple SSL) 3M+ · 4.9★ (8869)
wp.org #21 ↑2 9 too low 13 
301 Redirects – Redirect Manager 300K+ · 4.7★ (578)
wp.org #19 6 too low 14 
Safe Redirect Manager 40K+ · 4.7★ (78)
wp.org #16 2 too low 15 
CF7 Apps – Addons for Contact Form 7 (Honeypot, Database, Redirection, Webhook, etc.) 300K+ · 3.8★ (135)
wp.org #14 ↓2 1 too high 16 
Ultra Addons for Contact Form 7 60K+ · 4.8★ (108)
wp.org #24 8 too low 17 S Simple Membership After Login Redirection 10K+ · 4.8★ (15) thin reviews
wp.org #12 ↑2 5 too high 18 
SEO Engine – Smart SEO with AI, Schema & Redirection for WordPress 1K+ · 4.9★ (48)
wp.org #20 ↑2 2 too low 19 
Specific Content For Mobile – Customize the mobile version without redirections 4K+ · 4.8★ (31)
wp.org #23 ↑1 4 too low 20 Successful Redirection for Contact Form 10K+ · 5.0★ (4) thin reviews
wp.org #8 ↓1 12 too high 21 
All In One Redirection 1K+ · 4.4★ (11) thin reviews
wp.org #13 8 too high 22 
Redirect 404 to Home Page – Custom URL 4K+ · 5.0★ (2) thin reviews
wp.org #17 5 too high 23 
Simple Redirection 100+ · 5.0★ (2) thin reviews
wp.org #18 5 too high 24 
404 Image Redirection (Replace Broken Images) 500+ · 3.5★ (2) thin reviews
wp.org #22 ↓2 2 too high Merit ranking caps the install boost at 1M (wp.org leaves it uncapped), replaces the raw star average with a volume-weighted Bayesian score and a Wilson lower bound, and keeps wp.org's own freshness and compatibility decays. Method from the plugin-directory source; see Meta Trac #8298. Positions are tracked daily from the first visit to a keyword, so the small arrows show movement since tracking began.