Plugin Pulse Beta
← Rankings

wp.org search vs our merit ranking: “user login time ago”

wp.org orders by popularity, so a plugin a host bundled onto millions of sites, or a big-brand one that's slow and mediocre, can sit at the top. Our ranking is built to answer a different question: which of these is actually worth installing. How this works →

For “user login time ago”, we agree with wp.org on the top plugin, and our order differs from theirs on 8 of the top 20.

wp.org search ranks on

Install count (uncapped), the raw star average, freshness, and support. Popularity dominates, so the biggest install base usually wins regardless of how it got there.

We add

A cap on the install boost, volume-weighted ratings, and signals wp.org can't see: whether the install base is organic or host-pushed, and its risk of being pulled.

Ranked above its merit

Init User Engine – Gamified, Fast, Frontend-First shows at wp.org #11 but places #22 on merit, a gap of 11 places. Its 30+ installs carry it up the search order; its 5.0★ average from 1 reviews, plus freshness and upkeep, place it lower on our volume-weighted scale.

Buried gem

FunnelKit Automations – Email Marketing Automation and CRM for WordPress & WooCommerce places #10 on merit, 5.0★ from 346 reviews, but shows at wp.org #16. A smaller install base keeps it further down the default search order than its quality signals alone would.

How this rank is calculated

Each plugin's merit score multiplies these inputs together: how recently it was updated, how current its "tested up to" WordPress version is, its install base (log scale, capped at 10 million), its support thread resolution rate, and a rating score. The rating score weights the star average by review volume against a sitewide prior, then scales it by the lower bound of the share of 4 and 5 star reviews. A plugin with 3.7 stars from tens of thousands of reviews can still outscore a 4.9 with a few dozen, because the small sample carries less certainty.

A health factor between 0.4 and 1.15 then adjusts that score for what wp.org's search can't see: PHP fatals or failed activations on a test install, PHP and WordPress compatibility, memory and page-speed footprint, suspicious review patterns, closure risk, and a large install base with very few reviews. Clean, adopted plugins earn a small lift.

A keyword ranking starts from wp.org's search order for the term, weighting each position by 1 divided by its place, then applies the merit correction and health factor above. Relevance to the keyword stays in the result, so the order can differ from the all-categories list on /best, which scores plugins with no search term.

Hover a row to see the main reason for its position.

merit plugin wp.org
1 Simple History – Track, Log, and Audit WordPress Changes 300K+ · 4.9★ (492) wp.org #1 2 Events Manager – Calendar, Bookings, Tickets, Appointments and more! 60K+ · 4.2★ (551) wp.org #2 3 Hide My WP Ghost – Security & Firewall 100K+ · 4.5★ (373) wp.org #4 ↑1 wp.org ranks it 1 place below merit 4 BrikPanel: WooCommerce Dashboard & Analytics, Abandoned Cart Recovery, Order Export, Inventory Management & Bulk Editor 1K+ · 5.0★ (55) wp.org #3 wp.org ranks it 1 place above merit 5 W3 Total Cache 900K+ · 4.4★ (5,420) wp.org #5 ↓1 6 NinjaFirewall (WP Edition) – Advanced Security Plugin and Firewall 100K+ · 4.9★ (220) wp.org #6 ↑1 7 Analytify – Google Analytics 4 Tracking and Reporting in WordPress 20K+ · 4.7★ (488) wp.org #7 ↓1 8 s2Member – Excellent for All Kinds of Memberships, Content Restriction Paywalls & Member Access Subscriptions 8K+ · 4.1★ (234) wp.org #8 9 OttoKit: All-in-One Automation Platform 90K+ · 4.9★ (125) wp.org #10 ↑1 wp.org ranks it 1 place below merit 10 FunnelKit Automations – Email Marketing Automation and CRM for WordPress & WooCommerce 20K+ · 5.0★ (346) wp.org #16 wp.org ranks it 6 places below merit 11 Privacy Policy Generator, Terms & Conditions, GDPR, CCPA, Cookie Policy & Disclaimer Templates – WPLP Legal Pages 10K+ · 4.7★ (93) wp.org #12 wp.org ranks it 1 place below merit 12 Atarim – AI Agency for WordPress: Edit Pages, Fix Code, Update Plugins, SEO & Client Feedback 1K+ · 4.9★ (126) wp.org #15 ↑1 wp.org ranks it 3 places below merit 13 Activity Log Pro – User Activity Log, Audit Log & Security Monitor 400+ · 5.0★ (15) wp.org #9 wp.org ranks it 4 places above merit 14 WP fail2ban – Advanced Security 60K+ · 4.2★ (71) wp.org #17 wp.org ranks it 3 places below merit 15 Nexter Extension – Security, Performance, Code Snippets & Site Toolkit 10K+ · 4.7★ (13) wp.org #13 wp.org ranks it 2 places above merit 16 Version Info – Server Health Monitor, PHP & MySQL Version Display, Environment Indicators 10K+ · 5.0★ (15) wp.org #20 ↓1 wp.org ranks it 4 places below merit 17 Slash Admin 500+ · 5.0★ (9) wp.org #21 wp.org ranks it 4 places below merit 18 CubeWP Framework 3K+ · 4.8★ (12) wp.org #22 ↓2 wp.org ranks it 4 places below merit 19 Rox Appointment Booking – Event, Calendar & Appointment Scheduling 2K+ · 5.0★ (7) wp.org #18 ↓3 wp.org ranks it 1 place above merit 20 WP-DraftsForFriends 1K+ · 5.0★ (6) wp.org #23 ↓1 wp.org ranks it 3 places below merit 21 Generate Random Orders For WooCommerce 100+ · 5.0★ (3) wp.org #14 wp.org ranks it 7 places above merit 22 Init User Engine – Gamified, Fast, Frontend-First 30+ · 5.0★ (1) wp.org #11 ↓1 wp.org ranks it 11 places above merit 23 Init Chat Engine – Real-Time, Community, Extensible 40+ · 5.0★ (1) wp.org #19 ↓1 wp.org ranks it 4 places above merit 24 WatchTowerHQ 100+ · 5.0★ (1) wp.org #24 ↓1

Merit ranking caps the install boost at 10M (wp.org leaves it uncapped), replaces the raw star average with a volume-weighted score and a Wilson lower bound, and keeps wp.org's own freshness and compatibility decays. Method from the plugin-directory source; see Meta Trac #8298. Positions are tracked daily from the first visit to a keyword, so the small arrows show movement since tracking began.