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Analytify – Google Analytics 4 Tracking and Reporting in WordPress

by Adnan · Analytics

Also makes 10 other plugins · 550.1K+ installs across the portfolio →

The easiest way to connect Google Analytics 4 to WordPress. See real-time stats, eCommerce, and events tracking, right in your dashboard.

Try it live opens a temporary test site in your browser, which can take about 20 seconds to load. Plugins that rely on outside services or a full server may not work completely there.

Health

A 90/100

no flags

Active installs

20K+

≈25K estimated

Momentum

-6%

downloads vs prior 30d

Biggest opportunity: Swap “google analytics”, “analytics” and “google analytics dashboard” for “google analytics 4”, “campaign tracking” and “call tracking”. “google analytics” isn't earning its slot: it only gets you to #22. “google analytics 4” sits at #6 untagged, close enough for a declared tag to move it up. “analytics” isn't earning its slot: it only gets you to #21. “campaign tracking” sits at #11 untagged, close enough for a declared tag to move it up. “google analytics dashboard” isn't earning its slot: it only gets you to #19. “call tracking” sits at #15 untagged, close enough for a declared tag to move it up. All five slots are taken, so one has to go.

How scoring works →
90 Health · A
Maintenance 100/100
Rating quality 93/100
Support 70/100
Security 90/100

90 health vs 67 average across 1,826 Analytics plugins

Install conversion

How it's measured →

0.8%

of downloads still active

At least 20K of 2.6M lifetime downloads are still running, below its category: the median Analytics plugin keeps 1.2%, across 1,007 plugins.

Downloads count every update, not just first installs, so older and more frequently released plugins read lower. Compare against other Analytics plugins, not across the directory. wp.org reports active installs as the bottom of a band, so the real rate is this or higher.

This plugin shipped 16 releases in the last 12 months, and every existing install that updated counted as another download. wp.org publishes no split between first installs and updates, so we show the raw rate rather than guess at one.

Details

Version
9.1.2
Last updated
1mo ago
Added
2015-01-01 · 11 yrs old
Requires WP
4.0
Tested up to
7.0.8
Requires PHP
—

Directory ranking optimization

How it's scored →

How well this listing is tuned to rank in WordPress.org search, on the factors an owner controls. Not popularity, optimization.

99 / 100

Excellent listing optimization

Well tuned across the board

Update recency 100/100

Updated 36 days ago

WP compatibility 100/100

Tested up to WordPress 7.0.8, the current branch or newer

Rating quality 93/100

4.7★ over 488 reviews, smoothed to 4.64★

Listing tuning 100/100

5 of 5 tags set · short description in place

Support resolution 100/100

1 of 1 support threads resolved in the last 2 months

Daily downloads

Since 5 Oct 2022 · 1,488 days · wp.org + Plugin Pulse archive

-6% vs prior 30d
13931 Oct 2026

30-day downloads

Rolling 30-day volume · peak 71.4K · peaks are release surges

4.4K31 Oct 2026

Directory rank vs rivals

wp.org popularity rank over time · higher is better · when a rival's line climbs above yours, they've overtaken you

Analytify · #1191youMonsterInsights · #24Analytify · #2117ExactMetrics · #206

Rating trend

Star average over time · dips mark rough releases

4.731 Oct 2026

Health trend

Composite health score, snapshotted daily

9031 Oct 2026

Update activity

How busy the existing users are, measured as downloads in the last 30 days for every 1,000 active sites. A spike means a new release everyone's pulling; a long, slow decline means an aging user base that updates less.

22131 Oct 2026

Release cadence

Actively maintained
from wp.org release tags

How often this plugin actually ships. A steady rhythm is the maintenance signal a single "last updated" date can't show.

16

releases in the last 12 months

1mo ago

latest release · v9.1.2 · 25 Sep 2026

152

tagged releases on record

Recent releases

9.1.2 · 25 Sep 20269.1.1 · 4 Aug 20269.1.0 · 15 Jul 20269.0.2 · 12 May 20269.0.1 · 1 May 20269.0.0 · 29 Apr 20268.1.3 · 17 Mar 20268.1.2 · 9 Mar 20268.1.1 · 27 Feb 20268.1.0 · 9 Feb 20268.0.1 · 7 Jan 20268.0.0 · 6 Jan 20267.1.3 · 20 Nov 20257.1.2 · 15 Nov 2025

What its installed base runs

via wordpress.org

Share of active installs on each version of this plugin · 33% run the current release. Green is the current release; a big slice on older versions is a user base that has stopped updating.

v9.1 33%
v9.0 21%
v8.1 6.4%
Older / other versions 40%

Estimated active installs

The public count shows “20K+”. Our estimate pins where the real number sits.

tracked estimate
20K–30K ≈25K

Crossed into this band 9 months ago; the previous band took 18 months to cross, which places it about 50% of the way through.

Install history since 18 Nov 2020

20K31 Oct 2026

Recent reviews

All reviews on wp.org ↗
  1. ★★★★★ Integrantsvs
    8mo ago

    I often reach out to support for help with issues and they are always responsive and keep me up to date on status of updates that may take a bit longer. Every time they’re ready to push an update, I get notified and asked if I would like to try out the beta first. Working with them the last 2 years has been worth it for me and my clients.

    Read on wp.org ↗
  2. ★★★★★ Maine Hosting
    11mo ago

    We’ve used MonsterInsights for years, switched to Analytify and couldn’t be happier. Great metrics that are thoughtfully laid out. Highly recommend the paid version.

    Read on wp.org ↗
  3. ★★★★★ lklawless
    1.2y ago

    I really like this plugin and use it daily on several sites. It would be perfect if there were easy access to week-over-week, month-over-month, and year-over-year comparisons.

    Read on wp.org ↗
  4. ★★★★★ Dave Lozier
    1.2y ago

    After using a number of other analytics plugins we decided to give Analitify a try. Other plugins were either to bloated, to costly or just seemed to impact page performance. Support has been wonderful as well. They actually follow up on reported issues. We’re using the pro version since we needed WooCommerce event tracking. Compared to other analytics plugin “pro” versions the cost just couldn’t be beat for the features offered.

    Read on wp.org ↗
  5. ★★★★★ Anonymous
    1.3y ago

    We use this plugin on all our client websites and they LOVE being able to see their analytics from within their WP dashboard. Even more so, it helps us provide a great service via the monthly analytics reports we have it send our clients. Thanks guys! Great plugin!

    Read on wp.org ↗
  6. ★★★★★ dragondefeu76
    1.3y ago

    Good plugin, simple and do the job.

    Read on wp.org ↗
  7. ★★★★★ Mavent
    1.3y ago

    There is no conceivable use for this. Most features are locked behind paywalls, and the ones that aren’t simply don’t work. Use Monster Insight if you’re willing to go with a paid solution. At least it works.

    Read on wp.org ↗
  8. ★★★★★ Micke123
    1.3y ago

    Up pops a admin notice, asking me for a five star review. Never show again, I click. Doesn’t matter, admin notice is still there, all the time.

    Read on wp.org ↗

Latest updates

via wp.org changelog

Recent releases and news for this plugin

  1. 2026-08-17 Version 9.1.2 Enhancement: All CSS/JS assets are now properly minified for faster page loads. 9.1.2
  2. 2026-08-04 Version 9.1.1 New Feature: Install and activate the Google Analytics Dashboard Widget add-on directly from the Add-ons page. Enhancement: Search Console Keywords csv export report now shows Click-Through Rate (CTR) and Average Positio 9.1.1
  3. 2026-07-15 Version 9.1.0 New Feature: Introduced new export dashboard reports to Excel, PDF, or CSV. New Feature: Show which Google account is connected under Authentication settings. Enhancement: Better compatibility with cookie consent plugins 9.1.0
  4. 2026-05-12 Version 9.0.2 Bug Fix: Resolved Dutch, French, and Spanish translation issues. Enhancement: Refactored and optimized code for improved maintainability and performance. 9.0.2
  5. 2026-05-01 Version 9.0.1 Security: Bundled jsPDF and html2canvas locally for dashboard PDF exports; updated versions. Enhancement: Minor dashboard asset loading cleanup and improvements. 9.0.1
  6. 2026-04-29 Version 9.0.0 New Feature: Introduced new paid module Pixels Tracking. New Feature: Introduced new paid module LifterLMS Tracking. New Feature: Introduced new paid module LearnDash Tracking. New Feature: Introduced new paid module Pai 9.0.0

Security history

via Wordfence Intelligence

All 13 disclosed vulnerabilities are patched in the current version (9.1.2). Sites still on an older version should update.

  1. 2025-03-27 CVE-2025-30897 Missing Authorization Affects <= 5.5.1 Patched in 6.0.0
  2. 2025-02-14 CVE-2025-26773 Missing Authorization Affects <= 5.5.0 Patched in 5.5.1
  3. 2024-12-02 CVE-2024-53814 Missing Authorization Affects <= 5.4.3 Patched in 5.5.0
  4. 2024-08-12 CVE-2024-43265 Missing Authorization Affects <= 5.3.1 Patched in 5.4.0
  5. 2024-06-06 CVE-2024-35689 Cross-Site Request Forgery Affects <= 5.2.3 Patched in 5.2.4
  6. 2024-04-29 CVE-2024-1809 Exposure of Sensitive System Information to an Unauthorized Control Sphere Affects <= 5.2.3 Patched in 5.2.4
  7. 2024-04-26 CVE-2024-1584 Improper Access Control Affects <= 5.2.3 Patched in 5.2.4
  8. 2023-11-20 CVE-2023-47841 Cross-Site Request Forgery Affects <= 5.1.1 Patched in 5.2.0
  9. 2023-09-05 CVE-2023-41695 Missing Authorization Affects < 5.1.1 Patched in 5.1.1
  10. 2023-01-03 CVE-2022-45830 Cross-Site Request Forgery Affects <= 4.2.3 Patched in 4.3.0
  11. 2022-09-29 CVE-2022-38137 Cross-Site Request Forgery Affects <= 4.2.2 Patched in 4.2.3
  12. 2022-08-22 Missing Authorization Affects <= 4.2.2 Patched in 4.2.3
  13. 2022-06-20 Improper Neutralization of Input During Web Page Generation Affects <= 4.2.0 Patched in 4.2.1

Vulnerability records provided by Wordfence Intelligence. Copyright 2012-2026 Defiant Inc. License and terms.

CVE records: Copyright 1999-2026 The MITRE Corporation. CVE terms of use.

Behavioral tests

via WP Hive

Automated install-time checks, tested on PHP 8.1.12 · WP 7.0.1

✓ Low memory footprint
✓ Low page-speed impact
✓ Runs on latest PHP + WP
✓ No PHP errors
✓ No JS errors
✓ Activates cleanly
✓ No resource errors
✓ No external HTTP errors
✓ Optimized database use
✕ Frequently updated

Languages

via translate.wordpress.org

Translated into 12 languages, 0 at 90% or more

Spanish (Spain) 57%
Italian 56%
Spanish (Chile) 56%
Persian 41%
Dutch 38%
Russian 37%
Urdu 29%
Czech 19%
Norwegian (Bokmål) 16%
Portuguese (Brazil) 8%
Japanese 7%
German 4%

AI assistants

How it's measured →

Whether ChatGPT and Claude name this plugin when asked the category question, and whether the readme gives them something to quote.

Premium

Share of voice

How often each assistant names Analytify when asked about this topic, where it comes in the answer, and how that compares with its wp.org search position. Latest run 25 Oct 2026.

Assistants
ChatGPT, Claude
Topics tracked
Analytics
Get early access to Premium →

Readme readiness

7 of 8 pass · checked 25 Oct 2026

Can an assistant quote this readme? Eight deterministic checks over the wp.org listing, no model involved.

  • ✓ Says what it does "The easiest way to connect Google Analytics 4 to WordPress. See real-time stats, eCommerce, and events trac..."
  • ✓ Has a FAQ 15 questions in the FAQ.
  • ✓ FAQ asks real questions 15 of 15 read like questions a user would type.
  • ! Names who it is for One audience phrase ("built for"); say who the plugin is for and what they use it for.
  • ✓ Names what it works with Mentions WooCommerce, Contact Form 7, WPForms, Gravity Forms and 9 more.
  • ✓ Headings and lists 7 headings and 4 lists.
  • ✓ Enough to quote 7,111 characters of description.
  • ✓ Tags match the text 4 of 5 tags appear in the text; "WordPress analytics" does not.

Growth timeline

Install-tier crossings we have observed, and how long each tier took to outgrow

  1. 2026-01-28 30K+ → 20K+ down after 538 days in tier
  2. 2024-08-08 40K+ → 30K+ down after 383 days in tier
  3. 2023-07-22 50K+ → 40K+ down after 259 days in tier
  4. 2022-11-05 60K+ → 50K+ down after 449 days in tier
  5. 2021-08-13 70K+ → 60K+ down after 268 days in tier
  6. 2020-11-18 60K+ → 70K+ up after 97 days in tier
  7. 2020-08-13 50K+ → 60K+ up after 343 days in tier
  8. 2019-09-05 40K+ → 50K+ up after 171 days in tier

Competes with

The plugins that solve the same job, ranked by shared tags then reach, closest match first. The letter on the right is each plugin's health grade (A best, F worst).

Embed this report card

Drop a live Pulse card for Analytify – Google Analytics 4 Tracking and Reporting in WordPress into a readme, a review or a deck. It updates itself.

<iframe src="https://plugins.wpmayor.com/embed/wp-analytify" width="480" height="300" style="border:0" loading="lazy" title="Analytify – Google Analytics 4 Tracking and Reporting in WordPress — Plugin Pulse"></iframe>
Preview card ↗

Analytify – Google Analytics 4 Tracking and Reporting in WordPress: 20K+ active installs, 4.7★ (488 reviews). Plugin Pulse (WP Mayor), as of 2026-10-31. https://plugins.wpmayor.com/plugin/wp-analytify

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