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wp.org search vs our merit ranking: “widget authorization to site”

wp.org orders by popularity, so a plugin a host bundled onto millions of sites, or a big-brand one that's slow and mediocre, can sit at the top. Our ranking is built to answer a different question: which of these is actually worth installing. How this works →

For “widget authorization to site”, we agree with wp.org on the top plugin, and our order differs from theirs on 8 of the top 20.

wp.org search ranks on

Install count (uncapped), the raw star average, freshness, and support. Popularity dominates, so the biggest install base usually wins regardless of how it got there.

We add

A cap on the install boost, volume-weighted ratings, and signals wp.org can't see: whether the install base is organic or host-pushed, and its risk of being pulled.

Ranked above its merit

Liza Widget For Spotify and Elementor shows at wp.org #10 but places #19 on merit, a gap of 9 places. Its 1K+ installs carry it up the search order; its 4.0★ average from 8 reviews, plus freshness and upkeep, place it lower on our volume-weighted scale.

How this rank is calculated

Each plugin's merit score multiplies these inputs together: how recently it was updated, how current its "tested up to" WordPress version is, its install base (log scale, capped at 10 million), its support thread resolution rate, and a rating score. The rating score weights the star average by review volume against a sitewide prior, then scales it by the lower bound of the share of 4 and 5 star reviews. A plugin with 3.7 stars from tens of thousands of reviews can still outscore a 4.9 with a few dozen, because the small sample carries less certainty.

A health factor between 0.4 and 1.15 then adjusts that score for what wp.org's search can't see: PHP fatals or failed activations on a test install, PHP and WordPress compatibility, memory and page-speed footprint, suspicious review patterns, closure risk, and a large install base with very few reviews. Clean, adopted plugins earn a small lift.

A keyword ranking starts from wp.org's search order for the term, weighting each position by 1 divided by its place, then applies the merit correction and health factor above. Relevance to the keyword stays in the result, so the order can differ from the all-categories list on /best, which scores plugins with no search term.

Hover a row to see the main reason for its position.

merit plugin wp.org
1 Rank Math SEO – AI SEO Tools to Dominate SEO Rankings 4M+ · 4.8★ (7,523) wp.org #1 2 LiteSpeed Cache 7M+ · 4.8★ (2,780) wp.org #2 3 Security Plugin, Firewall & Malware Scanner with Auto Removal 40K+ · 4.8★ (398) wp.org #3 4 Reviews Widgets for Google, TripAdvisor, Yelp & Recommendations 10K+ · 4.9★ (326) wp.org #5 ↑4 wp.org ranks it 1 place below merit 5 WP Mail SMTP by WPForms – SMTP for Reliable Email Delivery with Gmail, Outlook, Amazon SES, Brevo, Other SMTP & More 4M+ · 4.8★ (5,213) wp.org #6 ↑2 wp.org ranks it 1 place below merit 6 Social Slider Feed – Social Media Feed & Gallery Widgets 10K+ · 3.9★ (127) wp.org #4 wp.org ranks it 2 places above merit 7 Ivory Search – WordPress Search Plugin 90K+ · 4.9★ (1,562) wp.org #9 ↓2 wp.org ranks it 2 places below merit 8 WPVibe – MCP Server for WordPress, works with Claude, ChatGPT & other AI MCP agents 100K+ · 5.0★ (208) wp.org #8 ↓3 9 Social Media Auto Poster – Schedule & Publish to Buffer 7K+ · 4.5★ (125) wp.org #7 ↓1 wp.org ranks it 2 places above merit 10 The Events Calendar 600K+ · 4.2★ (2,463) wp.org #11 ↓1 wp.org ranks it 1 place below merit 11 The Plus Addons for Elementor – Mega Menu, Header Footer, Post Grid, AI Widgets & Templates 100K+ · 4.6★ (388) wp.org #14 ↑4 wp.org ranks it 3 places below merit 12 ShopEngine – All-in-One Elementor WooCommerce Builder with eCommerce Templates & Woo Widgets 100K+ · 4.6★ (212) wp.org #13 ↑2 wp.org ranks it 1 place below merit 13 WP Data Access – App Builder for Tables, Forms, Dashboards, Charts & Maps 10K+ · 4.9★ (88) wp.org #16 ↑8 wp.org ranks it 3 places below merit 14 Events Manager – Calendar, Bookings, Tickets, Appointments and more! 60K+ · 4.2★ (551) wp.org #18 ↑1 wp.org ranks it 4 places below merit 15 Contact Form to Any API 8K+ · 5.0★ (28) wp.org #12 ↑2 wp.org ranks it 3 places above merit 16 My Calendar – Accessible Event Manager 20K+ · 4.7★ (159) wp.org #21 ↓4 wp.org ranks it 5 places below merit 17 Better Messages – Chat Rooms, Group Chat, Private Messages & AI Chat Bots 10K+ · 4.8★ (142) wp.org #23 wp.org ranks it 6 places below merit 18 WPGet API – Connect to any external REST API 10K+ · 5.0★ (32) wp.org #20 ↑2 wp.org ranks it 2 places below merit 19 Liza Widget For Spotify and Elementor 1K+ · 4.0★ (8) wp.org #10 ↑2 wp.org ranks it 9 places above merit 20 Royal MCP – Secure AI Connector for Claude, ChatGPT & any LLM via MCP 10K+ · 5.0★ (7) wp.org #15 ↑8 wp.org ranks it 5 places above merit 21 miniOrange MCP – Secure MCP Server for ChatGPT, Claude, Gemini, any AI Agent 10K+ · 5.0★ (10) wp.org #24 wp.org ranks it 3 places below merit 22 Cowboy MCP – Free MCP Server with Undo for Claude & ChatGPT 2K+ · 5.0★ (6) wp.org #22 23 Feeds for TikTok – Keep Your Site Fresh with Your Latest Videos 1K+ · 3.7★ (3) wp.org #19 ↑2 wp.org ranks it 4 places above merit 24 Jotform – Widgets for Google Reviews 200+ · 5.0★ (1) wp.org #17 ↑3 wp.org ranks it 7 places above merit

Merit ranking caps the install boost at 10M (wp.org leaves it uncapped), replaces the raw star average with a volume-weighted score and a Wilson lower bound, and keeps wp.org's own freshness and compatibility decays. Method from the plugin-directory source; see Meta Trac #8298. Positions are tracked daily from the first visit to a keyword, so the small arrows show movement since tracking began.