Product Labels For Woocommerce (Sale Badges)
by acowebs · eCommerce
Also makes 16 other plugins · 73K+ installs across the portfolio →
Create custom product labels and sale badges for WooCommerce products to highlight offers and promotions.
Try it live opens a temporary test site in your browser, which can take about 20 seconds to load. Plugins that rely on outside services or a full server may not work completely there.
Health
A 89/100
no flags
Active installs
10K+
≈18K estimated
Momentum
-37%
downloads vs prior 30d
Biggest opportunity: Rating quality scores 87/100. Lift the average: resolve the issues driving the low reviews.
89 health vs 71 average across 9,824 eCommerce plugins
Install conversion
How it's measured →3.9%
of downloads still active
At least 10K of 255.9K lifetime downloads are still running, above its category: the median eCommerce plugin keeps 1.4%, across 5,167 plugins.
Downloads count every update, not just first installs, so older and more frequently released plugins read lower. Compare against other eCommerce plugins, not across the directory. wp.org reports active installs as the bottom of a band, so the real rate is this or higher.
This plugin shipped 4 releases in the last 12 months, and every existing install that updated counted as another download. wp.org publishes no split between first installs and updates, so we show the raw rate rather than guess at one.
Details
Directory ranking optimization
How it's scored →How well this listing is tuned to rank in WordPress.org search, on the factors an owner controls. Not popularity, optimization.
Excellent listing optimization
Well tuned across the board
Updated 11 days ago
Tested up to WordPress 7.1.4, the current branch or newer
4.6★ over 54 reviews, weighted for review count to 4.4★
5 of 5 tags set · short description in place
2 of 2 support threads resolved in the last 2 months
Search visibility
How it's tracked →Directory searches this plugin turns up in, and which way each one is moving. WordPress.org publishes no history of search positions, so this starts the day we first tracked a keyword and never backfills.
55
Momentum
Holding steady
+1.4
Velocity
places per keyword, 28d
50%
Breadth
of keywords climbing, 28d
+0.6
Acceleration
recent half vs earlier
wp.org is where the directory puts the plugin for that search. On merit is where it would sit if results were ranked on rating, support and updates, without the install boost. The last column is how far the wp.org position moved, from our first reading in the last 90 days to the latest.
| Keyword | wp.org | On merit | wp.org move, 90 days |
|---|---|---|---|
| product labels | #1 | #1 | up 2 |
| badges your tag | #1 | #1 | up 3 |
| sale badges | #1 | #1 | 0 |
| woocommerce sale badges your tag | #1 | #1 | up 1 |
| labels | #2 | #3 | up 2 |
| woocommerce badges your tag | #2 | #2 | up 5 |
| product badges | #1 | #1 | up 2 |
| product labels for woocommerce your tag | #3 | #5 | 0 |
| woocommerce sale | #5 | #6 | down 1 |
| woocommerce labels your tag | #5 | #9 | up 3 |
| sale | #6 | #6 | up 5 |
| product sale | #3 | #5 | up 2 |
| promotions | #9 | #11 | up 6 |
| product promotions | #4 | #4 | 0 |
| highlight | #13 | #14 | up 8 |
| woocommerce best sale product | #6 | #8 | — |
| custom badges | #6 | #7 | up 1 |
| custom product | #17 | #20 | up 7 |
| custom sale | #7 | #7 | up 2 |
| for sale | #7 | #15 | down 1 |
226 searches this plugin appeared in over the last 90 days, 20 listed. 181 left out as unrelated or noise (years, numbers, stray words).
What to do about it
- Your five tags are all earning their place. Each gets you onto page 1 of its own search, so none is worth giving up. “sale”, “promotions” and “custom product” (#6, #9 and #17 untagged) would be the next worth testing if a slot frees up.
Daily downloads
Since 5 Oct 2022 · 1,491 days · wp.org + Plugin Pulse archive
30-day downloads
Rolling 30-day volume · peak 12K · peaks are release surges
Directory rank vs rivals
wp.org popularity rank over time · higher is better · when a rival's line climbs above yours, they've overtaken you
Rating trend
Star average over time · dips mark rough releases
Health trend
Composite health score, snapshotted daily
Update activity
How busy the existing users are, measured as downloads in the last 30 days for every 1,000 active sites. A spike means a new release everyone's pulling; a long, slow decline means an aging user base that updates less.
Release cadence
Actively maintainedHow often this plugin actually ships. A steady rhythm is the maintenance signal a single "last updated" date can't show.
4
releases in the last 12 months
11d ago
latest release · v1.5.16 · 23 Oct 2026
58
tagged releases on record
Recent releases
What its installed base runs
via wordpress.orgShare of active installs on each version of this plugin · 98% run the current release. Green is the current release; a big slice on older versions is a user base that has stopped updating.
Estimated active installs
The public count shows “10K+”. Our estimate pins where the real number sits.
Crossed into this band 2.1 years ago; a band this size takes about a year or more to cross, which places it about 80% of the way through.
Install history since 9 Jul 2021
Recent reviews
All reviews on wp.org ↗- ★★★★★ myappstore20324mo ago
I am writing to share my positive experience with your product. Both my clients and I are very impressed with it, and it has been a great addition to our websites. Furthermore, I want to commend your support team. The one issue I encountered was resolved very quickly and professionally.
Read on wp.org ↗ - ★★★★★ miruko10mo ago
In my opinion, this plugin is no longer supported. It currently throws errors and is not usable with an up-to-date WooCommerce setup.I posted a question in the support forum and received no reply, which strongly suggests that development and support have been abandoned. This topic was modified 6 months, 1 week ago by miruko.
Read on wp.org ↗ - ★★★★★ andreesve1.4y ago
i don’t give 5 stars because this plugin is not compatible with Discount Rules Core Plugin by Flycart. The stores i manage are in the need of the use of plugins like this and with Acowebs plugin i can’t use the {salepercentage} option to display dynamic sale percenatages. The problem is the {salepercentage} funtion makes the call (im not sure) from the native WP funtion to display the old price and set a new one (just as the native works) and also the different Discount Rules Core plugins works like this but the Acowebs plugin can’t detect this. This Badges plugins is so good, i love it but there are many stores that needs to make multiple discount rules and sales like a 20 perfumes on sale, divided on categories with different discounts, so i need to create like 4 or 5 badges to and set all products on list to display one badge and other 4 – 5 badges to set manually a “10, 15, 20, 30, 40% OFF” badge for each group.
Read on wp.org ↗ - ★★★★★ Tim Sutherland1.6y ago
Love this product and so do my clients. Great addition to websites and the one issue that I had was resolved by the team very quickly. Thanks and highly recommend.
Read on wp.org ↗ - ★★★★★ polyxgo1.7y ago
The plugin makes it easier to label products. I suggest adding customization options for labels, such as: Applying labels to specific products. Adding effects to labels to enhance CTA for certain products. For example, sticky products could have animated labels to grab attention. Supporting multiple labels per product. For instance, some products may only be available for sale or discounted between January-March and May-August, so pre-set labels for these periods would be useful. These features could be included in a premium version! I believe many sellers would find them valuable!
Read on wp.org ↗ - ★★★★★ paralen131.9y ago
Thanks for the support, our issue was solved in a few minutes thru the chat support.
Read on wp.org ↗ - ★★★★★ Laura1.9y ago
Many thanks for this hassle-free plugin. It worked straight away without any problems. I just wish there were responsive options to adjust the padding, as my design varies on mobile and the banner are a little out of place.
Read on wp.org ↗ - ★★★★★ breakingnewground1232.1y ago
This is really a good plugin, with multiple options for to assist with selling and to have different presentations at the same time – even the free version has so much. We had a small issue with badges not displaying correctly on the Product Archive page, we raised a Ticket to escalate to the Acowebs Tech Support. They investigated, identified the problem and resolved the issue very quickly. Update – The Technical Support Team promptly invesitgated an issue with the Product Badge sizing and amended coding to make the badge display correctly. 18.06.26 This topic was modified 4 weeks ago by breakingnewground123.
Read on wp.org ↗
Latest updates
via wp.org changelogRecent releases and news for this plugin
- — Version 1.5.14 Support for WordPress 7 and WooCommerce 10.8 1.5.14
- — Version 1.5.13 Support for WordPress 6.9 and WooCommerce 10.4 [Bug Fix] : PHP error 1.5.13
- — Version 1.5.12 Support for WordPress 6.8 and WooCommerce 9.8 [Bug Fix] : PHP Warning 1.5.12
- — Version 1.5.11 Support for WooCommerce 9.6 Added functionality for shortcodes 1.5.11
- — Version 1.5.10 Support for WordPress 6.7 and WooCommerce 9.4 1.5.10
- — Version 1.5.9 [Bug Fix] : PHP Warning Security Update 1.5.9
Security history
via Wordfence IntelligenceAll 4 disclosed vulnerabilities are patched in the current version (1.5.16). Sites still on an older version should update.
- Patched Medium · 4.9 Product Labels For Woocommerce (Sale Badges) <= 1.5.10 - Authenticated (Admin+) SQL Injection ↗2025-03-03 CVE-2024-10638 Improper Neutralization of Special Elements used in an SQL Command Affects <= 1.5.10 Patched in 1.5.11
- Patched Medium · 4.9 Product Labels For Woocommerce (Sale Badges) <= 1.5.8 - Authenticated (Admin+) SQL Injection ↗2025-03-03 CVE-2024-12109 Improper Neutralization of Special Elements used in an SQL Command Affects <= 1.5.8 Patched in 1.5.9
- Patched Medium · 4.9 Product Labels For Woocommerce <= 1.5.8 - Authenticated (Administrator+) SQL Injection ↗2024-12-02 CVE-2024-53817 Improper Neutralization of Special Elements used in an SQL Command Affects <= 1.5.8 Patched in 1.5.9
- Patched Medium · 4.4 Product Labels For Woocommerce <= 1.5.3 - Authenticated (Shop manager+) Stored Cross-Site Scripting ↗2024-02-05 CVE-2024-24886 Improper Neutralization of Input During Web Page Generation Affects <= 1.5.3 Patched in 1.5.4
Vulnerability records provided by Wordfence Intelligence. Copyright 2012-2026 Defiant Inc. License and terms.
CVE records: Copyright 1999-2026 The MITRE Corporation. CVE terms of use.
Languages
via translate.wordpress.orgTranslated into 7 languages, 4 at 90% or more
AI assistants
How it's measured →Whether ChatGPT and Claude name this plugin when asked the category question, and whether the readme gives them something to quote.
This plugin’s searches fall outside the topics measured so far. See the topics measured so far.
Readme readiness
4 of 8 pass · checked 29 Oct 2026Can an assistant quote this readme? Eight deterministic checks over the wp.org listing, no model involved.
- ✓ Says what it does "Create custom product labels and sale badges for WooCommerce products to highlight offers and promotions."
- ! Has a FAQ Only 2 questions in the FAQ; 3 or more gives an assistant something to match.
- ! FAQ asks real questions 0 of 2 FAQ entries are headings, not questions ("undefined").
- ! Names who it is for Never says who the plugin is for or what they use it for.
- ✓ Names what it works with Mentions WooCommerce, Shopify, Facebook, YouTube and 1 more.
- ! Headings and lists 10 headings and 0 lists; assistants quote headed sections and bullet lists, not paragraphs.
- ✓ Enough to quote 4,116 characters of description.
- ✓ Tags match the text 4 of 5 tags appear in the text; "woocommerce badges" does not.
Growth timeline
Install-tier crossings we have observed, and how long each tier took to outgrow
- 2024-09-20 9K+ → 10K+ up after 300 days in tier
- 2023-11-25 8K+ → 9K+ up after 264 days in tier
- 2023-03-06 7K+ → 8K+ up after 110 days in tier
- 2022-11-16 6K+ → 7K+ up after 44 days in tier
- 2022-10-03 5K+ → 6K+ up after 177 days in tier
- 2022-04-09 3K+ → 5K+ up after 185 days in tier
- 2021-10-06 2K+ → 3K+ up after 50 days in tier
- 2021-08-17 1K+ → 2K+ up
Competes with
The plugins that solve the same job, ranked by shared tags then reach, closest match first. The letter on the right is each plugin's health grade (A best, F worst).
-
Advanced Product Labels for WooCommerce 10K+ installs · 4.8★ · 2 shared tags A -
Advanced Woo Labels – Product Labels & Badges for WooCommerce 10K+ installs · 4.8★ · 2 shared tags A -
Better Badge – Custom Product Badges for WooCommerce 600+ installs · 4.4★ · 2 shared tags A -
Unlimited Product Labels and Product Badges for WooCommerce – Elegant Labels 100+ installs · 4.1★ · 2 shared tags B -
QODE Badges for WooCommerce 20+ installs · 3.6★ · 2 shared tags -
Smart Product Badges for WooCommerce 10+ installs · 3.6★ · 2 shared tags
Embed this report card
Drop a live Pulse card for Product Labels For Woocommerce (Sale Badges) into a readme, a review or a deck. It updates itself.
<iframe src="https://plugins.wpmayor.com/embed/aco-product-labels-for-woocommerce" width="480" height="300" style="border:0" loading="lazy" title="Product Labels For Woocommerce (Sale Badges) — Plugin Pulse"></iframe> Product Labels For Woocommerce (Sale Badges): 10K+ active installs, 4.6★ (54 reviews). Plugin Pulse (WP Mayor), as of 2026-11-03. https://plugins.wpmayor.com/plugin/aco-product-labels-for-woocommerce
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