Ads.txt and App-Ads.txt – AdEnergizer

How well this listing is tuned to rank in WordPress.org search, on the factors an owner controls. Not popularity, optimization.

Directory rank vs rivals

wp.org popularity rank over time · higher is better · when a rival's line climbs above yours, they've overtaken you

How often this plugin actually ships. A steady rhythm is the maintenance signal a single "last updated" date can't show.

Share of active installs on each version of this plugin · 100% run the current release. Green is the current release; a big slice on older versions is a user base that has stopped updating.

Refined from the date this plugin crossed into its current band.

At the current install trend, crossing 400+ in roughly 202 days.

No paid tier is visible, so we don't put a figure on revenue or sale value: that would be guessing. The install base is a real asset to an acquirer, just not one public data lets us price. A small install base leaves thin data to model from.

Reviewers say it just works, and they call it the simplest way to drop an ads.txt or app-ads.txt file onto a site.

1. ★★★★★ leocolman

   1.1y ago

   Works perfectly

   Read on wp.org ↗
2. ★★★★★ aarthur

   1.3y ago

   This is the easiest app to add an app-ads.txt or ads.txt, period.

   Read on wp.org ↗
3. ★★★★★ waqakram

   7.4y ago

   It is a very good plug in which provides access to txt files on the server. Simple user interface. simple click to enable integration and text field to add ads.txt and robots.txt info. I will recommend this plug in.

   Read on wp.org ↗

Automated install-time checks, tested on PHP 8.1.12 · WP 7.0

Growth timeline

Install-tier crossings we have observed, and how long each tier took to outgrow

1. 2026-06-13 200+ → 300+ up after 4 days in tier
2. 2026-06-09 300+ → 200+ down after 1 days in tier
3. 2026-06-08 200+ → 300+ up after 2 days in tier
4. 2026-06-06 300+ → 200+ down after 27 days in tier
5. 2026-05-10 200+ → 300+ up after 50 days in tier
6. 2026-03-21 300+ → 200+ down after 150 days in tier
7. 2025-10-22 400+ → 300+ down after 19 days in tier
8. 2025-10-03 300+ → 400+ up after 2 days in tier

Competes with

The plugins that solve the same job, ranked by shared tags then reach, closest match first. The letter on the right is each plugin's health grade (A best, F worst).

• Ads.txt Manager 100K+ installs · 4.3★ · 2 shared tags A
• SEO Friendly Images 20K+ installs · 3.2★ · 2 shared tags F
• SEO Ultimate 10K+ installs · 3.8★ · 2 shared tags D
• ReCrawler 4K+ installs · 4.4★ · 2 shared tags A
• VS Meta Description 3K+ installs · 4.2★ · 2 shared tags A
• U Ultimate Noindex Nofollow Tool II 3K+ installs · 3.6★ · 2 shared tags D

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Drop a live Pulse card for Ads.txt and App-Ads.txt – AdEnergizer into a readme, a review or a deck. It updates itself.

Ads.txt and App-Ads.txt – AdEnergizer: 300+ active installs, 5.0★ (3 reviews). Plugin Pulse (WP Mayor), as of 2026-08-30. https://plugins.wpmayor.com/plugin/adenergizer