CartFlows – Funnel Builder & Checkout Plugin for WooCommerce
by Brainstorm Force · eCommerce
Also makes 33 other plugins · 7M+ installs across the portfolio →
1 WordPress funnel builder & WooCommerce checkout plugin. Boost AOV with one-click upsells, order bumps & high-converting checkout pages.
Try it live opens a temporary test site in your browser, which can take about 20 seconds to load. Plugins that rely on outside services or a full server may not work completely there.
Health
A 92/100
no flags
Active installs
200K+
≈290K estimated
Momentum
-16%
downloads vs prior 30d
Biggest opportunity: Swap “woocommerce” and “lead generation” for “checkout optimization” and “checkout recovery”. “woocommerce” isn't earning its slot: you're not in the first 24 results for its own search. “checkout optimization” sits at #4 untagged, close enough for a declared tag to move it up. “lead generation” isn't earning its slot: it only gets you to #14. “checkout recovery” sits at #4 untagged, close enough for a declared tag to move it up. All five slots are taken, so one has to go.
92 health vs 71 average across 9,746 eCommerce plugins
Install conversion
How it's measured →1.8%
of downloads still active
At least 200K of 11.2M lifetime downloads are still running, above its category: the median eCommerce plugin keeps 1.4%, across 5,141 plugins.
Downloads count every update, not just first installs, so older and more frequently released plugins read lower. Compare against other eCommerce plugins, not across the directory. wp.org reports active installs as the bottom of a band, so the real rate is this or higher.
This plugin shipped 18 releases in the last 12 months, and every existing install that updated counted as another download. wp.org publishes no split between first installs and updates, so we show the raw rate rather than guess at one.
Details
Directory ranking optimization
How it's scored →How well this listing is tuned to rank in WordPress.org search, on the factors an owner controls. Not popularity, optimization.
Excellent listing optimization
Well tuned across the board
Updated 26 days ago
Tested up to WordPress 7.1.4, the current branch or newer
4.8★ over 517 reviews, smoothed to 4.74★
5 of 5 tags set · short description in place
4 of 5 support threads resolved in the last 2 months
Search visibility
How it's tracked →Directory searches this plugin turns up in, and which way each one is moving. WordPress.org publishes no history of search positions, so this starts the day we first tracked a keyword and never backfills.
44
Momentum
Holding steady
+0.2
Velocity
places per keyword, 28d
34%
Breadth
of keywords climbing, 28d
-0.6
Acceleration
recent half vs earlier
wp.org is where the directory puts the plugin for that search. On merit is where it would sit if results were ranked on rating, support and updates, without the install boost. The last column is how far the wp.org position moved, from our first reading in the last 90 days to the latest.
| Keyword | wp.org | On merit | wp.org move, 90 days |
|---|---|---|---|
| funnel builder | #1 | #2 | up 1 |
| checkout plugin | #1 | #1 | 0 |
| funnel | #1 | #2 | up 1 |
| sales funnels your tag | #1 | #2 | 0 |
| cartflows | #1 | #1 | 0 |
| aov | #1 | #1 | 0 |
| instant checkout | #1 | #1 | 0 |
| sales funnel | #1 | #2 | up 1 |
| order bump your tag | #2 | #2 | 0 |
| converting | #2 | #3 | 0 |
| order bumps | #2 | #3 | 0 |
| lead funnels | #1 | #1 | 0 |
| funnels | #1 | #2 | 0 |
| cartflows pro | #1 | #1 | 0 |
| one click upsells | #3 | #3 | up 1 |
| checkout | #4 | #4 | up 4 |
| checkout map | #3 | #3 | down 1 |
| checkout upsell | #3 | #2 | 0 |
| apparel | #3 | #3 | 0 |
| sales funnel builder | #2 | #3 | 0 |
| woocommerce your tag | Not in the top 24 | ||
952 searches this plugin appeared in over the last 90 days, 20 listed. 791 left out as unrelated or noise (years, numbers, stray words). 1 of its tags isn't in the top 24 for their own search.
What to do about it
- Swap “woocommerce” and “lead generation” for “checkout optimization” and “checkout recovery”. “woocommerce” isn't earning its slot: you're not in the first 24 results for its own search. “checkout optimization” sits at #4 untagged, close enough for a declared tag to move it up. “lead generation” isn't earning its slot: it only gets you to #14. “checkout recovery” sits at #4 untagged, close enough for a declared tag to move it up. All five slots are taken, so one has to go.
- One page off on “lead generation”. #14 puts you just past the first ten results, where almost all the clicks stop. The gap to close is small.
Daily downloads
Since 5 Oct 2022 · 1,488 days · wp.org + Plugin Pulse archive
30-day downloads
Rolling 30-day volume · peak 338.1K · peaks are release surges
Directory rank vs rivals
wp.org popularity rank over time · higher is better · when a rival's line climbs above yours, they've overtaken you
Rating trend
Star average over time · dips mark rough releases
Health trend
Composite health score, snapshotted daily
Update activity
How busy the existing users are, measured as downloads in the last 30 days for every 1,000 active sites. A spike means a new release everyone's pulling; a long, slow decline means an aging user base that updates less.
Release cadence
Actively maintainedHow often this plugin actually ships. A steady rhythm is the maintenance signal a single "last updated" date can't show.
18
releases in the last 12 months
26d ago
latest release · v3.3.0 · 5 Oct 2026
160
tagged releases on record
Recent releases
What its installed base runs
via wordpress.orgShare of active installs on each version of this plugin. Green is the current release; a big slice on older versions is a user base that has stopped updating.
Estimated active installs
The public count shows “200K+”. Our estimate pins where the real number sits.
Crossed into this band 5.4 years ago; a band this size takes about a year or more to cross, which places it about 90% of the way through.
Install history since 21 Sep 2020
Recent reviews
All reviews on wp.org ↗- ★★★★★ mojcak4mo ago
I’ve been building my checkout funnels with CartFlows and it’s become one of my favourite tools because it does exactly what I need. Recently I ran into a bug where the Pre-Checkout Offer crashed the editor to a blank screen. Support replied fast, pinpointed the cause (I was still on the legacy editor), and had me sorted the same day. A tool I already rely on, backed by a team that actually helps. Easy five stars.
Read on wp.org ↗ - ★★★★★ biberkopf4mo ago
When customers forget their order, this plugin will help them remember.
Read on wp.org ↗ - ★★★★★ leoshum4mo ago
不评价后台一直弹窗！这个设定很烦人，能不能优化下，比如24小时不再弹出 This topic was modified 3 weeks, 6 days ago by leoshum.
Read on wp.org ↗ - ★★★★★ Maurício Bylaardt Volker5mo ago
Very good and useful
Read on wp.org ↗ - ★★★★★ brainchildbd6mo ago
Keep Working for the Best
Read on wp.org ↗ - ★★★★★ makartman7mo ago
I love the Cart Abandonment Recovery for WooCommerce plugin! It effectively helps me recover lost sales by sending automated follow-up emails to customers. Since using it, my conversion rates have noticeably increased. Highly recommend for any WooCommerce store!
Read on wp.org ↗ - ★★★★★ quanglinhnguyen7mo ago
The plugin works quite well, but the free version omits quite a few features, especially the option to customize the checkout page interface, which used to be available but is now quite difficult to find.
Read on wp.org ↗ - ★★★★★ jxenarios8mo ago
cant use unless adding another plugin to edit anything, so you need 2 plugins to use this next, you cant do anything on free, so they push you upgrade to pro. once pro, no support on future releases, have to re-buy the plugin
Read on wp.org ↗
Latest updates
via wp.org changelogRecent releases and news for this plugin
- — Version 3.1.3 Improvement: Improved the Funnels page load speed on stores with a large number of funnels. Fix: Fixed funnel and step titles converting dashes into HTML entities in the editor and saving the corrupted title on reload. F 3.1.3
- — Version 3.1.2 Improvement: Redesigned the weekly performance report email with a cleaner layout and new sections for weekly tips, top wins, and quick action links. Improvement: Enhanced Instant Checkout integration so the layout wrapp 3.1.2
- — Version 3.1.1 Improvement: Smoother step card interactions on the funnel canvas — uniform sizing and clearer hover feedback. Fix: Resolved a PHP deprecation notice triggered when saving checkout step products on PHP 8.1 and above. 3.1.1
- — Version 3.1.0 New: Introduced a redesigned Funnel Canvas for a cleaner and more intuitive funnel-building experience. New: Added a Funnel Performance widget to the WordPress Dashboard with a quick 30-day summary of orders and revenue. 3.1.0
- — Version 3.0.1 Improvement: Refined admin UI for a more polished experience. Security Fix: Hardened the security of the plugin. Fix: Fixed Checkout Offer settings showing a blank page when selecting a product. Fix: Fixed Store Checkout 3.0.1
- — Version 3.0.0 New: Revamped admin experience across Dashboard, Funnels, Steps, Analytics, Settings, and more for faster navigation. New: Redesigned onboarding wizard for a quicker, more intuitive setup. New: Added toast notifications 3.0.0
Security history
via Wordfence IntelligenceAll 9 disclosed vulnerabilities are patched in the current version (3.3.0). Sites still on an older version should update.
- Patched Medium · 6.4 WooCommerce Checkout & Funnel Builder by CartFlows – Create High Converting Stores For WooCommerce <= 2.0.7 - Authenticated (Contributor+) Stored Cross-Site Scripting ↗2024-06-18 CVE-2024-4632 Improper Neutralization of Input During Web Page Generation Affects <= 2.0.7 Patched in 2.0.8
- Patched Medium · 5.5 Funnel Builder by CartFlows <= 2.0.1 - Authenticated (Editor+) Stored Cross-Site Scripting via settings ↗2024-03-25 CVE-2024-29813 Improper Neutralization of Input During Web Page Generation Affects <= 2.0.1 Patched in 2.0.2
- Patched Low · 2.7 CartFlows <= 1.11.11 - Insecure Direct Object Reference to Arbitrary Post Deletion ↗2023-06-02 Authorization Bypass Through User-Controlled Key Affects < 1.11.12 Patched in 1.11.12
- Patched Medium · 4.8 Funnel Builder by CartFlows <= 1.6.12 - Authenticated Stored Cross-Site scripting via FB Pixel ID and Google Analytics ID ↗2021-05-17 CVE-2021-24330 Improper Neutralization of Input During Web Page Generation Affects < 1.6.13 Patched in 1.6.13
Vulnerability records provided by Wordfence Intelligence. Copyright 2012-2026 Defiant Inc. License and terms.
CVE records: Copyright 1999-2026 The MITRE Corporation. CVE terms of use.
Behavioral tests
via WP HiveAutomated install-time checks, tested on PHP 8.1.12 · WP 7.0
Languages
via translate.wordpress.orgTranslated into 20 languages, 4 at 90% or more
AI assistants
How it's measured →Whether ChatGPT and Claude name this plugin when asked the category question, and whether the readme gives them something to quote.
Not measured yet for this plugin’s topics. Its tracked searches are not among the measured topics. See the topics measured so far.
Readme readiness
8 of 8 pass · checked 27 Oct 2026Can an assistant quote this readme? Eight deterministic checks over the wp.org listing, no model involved.
- ✓ Says what it does "1 WordPress funnel builder & WooCommerce checkout plugin. Boost AOV with one-click upsells, order bumps & h..."
- ✓ Has a FAQ 25 questions in the FAQ.
- ✓ FAQ asks real questions 25 of 25 read like questions a user would type.
- ✓ Names who it is for Names its audience or use cases ("built for", "use case", "use cases").
- ✓ Names what it works with Mentions WooCommerce, Elementor, Gutenberg, Divi and 16 more.
- ✓ Headings and lists 32 headings and 4 lists.
- ✓ Enough to quote 11,537 characters of description.
- ✓ Tags match the text All 5 tags appear in the text.
Growth timeline
Install-tier crossings we have observed, and how long each tier took to outgrow
- 2021-05-30 100K+ → 200K+ up after 302 days in tier
- 2020-08-01 90K+ → 100K+ up after 31 days in tier
- 2020-07-01 80K+ → 90K+ up after 30 days in tier
- 2020-06-01 60K+ → 80K+ up after 31 days in tier
- 2020-05-01 50K+ → 60K+ up after 61 days in tier
- 2020-03-01 40K+ → 50K+ up after 49 days in tier
- 2020-01-12 30K+ → 40K+ up after 59 days in tier
- 2019-11-14 500+ → 30K+ up
Competes with
The plugins that solve the same job, ranked by shared tags then reach, closest match first. The letter on the right is each plugin's health grade (A best, F worst).
-
FunnelKit – Funnel Builder Plugin for WooCommerce Checkout 30K+ installs · 4.9★ · 2 shared tags A -
Hostinger Reach – AI-Powered Email Marketing for WordPress 1M+ installs · 4.3★ · 1 shared tag A -
Google for WooCommerce 800K+ installs · 2.8★ · 1 shared tag C -
WooCommerce PayPal Payments 800K+ installs · 2.9★ · 1 shared tag B -
WooCommerce Stripe Payment Gateway 700K+ installs · 3.1★ · 1 shared tag B -
WooCommerce Tax (formerly WooCommerce Shipping & Tax) 500K+ installs · 2.2★ · 1 shared tag B
Embed this report card
Drop a live Pulse card for CartFlows – Funnel Builder & Checkout Plugin for WooCommerce into a readme, a review or a deck. It updates itself.
<iframe src="https://plugins.wpmayor.com/embed/cartflows" width="480" height="300" style="border:0" loading="lazy" title="CartFlows – Funnel Builder & Checkout Plugin for WooCommerce — Plugin Pulse"></iframe> CartFlows – Funnel Builder & Checkout Plugin for WooCommerce: 200K+ active installs, 4.8★ (517 reviews). Plugin Pulse (WP Mayor), as of 2026-10-31. https://plugins.wpmayor.com/plugin/cartflows
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