Deliverability – pass DKIM, SPF, DMARC & more
by Top Deliverability · Email & Marketing
Check and improve your Email Deliverability. Pass DMARC by DKIM-signing your emails without an external SMTP. Comply with Google & Yahoo requirements!
Try it live opens a temporary test site in your browser, which can take about 20 seconds to load. Plugins that rely on outside services or a full server may not work completely there.
Health
C 67/100
Stale
Active installs
700+
≈780 estimated
Momentum
—
no download trend yet
Biggest opportunity: One page off on “deliverability”. #11 puts you just past the first ten results, where almost all the clicks stop. The gap to close is small.
67 health vs 66 average across 2,120 Email & Marketing plugins
Install conversion
How it's measured →5.8%
of downloads still active
At least 700 of 12.1K lifetime downloads are still running, above its category: the median Email & Marketing plugin keeps 0.9%, across 1,294 plugins.
Downloads count every update, not just first installs, so older and more frequently released plugins read lower. Compare against other Email & Marketing plugins, not across the directory. wp.org reports active installs as the bottom of a band, so the real rate is this or higher.
Details
Recent review vibe
read from the latest 12 reviews to 2025-05-14Reviewers who got it working call it easy to set up and effective at DKIM signing, but the two newest complaints report DKIM not being recognised and verification emails never arriving, with no reply from the developer.
Directory ranking optimization
How it's scored →How well this listing is tuned to rank in WordPress.org search, on the factors an owner controls. Not popularity, optimization.
Well optimized
Most to gain: Update recency
Updated 411 days ago, past the ~180 days where wp.org starts discounting
Tested up to WordPress 6.6.11; the current branch is 6.8
4.2★ over 15 reviews, smoothed to 4.12★ and held back under 25 reviews
5 of 5 tags set · short description in place
To rank higher: Last updated 411 days ago — ship an update; wp.org decays a listing's search weight after ~180 days.
Get the full rank-higher report →Search visibility
How it's tracked →Directory searches this plugin turns up in, and which way each one is moving. WordPress.org publishes no history of search positions, so this starts the day we first tracked a keyword and never backfills.
43
Momentum
Holding steady
0.0
Velocity
places per keyword, 21d
29%
Breadth
of keywords climbing, 21d
0.0
Acceleration
recent half vs earlier
wp.org is where the directory puts the plugin for that search. On merit is where it would sit if results were ranked on rating, support and updates, without the install boost. The last column is how far the wp.org position moved, from our first reading in the last 90 days to the latest.
| Keyword | wp.org | On merit | wp.org move, 90 days |
|---|---|---|---|
| dmarc your tag | #6 | #7 | 0 |
| dkim your tag | #7 | #8 | up 1 |
| spf your tag | #9 | #10 | 0 |
| deliverability your tag | #11 | #14 | down 2 |
| email deliverability | #23 | #20 | down 1 |
| email your tag | Not in the top 24 | ||
7 searches this plugin appeared in over the last 90 days, 5 listed. 2 left out as unrelated or noise (years, numbers, stray words). 1 of its tags isn't in the top 24 for their own search.
What to do about it
- One page off on “deliverability”. #11 puts you just past the first ten results, where almost all the clicks stop. The gap to close is small.
- “email” isn't earning a slot. You list it, but you're not in the first 24 results for that search. WordPress.org counts only your first five tags, so free the slot for a search you can win.
Daily downloads
Since 6 Oct 2022 · 1,487 days · wp.org + Plugin Pulse archive
30-day downloads
Rolling 30-day volume · peak 884 · peaks are release surges
Directory rank vs rivals
wp.org popularity rank over time · higher is better · when a rival's line climbs above yours, they've overtaken you
Rating trend
Star average over time · dips mark rough releases
Health trend
Composite health score, snapshotted daily
Update activity
How busy the existing users are, measured as downloads in the last 30 days for every 1,000 active sites. A spike means a new release everyone's pulling; a long, slow decline means an aging user base that updates less.
Release cadence
No release in a yearHow often this plugin actually ships. A steady rhythm is the maintenance signal a single "last updated" date can't show.
0
releases in the last 12 months
1.1y ago
latest release · v1.8.0 · 15 Sep 2025
19
tagged releases on record
Recent releases
What its installed base runs
via wordpress.orgShare of active installs on each version of this plugin · 83% run the current release. Green is the current release; a big slice on older versions is a user base that has stopped updating.
Estimated active installs
The public count shows “700+”. Our estimate pins where the real number sits.
Crossed into this band 3 months ago and a band this size takes about a year or more to cross, so the real count is still just under 800.
Install history since 5 Oct 2022
Recent reviews
All reviews on wp.org ↗- ★★★★★ Jeroen Visbeek1.5y ago
Unfortunate I do not recieve any email for verifications my account. Tried on different installations and different emails.
Read on wp.org ↗ - ★★★★★ nigelpentland1.9y ago
I’m seriously impressed with this plugin. Easy to configure, works a treat and succeeds in what it sets out to do, i.e. DKIM signing email. Thank you so much. It’s so good and as a free plugin I’m almost embarrassed to ask, but I will. It creates auth0_session_0 cookies and I’m happy to accept that. The only trouble is I try to keep my website as secure as possible and when I check my security headers I see auth0_session_0 cookies don’t use the secure flag. Would it be possible to have the option for these cookies to use the secure flag?
Read on wp.org ↗ - ★★★★★ ignacioroig2.0y ago
A plugin like this was much needed in the WordPress repository. It’s a great tool to improve your email deliverability. Overall, a very helpful plugin.
Read on wp.org ↗ - ★★★★★ redas12.2y ago
I added DKIM, but it does not recognize it, I tried few times, and waited weeks, nothing, I contacted developer via email, no reply, will change review if developer will reply, my email [email protected]
Read on wp.org ↗ - ★★★★★ edigi2.6y ago
I really like this plugin. It does exactly what I needed and you get a deliverability score depending on the settings that are established in the backend. The only downside, is that it took me some external research to get the correct setup for DMARC (the ones provided, where not precise enough). Once I got it correctly, my website rated 100% on the deliverability score. Thanks.
Read on wp.org ↗ - ★★★★★ Antonino Piazza2.9y ago
The plugin offers a straightforward and user-friendly experience. Following the simple instructions in the settings page, I successfully added the TXT record to my DNS and my emails were successfully signed. I particularly appreciate the delivery chart and the dashboard, which provide valuable insights on my email deliveries and how to enhance it. These features empower me to ensure a safer and more reliable communication to my customers.
Read on wp.org ↗ - ★★★★★ Vincenzo Casu2.9y ago
The plugin is very well made and the code is organized and clean which is truly a plus, an added value in the sea of plugins that often bring down the performance of websites due to the poor quality of the written code. It helps a lot in his mission. Especially the less experienced, but also professionals will have to do less expensive work to optimize mail delivery. I highly recommend trying it to all users who have problems with mail delivery from their WordPress site and who have to struggle with this annoying problem every day. A Swiss Army Knife for optimizing email deliverability, with practical tips that guide you step-by-step through the entire process of tracking effective email delivery.
Read on wp.org ↗ - ★★★★★ hedoluna2.9y ago
This plugin covers a wide range of features in a particular niche of email deliverability. It is strongly advised to use it for everyone involved in marketing, e-commerce, and the overall effort to gain traction with the users.
Read on wp.org ↗
Behavioral tests
via WP HiveAutomated install-time checks, tested on PHP 8.1.12 · WP 6.8.2
Languages
via translate.wordpress.orgTranslated into 16 languages, 1 at 90% or more
AI assistants
How it's measured →Whether ChatGPT and Claude name this plugin when asked the category question, and whether the readme gives them something to quote.
Not measured yet for this plugin’s topics. Its tracked searches are not among the measured topics. See the topics measured so far.
Readme readiness
6 of 8 pass · checked 28 Oct 2026Can an assistant quote this readme? Eight deterministic checks over the wp.org listing, no model involved.
- ✓ Says what it does "Check and improve your Email Deliverability. Pass DMARC by DKIM-signing your emails without an external SMT..."
- ✓ Has a FAQ 8 questions in the FAQ.
- ✓ FAQ asks real questions 8 of 8 read like questions a user would type.
- ! Names who it is for Never says who the plugin is for or what they use it for.
- ✓ Names what it works with Mentions WPForms, BuddyPress.
- ! Headings and lists 0 headings and 1 list; assistants quote headed sections and bullet lists, not paragraphs.
- ✓ Enough to quote 1,056 characters of description.
- ✓ Tags match the text All 5 tags appear in the text.
Growth timeline
Install-tier crossings we have observed, and how long each tier took to outgrow
- 2026-08-03 800+ → 700+ down after 3 days in tier
- 2026-07-31 700+ → 800+ up after 4 days in tier
- 2026-07-27 800+ → 700+ down after 253 days in tier
- 2025-11-16 900+ → 800+ down after 47 days in tier
- 2025-09-30 800+ → 900+ up after 1 days in tier
- 2025-09-29 900+ → 800+ down after 20 days in tier
- 2025-09-09 800+ → 900+ up after 3 days in tier
- 2025-09-06 900+ → 800+ down after 1 days in tier
Competes with
The plugins that solve the same job, ranked by shared tags then reach, closest match first. The letter on the right is each plugin's health grade (A best, F worst).
-
WP Mail Logging 300K+ installs · 4.7★ · 2 shared tags A -
WP Mail SMTP by WPForms – SMTP for Reliable Email Delivery with Gmail, Outlook, Amazon SES, Brevo, Other SMTP & More 4M+ installs · 4.8★ · 1 shared tag A -
MC4WP: Mailchimp for WordPress 1M+ installs · 4.8★ · 1 shared tag A -
Easy WP SMTP – WordPress SMTP and Email Logs: Gmail SMTP, Office 365, Outlook, Custom SMTP, and more 500K+ installs · 4.6★ · 1 shared tag A -
Mailchimp for WooCommerce 200K+ installs · 4.0★ · 1 shared tag B -
Email Deliverability – SMTP Replacement, Email API Deliverability & Email Log 200K+ installs · 3.1★ · 1 shared tag B
Embed this report card
Drop a live Pulse card for Deliverability – pass DKIM, SPF, DMARC & more into a readme, a review or a deck. It updates itself.
<iframe src="https://plugins.wpmayor.com/embed/deliverability" width="480" height="300" style="border:0" loading="lazy" title="Deliverability – pass DKIM, SPF, DMARC & more — Plugin Pulse"></iframe> Deliverability – pass DKIM, SPF, DMARC & more: 700+ active installs, 4.2★ (15 reviews). Plugin Pulse (WP Mayor), as of 2026-10-31. https://plugins.wpmayor.com/plugin/deliverability
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