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Image Placeholders

by WordPress Performance Team · Performance

Also makes 9 other plugins · 550K+ installs across the portfolio →

Displays placeholders based on an image's dominant color while the image is loading.

⚠ Few reviews
How scoring works →
78 Health · B
Maintenance 88/100
Rating quality 71/100
Support 70/100

78 health vs 67 average across 1,076 Performance plugins

Directory ranking optimization

How it's scored →

How well this listing is tuned to rank in WordPress.org search, on the factors an owner controls. Not popularity, optimization.

85 / 100

Excellent listing optimization

Biggest win: Rating quality

Update recency 100/100
WP compatibility 100/100
Rating quality 52/100
Listing tuning 84/100

To rank higher: Too few reviews to rank on quality — nudge happy users to leave one.

Get the full rank-higher report →

Daily downloads

Since 2023-10-17 · 1,044 days · wp.org + Plugin Pulse archive

+5% vs prior 30d
0Downloads · Aug 26

30-day downloads

Rolling 30-day volume · peaks are release surges

9.4K

now · peak 48.7K

9.7K30d downloads · Aug 26

Directory rank vs rivals

wp.org popularity rank over time · higher is better · when a rival's line climbs above yours, they've overtaken you

Image Placeholders · #644 you Autoptimize · #77 WebP Express · #165 Modern Image Formats · #353

Rating trend

Star average over time · dips mark rough releases

3.5Stars · Aug 26

Update activity

How busy the existing users are, measured as downloads in the last 30 days for every 1,000 active sites. A spike means a new release everyone's pulling; a long, slow decline means an aging user base that updates less.

161per 1k installs · Aug 26

Release cadence

Occasionally updated
from wp.org release tags

How often this plugin actually ships. A steady rhythm is the maintenance signal a single "last updated" date can't show.

2

releases in the last 12 months

6mo ago

latest release · v1.2.1

7

tagged releases on record

Recent releases

1.2.1 · 6mo ago1.2.0 · 9mo ago1.1.2 · 1.8y ago1.1.1 · 2.1y ago1.1.0 · 2.4y ago1.0.1 · 2.6y ago1.0.0 · 2.9y ago

What its installed base runs

via wordpress.org

Share of active installs on each version of this plugin · 92% run the current release. Green is the current release; a big slice on older versions is a user base that has stopped updating.

v1.2 92%
v1.1 7.2%
v1.0 1.1%

Estimated active installs

The public count shows “60K+”. Our estimate pins where the real number sits.

tracked estimate
60K–70K ≈65K

Refined from the date this plugin crossed into its current band.

Install history · since 2023-10-16 · 1,044 observations

60KInstalls · Aug 26

Estimated value

What this plugin might earn a year, and what it might sell for. Modeled from public signals; we don't see anyone's books.

Est. annual revenue

N/A

Est. acquisition value

N/A

No paid tier is visible, so we don't put a figure on revenue or sale value: that would be guessing. The install base is a real asset to an acquirer, just not one public data lets us price.

Details

Version
1.2.1
Last updated
6mo ago
Added
2023-10-16 · 2 yrs old
Requires WP
6.6
Tested up to
7.0.4
Requires PHP
7.2

Recent review vibe

read from the latest 2 reviews to 2025-01-30
Mixed PraiseCompatibility

One reviewer calls it a nice enhancement for any site, while another says color detection doesn't work at all and every placeholder renders grey on a self-hosted Docker setup.

Recent reviews

All reviews on wp.org ↗
  1. Fabian Kaegy
    1.6y ago

    This is such a nice enhancement for any site!

    Read on wp.org ↗
  2. audioscavenger
    1.8y ago

    does not break the site, but all placeholders are grey. color detection does not work. I host WP docker latest myself with nginx and imageick + gd + webp + AVIF so yeah i think my setup is not in cause

    Read on wp.org ↗

Latest updates

via wp.org changelog

Recent releases and news for this plugin

  1. Version 1.2.1 Bug Fixes Only attempt to get dominant colour for image mime types. ( 2264 ) 1.2.1
  2. Version 1.2.0 Enhancements Enhance admin media UI with dominant color support. ( 1719 ) 1.2.0
  3. Version 1.1.2 Enhancements Use more robust HTML Tag Processor for Image Placeholders. ( 1477 ) Bug Fixes Re-remove unneeded phpcs:ignore. ( 1231 ) Update PHPStan to 1.11.5. ( 1318 ) 1.1.2
  4. Version 1.1.1 Enhancements Avoid needless array allocation in rgb to hex conversion. ( 1104 ) Improve overall code quality with stricter static analysis checks. ( 775 ) Bump minimum PHP requirement to 7.2. ( 1130 ) Bug Fixes Fix Imagi 1.1.1
  5. Version 1.1.0 Rename plugin to “Image Placeholders”. ( 1101 ) Use plugin slug for generator tag. ( 1103 ) Bump minimum required WP version to 6.4. ( 1062 ) Update tested WordPress version to 6.5. ( 1027 ) 1.1.0
  6. Version 1.0.1 Exclude “.wordpress-org” directory when deploying standalone plugins. ( 866 ) 1.0.1

Behavioral tests

via WP Hive

Automated install-time checks, tested on PHP 8.1.12 · WP 7.0.1

Low memory footprint
Low page-speed impact
Runs on latest PHP + WP
No PHP errors
No JS errors
Activates cleanly
No resource errors
No external HTTP errors
Optimized database use
Frequently updated

Languages

via translate.wordpress.org

Translated into 17 languages, 15 at 90% or more

Chinese (Taiwan) 100%
English (UK) 100%
French (France) 100%
Persian 100%
Turkish 100%
Danish 92%
German 92%
German (Formal) 92%
Korean 92%
Portuguese (Brazil) 92%
Portuguese (Portugal) 92%
Spanish (Chile) 92%
Spanish (Spain) 92%
Swedish 92%
Vietnamese 92%
Dutch 84%
English (Australia) 61%

Growth timeline

Install-tier crossings we have observed, and how long each tier took to outgrow

  1. 2026-06-06 70K+ → 60K+ down after 332 days in tier
  2. 2025-07-09 60K+ → 70K+ up after 129 days in tier
  3. 2025-03-02 50K+ → 60K+ up after 112 days in tier
  4. 2024-11-10 40K+ → 50K+ up after 91 days in tier
  5. 2024-08-11 30K+ → 40K+ up after 78 days in tier
  6. 2024-05-25 20K+ → 30K+ up after 59 days in tier
  7. 2024-03-27 10K+ → 20K+ up after 45 days in tier
  8. 2024-02-11 9K+ → 10K+ up after 2 days in tier

Competes with

The plugins that solve the same job, ranked by shared tags then reach, closest match first. The letter on the right is each plugin's health grade (A best, F worst).

Compare head to head →

Embed this report card

Drop a live Pulse card for Image Placeholders into a readme, a review or a deck. It updates itself.

<iframe src="https://plugins.wpmayor.com/embed/dominant-color-images" width="480" height="300" style="border:0" loading="lazy" title="Image Placeholders — Plugin Pulse"></iframe>
Preview card ↗

Image Placeholders: 60K+ active installs, 3.5★ (2 reviews). Plugin Pulse (WP Mayor), as of 2026-08-25. https://plugins.wpmayor.com/plugin/dominant-color-images