Email Tracker
by Prashant Baldha · Email & Marketing
Also makes 8 other plugins · 1.9K+ installs across the portfolio →
Email tracking & email logging plugin. Track email opens, email clicks & email analytics for all WordPress emails, WooCommerce emails & SMTP emails.
Try it live opens a temporary test site in your browser, which can take about 20 seconds to load. Plugins that rely on outside services or a full server may not work completely there.
Health
A 86/100
no flags
Active installs
800+
≈830 estimated
Momentum
-12%
downloads vs prior 30d
Biggest opportunity: Swap “email”, “email log” and “emails” for “email logging”, “verify email” and “email testing”. “email” isn't earning its slot: you're not in the first 24 results for its own search. “email logging” sits at #11 untagged, close enough for a declared tag to move it up. “email log” isn't earning its slot: you're not in the first 24 results for its own search. “verify email” sits at #11 untagged, close enough for a declared tag to move it up. “emails” isn't earning its slot: you're not in the first 24 results for its own search. “email testing” sits at #12 untagged, close enough for a declared tag to move it up. All five slots are taken, so one has to go.
86 health vs 66 average across 2,120 Email & Marketing plugins
Install conversion
How it's measured →2.7%
of downloads still active
At least 800 of 30.2K lifetime downloads are still running, above its category: the median Email & Marketing plugin keeps 0.9%, across 1,294 plugins.
Downloads count every update, not just first installs, so older and more frequently released plugins read lower. Compare against other Email & Marketing plugins, not across the directory. wp.org reports active installs as the bottom of a band, so the real rate is this or higher.
This plugin shipped 2 releases in the last 12 months, and every existing install that updated counted as another download. wp.org publishes no split between first installs and updates, so we show the raw rate rather than guess at one.
Details
Directory ranking optimization
How it's scored →How well this listing is tuned to rank in WordPress.org search, on the factors an owner controls. Not popularity, optimization.
Excellent listing optimization
Well tuned across the board
Updated 18 days ago
Tested up to WordPress 7.1.4, the current branch or newer
4.4★ over 21 reviews, smoothed to 4.19★ and held back under 25 reviews
5 of 5 tags set · short description in place
Search visibility
How it's tracked →Directory searches this plugin turns up in, and which way each one is moving. WordPress.org publishes no history of search positions, so this starts the day we first tracked a keyword and never backfills.
39
Momentum
Mixed: one swing, the rest drifting
+0.2
Velocity
places per keyword, 27d
21%
Breadth
of keywords climbing, 27d
-0.6
Acceleration
recent half vs earlier
wp.org is where the directory puts the plugin for that search. On merit is where it would sit if results were ranked on rating, support and updates, without the install boost. The last column is how far the wp.org position moved, from our first reading in the last 90 days to the latest.
| Keyword | wp.org | On merit | wp.org move, 90 days |
|---|---|---|---|
| tracker | #2 | #2 | up 5 |
| page tracker | #1 | #1 | 0 |
| plugin tracker | #2 | #4 | up 8 |
| ip tracker | #2 | #3 | up 4 |
| email logging | #11 | #14 | up 5 |
| email tracking your tag | #17 | #21 | down 1 |
| email verify | #11 | #10 | down 2 |
| verify email | #11 | #12 | down 1 |
| email testing | #12 | #15 | 0 |
| email analytics your tag | #23 | #21 | down 2 |
| email client | #15 | #15 | 0 |
| email capture | #16 | #20 | up 1 |
| welcome email | #16 | #20 | 0 |
| email alerts | #17 | #18 | down 1 |
| confirm email woocommerce | #10 | #14 | down 1 |
| bulk email | #18 | #21 | 0 |
| email deliverability | #18 | #19 | 0 |
| transactional email | #19 | #18 | down 2 |
| email campaign | #21 | #20 | 0 |
| email opt in | #21 | #19 | down 2 |
| email your tag | Not in the top 24 | ||
| email log your tag | Not in the top 24 | ||
| emails your tag | Not in the top 24 | ||
106 searches this plugin appeared in over the last 90 days, 20 listed. 81 left out as unrelated or noise (years, numbers, stray words). 3 of its tags aren't in the top 24 for their own search.
What to do about it
- Swap “email”, “email log” and “emails” for “email logging”, “verify email” and “email testing”. “email” isn't earning its slot: you're not in the first 24 results for its own search. “email logging” sits at #11 untagged, close enough for a declared tag to move it up. “email log” isn't earning its slot: you're not in the first 24 results for its own search. “verify email” sits at #11 untagged, close enough for a declared tag to move it up. “emails” isn't earning its slot: you're not in the first 24 results for its own search. “email testing” sits at #12 untagged, close enough for a declared tag to move it up. All five slots are taken, so one has to go.
Daily downloads
Since 5 Oct 2022 · 1,488 days · wp.org + Plugin Pulse archive
30-day downloads
Rolling 30-day volume · peak 1.2K · peaks are release surges
Directory rank vs rivals
wp.org popularity rank over time · higher is better · when a rival's line climbs above yours, they've overtaken you
Rating trend
Star average over time · dips mark rough releases
Health trend
Composite health score, snapshotted daily
Update activity
How busy the existing users are, measured as downloads in the last 30 days for every 1,000 active sites. A spike means a new release everyone's pulling; a long, slow decline means an aging user base that updates less.
Release cadence
Occasionally updatedHow often this plugin actually ships. A steady rhythm is the maintenance signal a single "last updated" date can't show.
2
releases in the last 12 months
18d ago
latest release · v5.3.17 · 13 Oct 2026
38
tagged releases on record
Recent releases
What its installed base runs
via wordpress.orgShare of active installs on each version of this plugin · 98% run the current release. Green is the current release; a big slice on older versions is a user base that has stopped updating.
Estimated active installs
The public count shows “800+”. Our estimate pins where the real number sits.
Crossed into this band 4 months ago; a band this size takes about a year or more to cross, which places it about 34% of the way through.
At the current install trend, crossing 900+ in roughly 140 days.
Install history since 6 Apr 2017
Recent reviews
All reviews on wp.org ↗- ★★★★★ Losmi3.6y ago
it works, even sends attachments
Read on wp.org ↗ - ★★★★★ aga24423.8y ago
it works really well. I didn’t see any problem. It will be much better if it is improved a little more in terms of functionality.
Read on wp.org ↗ - ★★★★★ solagirl4.0y ago
Hi, I enjoyed your plugin but today Worldfence security plugin warned me about the plugin having critical security issue and advised me to remove it. I hope you can look into this matter when you have time. Thanks very much for your work. Sola
Read on wp.org ↗ - ★★★★★ W.Wagner4.1y ago
Excelente, solucionei várias dificuldades com esse plugin, funciona muito bem e simples de usar
Read on wp.org ↗ - ★★★★★ dwainevan5.2y ago
Really does the job well but you soon realize it is lacking two important pieces to be worth a paid product 1. Compose email has no means to target wordpress subscribers or groups. The TO: box has to be filled in with email,email,email… Would be really nice if you could just select all regsitered wordpress users by profile (subscribers). Even better if this would integrate with UAM and other membership plugins. 2. Reporting per email batch would be nice. For example send 2 bulk emails there is no way to get sent/read stats rollups for each to see how successful each campaign was. This is really a crucial feature. At the very least a EXPORT button to able you to export the log to excel so you can do your own stats rollups would be very useful.
Read on wp.org ↗ - ★★★★★ Dex5.3y ago
it is great, and the author will use other letters to replace the word “track” in the recode link. so that Email receivers will not feel “ah, you are watching me”
Read on wp.org ↗ - ★★★★★ taxrm5.3y ago
I have been using plugin for a couple of years now for tracking email opens. I asked author for an enhancement and he was quick to respond and agreed to the change.
Read on wp.org ↗ - ★★★★★ igamer0075.4y ago
Works great, exactly what I need, good support .
Read on wp.org ↗
Security history
via Wordfence IntelligenceAll 5 disclosed vulnerabilities are patched in the current version (5.3.17). Sites still on an older version should update.
- 2025-10-21 CVE-2025-10047 Improper Neutralization of Special Elements used in an SQL Command Affects <= 5.3.15 Patched in 5.3.16
- 2023-07-18 CVE-2023-33999 Improper Neutralization of Input During Web Page Generation Affects <= 5.3.8 Patched in 5.3.9
- Patched Medium · 6.1 Email Tracker – Email Tracking Plugin to track Emails for Open and Email Links Click (Compatible with WooCommerce) < 5.2.6 - Reflected Cross-Site Scripting ↗2021-11-03 Improper Neutralization of Input During Web Page Generation Affects < 5.2.6 Patched in 5.2.6
Vulnerability records provided by Wordfence Intelligence. Copyright 2012-2026 Defiant Inc. License and terms.
CVE records: Copyright 1999-2026 The MITRE Corporation. CVE terms of use.
Behavioral tests
via WP HiveAutomated install-time checks, tested on PHP 8.1.12 · WP 7.0.1
AI assistants
How it's measured →Whether ChatGPT and Claude name this plugin when asked the category question, and whether the readme gives them something to quote.
Not measured yet for this plugin’s topics. Its tracked searches are not among the measured topics. See the topics measured so far.
Readme readiness
8 of 8 pass · checked 25 Oct 2026Can an assistant quote this readme? Eight deterministic checks over the wp.org listing, no model involved.
- ✓ Says what it does "Email tracking & email logging plugin. Track email opens, email clicks & email analytics for all WordPress..."
- ✓ Has a FAQ 56 questions in the FAQ.
- ✓ FAQ asks real questions 56 of 56 read like questions a user would type.
- ✓ Names who it is for Names its audience or use cases ("perfect for", "use cases").
- ✓ Names what it works with Mentions WooCommerce, Elementor, Contact Form 7, WPForms and 15 more.
- ✓ Headings and lists 22 headings and 14 lists.
- ✓ Enough to quote 12,623 characters of description.
- ✓ Tags match the text All 5 tags appear in the text.
Growth timeline
Install-tier crossings we have observed, and how long each tier took to outgrow
- 2026-06-28 700+ → 800+ up after 63 days in tier
- 2026-04-26 800+ → 700+ down after 1 days in tier
- 2026-04-25 700+ → 800+ up after 6 days in tier
- 2026-04-19 800+ → 700+ down after 2 days in tier
- 2026-04-17 700+ → 800+ up after 1 days in tier
- 2026-04-16 800+ → 700+ down after 1 days in tier
- 2026-04-15 700+ → 800+ up after 3 days in tier
- 2026-04-12 800+ → 700+ down after 1 days in tier
Competes with
The plugins that solve the same job, ranked by shared tags then reach, closest match first. The letter on the right is each plugin's health grade (A best, F worst).
-
WP Mail Logging 300K+ installs · 4.7★ · 2 shared tags A -
Email Deliverability – SMTP Replacement, Email API Deliverability & Email Log 200K+ installs · 3.1★ · 2 shared tags B -
Check & Log Email – Easy Email Testing & Mail logging 90K+ installs · 4.8★ · 2 shared tags A -
Email Log 80K+ installs · 4.1★ · 2 shared tags B -
Solid Mail – SMTP email and logging made by SolidWP 60K+ installs · 4.2★ · 2 shared tags B -
WP Mail Log 10K+ installs · 4.7★ · 2 shared tags A
Embed this report card
Drop a live Pulse card for Email Tracker into a readme, a review or a deck. It updates itself.
<iframe src="https://plugins.wpmayor.com/embed/email-tracker" width="480" height="300" style="border:0" loading="lazy" title="Email Tracker — Plugin Pulse"></iframe> Email Tracker: 800+ active installs, 4.4★ (21 reviews). Plugin Pulse (WP Mayor), as of 2026-10-31. https://plugins.wpmayor.com/plugin/email-tracker
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