Favicon Rotator
by Archetyped · Uncategorized
Also makes 3 other plugins · 140.1K+ installs across the portfolio →
Easily set site favicon and even rotate through multiple icons
Try it live opens a temporary test site in your browser, which can take about 20 seconds to load. Plugins that rely on outside services or a full server may not work completely there.
Health
B 84/100
no flags
Active installs
20K+
≈28K estimated
Momentum
+4%
downloads vs prior 30d
Biggest opportunity: Swap “icon”, “image” and “mobile” for “rotate”, “ipad” and “iphone”. “icon” isn't earning its slot: you're not in the first 24 results for its own search. “rotate” sits at #6 untagged, close enough for a declared tag to move it up. “image” isn't earning its slot: you're not in the first 24 results for its own search. “ipad” sits at #9 untagged, close enough for a declared tag to move it up. “mobile” isn't earning its slot: you're not in the first 24 results for its own search. “iphone” sits at #12 untagged, close enough for a declared tag to move it up. All five slots are taken, so one has to go.
84 health vs 58 average across 25,735 Uncategorized plugins
Install conversion
How it's measured →6.5%
of downloads still active
At least 20K of 308.7K lifetime downloads are still running, above its category: the median Uncategorized plugin keeps 0.6%, across 17,764 plugins.
Downloads count every update, not just first installs, so older and more frequently released plugins read lower. Compare against other Uncategorized plugins, not across the directory. wp.org reports active installs as the bottom of a band, so the real rate is this or higher.
This plugin shipped 2 releases in the last 12 months, and every existing install that updated counted as another download. wp.org publishes no split between first installs and updates, so we show the raw rate rather than guess at one.
Details
Directory ranking optimization
How it's scored →How well this listing is tuned to rank in WordPress.org search, on the factors an owner controls. Not popularity, optimization.
Excellent listing optimization
Most to gain: Rating quality
Updated 49 days ago
Tested up to WordPress 7.1.4, the current branch or newer
4.3★ over 12 reviews, smoothed to 4.14★ and held back under 25 reviews
5 of 5 tags set · short description in place
To rank higher: Too few reviews to rank on quality — nudge happy users to leave one.
Get the full rank-higher report →Search visibility
How it's tracked →Directory searches this plugin turns up in, and which way each one is moving. WordPress.org publishes no history of search positions, so this starts the day we first tracked a keyword and never backfills.
35
Momentum
Losing ground
-0.1
Velocity
places per keyword, 28d
10%
Breadth
of keywords climbing, 28d
0.0
Acceleration
recent half vs earlier
wp.org is where the directory puts the plugin for that search. On merit is where it would sit if results were ranked on rating, support and updates, without the install boost. The last column is how far the wp.org position moved, from our first reading in the last 90 days to the latest.
| Keyword | wp.org | On merit | wp.org move, 90 days |
|---|---|---|---|
| rotator | #1 | #1 | 0 |
| ipod | #1 | #3 | 0 |
| favicon your tag | #2 | #3 | 0 |
| image rotator | #1 | #2 | 0 |
| post rotator | #1 | #2 | 0 |
| wordpress rotator plugin | #1 | #2 | 0 |
| favicons | #2 | #3 | 0 |
| favicon icon | #2 | #3 | 0 |
| rotate | #6 | #13 | 0 |
| ipad | #9 | #21 | down 1 |
| customization your tag | #20 | #24 | up 2 |
| iphone | #12 | #22 | down 1 |
| touch | #20 | #23 | down 2 |
| administration | #22 | #23 | down 6 |
| android | #24 | #22 | 0 |
| icon your tag | Not in the top 24 | ||
| image your tag | Not in the top 24 | ||
| mobile your tag | Not in the top 24 | ||
23 searches this plugin appeared in over the last 90 days, 15 listed. 8 left out as unrelated or noise (years, numbers, stray words). 3 of its tags aren't in the top 24 for their own search.
What to do about it
- Swap “icon”, “image” and “mobile” for “rotate”, “ipad” and “iphone”. “icon” isn't earning its slot: you're not in the first 24 results for its own search. “rotate” sits at #6 untagged, close enough for a declared tag to move it up. “image” isn't earning its slot: you're not in the first 24 results for its own search. “ipad” sits at #9 untagged, close enough for a declared tag to move it up. “mobile” isn't earning its slot: you're not in the first 24 results for its own search. “iphone” sits at #12 untagged, close enough for a declared tag to move it up. All five slots are taken, so one has to go.
Daily downloads
Since 5 Oct 2022 · 1,488 days · wp.org + Plugin Pulse archive
30-day downloads
Rolling 30-day volume · peak 10.3K · peaks are release surges
Directory rank vs rivals
wp.org popularity rank over time · higher is better · when a rival's line climbs above yours, they've overtaken you
Rating trend
Star average over time · dips mark rough releases
Health trend
Composite health score, snapshotted daily
Update activity
How busy the existing users are, measured as downloads in the last 30 days for every 1,000 active sites. A spike means a new release everyone's pulling; a long, slow decline means an aging user base that updates less.
Release cadence
Occasionally updatedHow often this plugin actually ships. A steady rhythm is the maintenance signal a single "last updated" date can't show.
2
releases in the last 12 months
5mo ago
latest release · v1.3.0 · 18 Jun 2026
9
tagged releases on record
Recent releases
What its installed base runs
via wordpress.orgShare of active installs on each version of this plugin · 13% run the current release. Green is the current release; a big slice on older versions is a user base that has stopped updating.
Estimated active installs
The public count shows “20K+”. Our estimate pins where the real number sits.
Crossed into this band 8 months ago and the previous band took 3.5 years to cross, so the real count is still just under 30K.
Install history since 18 Mar 2019
Recent reviews
All reviews on wp.org ↗- ★★★★★ elaborate1.8y ago
Unfortunately the plugin doesn’t handle SVG files
Read on wp.org ↗ - ★★★★★ Dori - KKD3.0y ago
After installation and activation, selected the image for the Favicon, and then, nothing. The screen was blank. Tried several times. Just didn’t work.
Read on wp.org ↗ - ★★★★★ Steve Shepard3.0y ago
easy to use. very nice!
Read on wp.org ↗ - ★★★★★ BernardRobert4.0y ago
et en plus en quelques clics et sans prise de tête. Mettez n’importe quelles images ( ou juste une seule) de votre médiathèque et bim vous avez le favicon et l’icon pour mobile. Bravo le développeur. Facile et intuitif.
Read on wp.org ↗ - ★★★★★ misaka15.9y ago
works well
Read on wp.org ↗ - ★★★★★ kiki1278.6y ago
great:)
Read on wp.org ↗ - ★★★★★ otilia259.0y ago
The pluggin is easy to use 🙂
Read on wp.org ↗ - ★★★★★ antoine196810.6y ago
Its just like on the info page about the plugin, install, pick your icon, upload and done! It literally took me only 2 minutes.
Read on wp.org ↗
Latest updates
via wp.org changelogRecent releases and news for this plugin
- — Version 1.3.0 Update: Confirm WordPress 7.0 compatibility Update: Reorder tabs in icon selection dialog Update: Icon selection dialog loads Library tab by default Optimize: Security hardening Optimize: Admin page CSS styles Optimize: 1.3.0
- — Version 1.2.12 Fix: Undefined variable reference Fix: Sanitized values unsaved Update: Confirm WordPress 6.5/6.6 compatibility Update: PHP v8.2+ required Optimize: Integrate core WordPress functions Optimize: Audit sanitized values Opt 1.2.12
- — Version 1.2.11 Optimize: WordPress 6.4 Compatibility Optimize: Data validation/formatting Optimize: Internal code cleanup 1.2.11
- — Version 1.2.10 Optimize: WordPress 5.6 Compatibility 1.2.10
- — Version 1.2.9 Optimize: WordPress 5.5 Compatibility 1.2.9
- — Version 1.2.8 Optimize: WordPress 5.4 Compatibility 1.2.8
Security history
via Wordfence IntelligenceAll 3 disclosed vulnerabilities are patched in the current version (1.3.0). Sites still on an older version should update.
- Patched Medium · 6.1 Favicon Rotator <= 1.2.11 - Reflected Cross-Site Scripting via 'fvrt_' prefix ↗2026-10-09 CVE-2026-5725 Improper Neutralization of Input During Web Page Generation Affects <= 1.2.11 Patched in 1.2.12
- 2026-04-29 CVE-2026-42649 Improper Neutralization of Input During Web Page Generation Affects <= 1.2.11 Patched in 1.2.12
- 2024-03-26 CVE-2024-28001 Improper Neutralization of Input During Web Page Generation Affects <= 1.2.10 Patched in 1.2.11
Vulnerability records provided by Wordfence Intelligence. Copyright 2012-2026 Defiant Inc. License and terms.
CVE records: Copyright 1999-2026 The MITRE Corporation. CVE terms of use.
Behavioral tests
via WP HiveAutomated install-time checks, tested on PHP 8.1.12 · WP 7.0
Languages
via translate.wordpress.orgTranslated into 3 languages, 1 at 90% or more
AI assistants
How it's measured →Whether ChatGPT and Claude name this plugin when asked the category question, and whether the readme gives them something to quote.
Not measured yet for this plugin’s topics. Its tracked searches are not among the measured topics. See the topics measured so far.
Readme readiness
2 of 8 pass · checked 26 Oct 2026Can an assistant quote this readme? Eight deterministic checks over the wp.org listing, no model involved.
- ! Says what it does Short description names no action; say what the plugin does for the site.
- ! Has a FAQ No FAQ section.
- ! FAQ asks real questions No FAQ to judge.
- ! Names who it is for Never says who the plugin is for or what they use it for.
- ! Names what it works with Names no plugin, service or platform it works with.
- ✓ Headings and lists 2 headings and 3 lists.
- ! Enough to quote 892 characters of description; under 1,000 there is little to quote.
- ✓ Tags match the text 3 of 5 tags appear in the text; "customization", "mobile" do not.
Growth timeline
Install-tier crossings we have observed, and how long each tier took to outgrow
- 2026-03-15 30K+ → 20K+ down after 1264 days in tier
- 2022-09-28 40K+ → 30K+ down after 131 days in tier
- 2022-05-20 30K+ → 40K+ up after 1159 days in tier
- 2019-03-18 40K+ → 30K+ down after 1277 days in tier
- 2015-09-18 30K+ → 40K+ up
Competes with
The plugins that solve the same job, ranked by shared tags then reach, closest match first. The letter on the right is each plugin's health grade (A best, F worst).
-
Favicon by RealFaviconGenerator 200K+ installs · 4.9★ · 2 shared tags A -
All In One Favicon 60K+ installs · 4.5★ · 2 shared tags C -
Heroic Favicon Generator 6K+ installs · 4.5★ · 2 shared tags D -
Custom Favicon – Easily Add a Favicon in WordPress 5K+ installs · 4.5★ · 2 shared tags C -
Site Favicon 5K+ installs · 3.9★ · 2 shared tags B -
SVG Block 4K+ installs · 4.5★ · 2 shared tags A
Embed this report card
Drop a live Pulse card for Favicon Rotator into a readme, a review or a deck. It updates itself.
<iframe src="https://plugins.wpmayor.com/embed/favicon-rotator" width="480" height="300" style="border:0" loading="lazy" title="Favicon Rotator — Plugin Pulse"></iframe> Favicon Rotator: 20K+ active installs, 4.3★ (12 reviews). Plugin Pulse (WP Mayor), as of 2026-10-31. https://plugins.wpmayor.com/plugin/favicon-rotator
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