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Rename Media Files: Improve Your SEO

by WPFactory · Media

Also makes 16 other plugins · 100.3K+ installs across the portfolio →

Enhance SEO and organize media effortlessly. Fix upload issues, sanitize & optimize filenames, and improve SEO seamlessly.

How scoring works →
90 Health · A
Maintenance 100/100
Rating quality 91/100
Support 70/100
Security 94/100

90 health vs 59 average across 2,726 Media plugins

Install conversion

How it's measured →

3.4%

of downloads still active

At least 9K of 262.1K lifetime downloads are still running, above its category: the median Media plugin keeps 0.8%, across 2,145 plugins.

Downloads count every update, not just first installs, so older and more frequently released plugins read lower. Compare against other Media plugins, not across the directory. wp.org reports active installs as the bottom of a band, so the real rate is this or higher.

Directory ranking optimization

How it's scored →

How well this listing is tuned to rank in WordPress.org search, on the factors an owner controls. Not popularity, optimization.

97 / 100

Excellent listing optimization

Well tuned across the board

Update recency 100/100
WP compatibility 100/100
Rating quality 88/100
Listing tuning 100/100

Search visibility

How it's tracked →

Directory searches this plugin turns up in, and which way each one is moving. WordPress.org publishes no history of search positions, so this starts the day we first tracked a keyword and never backfills.

Not enough tracked days yet to call a direction. Momentum needs at least three keywords measured a week or more apart.

Keyword wp.org On merit Change
sanitize #5 #4
rename #7 #6 0
stock photos #17 #15 0
file upload #18 #16
file #22 #20 0

What to do about it

  • Add “sanitize”, “stock photos” and “file upload” to your wp.org tags. You already rank #5, #17 and #18 for them without listing them. WordPress.org counts only your first five tags, so these are the slots worth spending.

Daily downloads

Since 2024-09-21 · 729 days · wp.org + Plugin Pulse archive

+1030% vs prior 30d
1.3KDownloads · Sep 26

Estimated active installs

The public count shows “9K+”. Our estimate pins where the real number sits.

modeled estimate
9K–10K ≈9.6K

Modeled within the band wp.org reports; tightens as we track daily.

Install trend · builds as we snapshot daily

Tracking since 2026-09-20. This chart fills in as we snapshot installs every day.

Estimated value

What this plugin might earn a year, and what it might sell for. Modeled from public signals; we don't see anyone's books.

Est. annual revenue

N/A

Est. acquisition value

N/A

No paid tier is visible, so we don't put a figure on revenue or sale value: that would be guessing. The install base is a real asset to an acquirer, just not one public data lets us price. A small install base leaves thin data to model from. The recent download trend is too spiky to read.

Details

Version
2.7.1
Last updated
5d ago
Added
2013-07-19 · 13 yrs old
Requires WP
5.3
Tested up to
7.1.1
Requires PHP
7.0

Latest updates

via wp.org changelog

Recent releases and news for this plugin

  1. Version 2.7.1 Fix – Declared Requires PHP (7.0) in the readme and plugin header, matching the code syntax. Fix – Upload-in-progress flag is now cleared when the upload finishes, fails, or the request ends, so sanitization can’t leak a 2.7.1
  2. Version 2.7.0 Fix – Fixed .gitattributes file. Fix – Requires at least now uses a major version only (5.3). Dev – Excluded git-tag.sh from the distribution archive. Fix – Filename sanitization now only runs while a file upload is actu 2.7.0
  3. Version 2.6.9 Dev – Removed load_plugin_textdomain and load_textdomain() functions. Fix – Fixed security issues. Dev – Updated Admin Menu library to v1.1.2. Dev – Updated Cross-Selling library to v1.1.3. Dev – Updated Promoting Notice 2.6.9
  4. Version 2.6.8 Tested up to: 7.0. 2.6.8
  5. Version 2.6.7 Updated cross-selling library to version 1.0.9. Updated Key Manager library to version 1.0.8. 2.6.7
  6. Version 2.6.6 Updated libraries. Removed Algoritmika from contributors. 2.6.6

Known vulnerabilities

via Wordfence Intelligence

1 disclosed vulnerability on record for this plugin, fixed in the current version. Sites on older versions stay exposed until they update.

  1. 2023-05-25 CVE-2023-2684 Improper Neutralization of Input During Web Page Generation ('Cross-site Scripting') Affects <= 2.5.1 Patched in 2.5.2

Vulnerability records provided by Wordfence Intelligence. Copyright 2012-2026 Defiant Inc. License and terms.

CVE records: Copyright 1999-2026 The MITRE Corporation. CVE terms of use.

Growth timeline

Install-tier crossings we have observed, and how long each tier took to outgrow

No tier crossings observed yet.

Competes with

The plugins that solve the same job, ranked by shared tags then reach, closest match first. The letter on the right is each plugin's health grade (A best, F worst).

Compare head to head →

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Rename Media Files: Improve Your SEO: 9K+ active installs, 4.8★ (40 reviews). Plugin Pulse (WP Mayor), as of 2026-09-20. https://plugins.wpmayor.com/plugin/file-renaming-on-upload