Flexible Refund for WooCommerce – EU One Click Return
by wpdesk · eCommerce
Also makes 23 other plugins · 127.8K+ installs across the portfolio →
WooCommerce refund and returns process made simple. Let your customers request a refund and return products directly from the My Account page.
Try it live opens a temporary test site in your browser, which can take about 20 seconds to load. Plugins that rely on outside services or a full server may not work completely there.
Health
A 85/100
Few reviews
Active installs
2K+
≈2.2K estimated
Momentum
+7%
downloads vs prior 30d
Biggest opportunity: Swap “woocommerce returns” for “flexible”. “woocommerce returns” isn't earning its slot: it only gets you to #13. “flexible” sits at #18 untagged, close enough for a declared tag to move it up. All five slots are taken, so one has to go.
85 health vs 71 average across 9,844 eCommerce plugins
Install conversion
How it's measured →2.8%
of downloads still active
At least 2K of 72.1K lifetime downloads are still running, above its category: the median eCommerce plugin keeps 1.4%, across 5,178 plugins.
Downloads count every update, not just first installs, so older and more frequently released plugins read lower. Compare against other eCommerce plugins, not across the directory. wp.org reports active installs as the bottom of a band, so the real rate is this or higher.
This plugin shipped 26 releases in the last 12 months, and every existing install that updated counted as another download. wp.org publishes no split between first installs and updates, so we show the raw rate rather than guess at one.
Details
Directory ranking optimization
How it's scored →How well this listing is tuned to rank in WordPress.org search, on the factors an owner controls. Not popularity, optimization.
Excellent listing optimization
Most to gain: Rating quality
Updated 1 day ago
Tested up to WordPress 7.1.4, the current branch or newer
4.0★ over 4 reviews, weighted for review count to 4.1★ and held back under 25 reviews
5 of 5 tags set · short description in place
2 of 2 support threads resolved in the last 2 months
To rank higher: Too few reviews to rank on quality — nudge happy users to leave one.
Get the full rank-higher report →Search visibility
How it's tracked →Directory searches this plugin turns up in, and which way each one is moving. WordPress.org publishes no history of search positions, so this starts the day we first tracked a keyword and never backfills.
39
Momentum
Losing ground
-0.2
Velocity
places per keyword, 28d
21%
Breadth
of keywords climbing, 28d
-0.3
Acceleration
recent half vs earlier
wp.org is where the directory puts the plugin for that search. On merit is where it would sit if results were ranked on rating, support and updates, without the install boost. The last column is how far the wp.org position moved, from our first reading in the last 90 days to the latest.
| Keyword | wp.org | On merit | wp.org move, 90 days |
|---|---|---|---|
| return | #1 | #5 | 0 |
| eu return directive your tag | #1 | #3 | up 1 |
| refund | #2 | #12 | 0 |
| return request | #1 | #6 | 0 |
| return to page | #1 | #6 | 0 |
| returns | #3 | #13 | 0 |
| one click return your tag | #4 | #22 | down 1 |
| woocommerce refund your tag | #5 | #18 | up 1 |
| order return | #3 | #13 | 0 |
| return order | #3 | #14 | — |
| online refund | #3 | #16 | 0 |
| refund request | #3 | #14 | 0 |
| woocommerce cancel order your tag | #9 | #22 | down 1 |
| woocommerce returns your tag | #13 | #22 | down 3 |
| one click | #15 | #22 | up 4 |
| flexible | #18 | #22 | down 1 |
| eu returns | #6 | #18 | down 1 |
| cancel order | #6 | #16 | 0 |
| easy return | #9 | #21 | down 2 |
| cancel | #9 | #19 | up 1 |
128 searches this plugin appeared in over the last 90 days, 20 listed. 103 left out as unrelated or noise (years, numbers, stray words).
What to do about it
- Swap “woocommerce returns” for “flexible”. “woocommerce returns” isn't earning its slot: it only gets you to #13. “flexible” sits at #18 untagged, close enough for a declared tag to move it up. All five slots are taken, so one has to go.
- One page off on “woocommerce returns”. #13 puts you just past the first ten results, where almost all the clicks stop. The gap to close is small.
Daily downloads
Since 5 Oct 2022 · 1,492 days · wp.org + Plugin Pulse archive
30-day downloads
Rolling 30-day volume · peak 6.8K · peaks are release surges
Directory rank vs rivals
wp.org popularity rank over time · higher is better · when a rival's line climbs above yours, they've overtaken you
Rating trend
Star average over time · dips mark rough releases
Health trend
Composite health score, snapshotted daily
Update activity
How busy the existing users are, measured as downloads in the last 30 days for every 1,000 active sites. A spike means a new release everyone's pulling; a long, slow decline means an aging user base that updates less.
Release cadence
Actively maintainedHow often this plugin actually ships. A steady rhythm is the maintenance signal a single "last updated" date can't show.
26
releases in the last 12 months
yesterday
latest release · v2.1.1 · 3 Nov 2026
67
tagged releases on record
Recent releases
What its installed base runs
via wordpress.orgShare of active installs on each version of this plugin. Green is the current release; a big slice on older versions is a user base that has stopped updating.
Estimated active installs
The public count shows “2K+”. Our estimate pins where the real number sits.
Crossed into this band 5 months ago and the previous band took 2.4 years to cross, so the real count is still just over 2K.
At the current install trend, crossing 3K+ in roughly 165 days.
Install history since 4 Oct 2022
Recent reviews
All reviews on wp.org ↗- ★★★★★ globalmerchant3.1y ago
A must have plugin
Read on wp.org ↗
Latest updates
via wp.org changelogRecent releases and news for this plugin
- 2026-11-03 Version 2.1.1 Fixed refund pages in My Account requiring a manual permalink save when endpoint rewrite rules were missing 2.1.1
- 2026-10-21 Version 2.1.0 Added an option to restore the latest default email templates 2.1.0
- 2026-10-07 Version 2.0.4 Added support for WooCommerce 11.2 2.0.4
- 2026-09-23 Version 2.0.3 Removed refund type in email headers 2.0.3
- 2026-09-10 Version 2.0.2 Fixed the plugin settings page link 2.0.2
- 2026-08-25 Version 2.0.1 Added option to automatically refund shipping costs when all remaining products are returned Fixed refund request date formatting in email notifications 2.0.1
Security history
via Wordfence IntelligenceAll 3 disclosed vulnerabilities are patched in the current version (2.1.1). Sites still on an older version should update.
- Patched Medium · 6.4 Flexible Refund for WooCommerce – EU One Click Return <= 1.0.51 - Authenticated (Customer+) Stored Cross-Site Scripting ↗2026-07-08 CVE-2026-57402 Improper Neutralization of Input During Web Page Generation Affects <= 1.0.51 Patched in 1.0.52
- Patched Medium · 4.3 Flexible Refund and Return Order for WooCommerce <= 1.0.38 - Missing Authorization to Authenticated (Subscriber+) Arbitrary Order Refund ↗2025-10-21 CVE-2025-10570 Authorization Bypass Through User-Controlled Key Affects <= 1.0.38 Patched in 1.0.39
Vulnerability records provided by Wordfence Intelligence. Copyright 2012-2026 Defiant Inc. License and terms.
CVE records: Copyright 1999-2026 The MITRE Corporation. CVE terms of use.
Languages
via translate.wordpress.orgTranslated into 9 languages, 0 at 90% or more
AI assistants
How it's measured →Whether ChatGPT and Claude name this plugin when asked the category question, and whether the readme gives them something to quote.
This plugin’s searches fall outside the topics measured so far. See the topics measured so far.
Readme readiness
6 of 8 pass · checked 28 Oct 2026Can an assistant quote this readme? Eight deterministic checks over the wp.org listing, no model involved.
- ✓ Says what it does "WooCommerce refund and returns process made simple. Let your customers request a refund and return products..."
- ✓ Has a FAQ 20 questions in the FAQ.
- ✓ FAQ asks real questions 19 of 20 read like questions a user would type.
- ! Names who it is for Never says who the plugin is for or what they use it for.
- ✓ Names what it works with Mentions WooCommerce.
- ✓ Headings and lists 8 headings and 3 lists.
- ✓ Enough to quote 5,953 characters of description.
- ! Tags match the text Only 2 of 5 tags appear in the text ("eu return directive", "woocommerce cancel order", "woocommerce returns" missing).
Growth timeline
Install-tier crossings we have observed, and how long each tier took to outgrow
- 2026-06-20 1K+ → 2K+ up after 869 days in tier
- 2024-02-02 900+ → 1K+ up after 43 days in tier
- 2023-12-21 800+ → 900+ up after 39 days in tier
- 2023-11-12 700+ → 800+ up after 52 days in tier
- 2023-09-21 600+ → 700+ up after 38 days in tier
- 2023-08-14 500+ → 600+ up after 47 days in tier
- 2023-06-28 400+ → 500+ up after 46 days in tier
- 2023-05-13 300+ → 400+ up after 47 days in tier
Competes with
The plugins that solve the same job, ranked by shared tags then reach, closest match first. The letter on the right is each plugin's health grade (A best, F worst).
-
thevitaminshots Refunds & Returns for WooCommerce — installs · 3.6★ · 2 shared tags -
WC Cancel Order 5K+ installs · 4.6★ · 1 shared tag A -
Return Refund and Exchange For WooCommerce 4K+ installs · 4.7★ · 1 shared tag A -
PiWeb Cancel order / Refund request for WooCommerce 1K+ installs · 4.6★ · 1 shared tag A -
MITS One Click Return – EU 2023/2673 30+ installs · 3.6★ · 1 shared tag -
WindCodex ReturnDesk – WooCommerce Returns, Refunds & RMA Management 20+ installs · 3.6★ · 1 shared tag
Embed this report card
Drop a live Pulse card for Flexible Refund for WooCommerce – EU One Click Return into a readme, a review or a deck. It updates itself.
<iframe src="https://plugins.wpmayor.com/embed/flexible-refund-and-return-order-for-woocommerce" width="480" height="300" style="border:0" loading="lazy" title="Flexible Refund for WooCommerce – EU One Click Return — Plugin Pulse"></iframe> Flexible Refund for WooCommerce – EU One Click Return: 2K+ active installs, 4.0★ (4 reviews). Plugin Pulse (WP Mayor), as of 2026-11-04. https://plugins.wpmayor.com/plugin/flexible-refund-and-return-order-for-woocommerce
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