Ghost
by JohnONolan · Uncategorized
Export all your WordPress data to Ghost in a couple of clicks!
Try it live opens a temporary test site in your browser, which can take about 20 seconds to load. Plugins that rely on outside services or a full server may not work completely there.
Health
C 59/100
Stale · Few reviews
Active installs
500+
≈580 estimated
Momentum
+26%
downloads vs prior 30d
Biggest opportunity: “blogging”, “export” and “migrate” aren't earning a slot. You list them, but you're not in the first 24 results for those searches. WordPress.org counts only your first five tags, so free the slot for a search you can win.
59 health vs 58 average across 25,738 Uncategorized plugins
Install conversion
How it's measured →1.1%
of downloads still active
At least 500 of 44.3K lifetime downloads are still running, above its category: the median Uncategorized plugin keeps 0.6%, across 17,770 plugins.
Downloads count every update, not just first installs, so older and more frequently released plugins read lower. Compare against other Uncategorized plugins, not across the directory. wp.org reports active installs as the bottom of a band, so the real rate is this or higher.
Details
Directory ranking optimization
How it's scored →How well this listing is tuned to rank in WordPress.org search, on the factors an owner controls. Not popularity, optimization.
Well optimized
Most to gain: Update recency
Updated 716 days ago, past the ~180 days where wp.org starts discounting
Tested up to WordPress 6.7.11; the current branch is 6.8
3.6★ over 7 reviews, smoothed to 4.04★ and held back under 25 reviews
5 of 5 tags set · short description in place
To rank higher: Last updated 716 days ago — ship an update; wp.org decays a listing's search weight after ~180 days.
Get the full rank-higher report →Search visibility
How it's tracked →Directory searches this plugin turns up in, and which way each one is moving. WordPress.org publishes no history of search positions, so this starts the day we first tracked a keyword and never backfills.
28
Momentum
Losing ground
-0.8
Velocity
places per keyword, 15d
0%
Breadth
of keywords climbing, 15d
-1.3
Acceleration
recent half vs earlier
wp.org is where the directory puts the plugin for that search. On merit is where it would sit if results were ranked on rating, support and updates, without the install boost. The last column is how far the wp.org position moved, from our first reading in the last 90 days to the latest.
| Keyword | wp.org | On merit | wp.org move, 90 days |
|---|---|---|---|
| ghost your tag | #6 | #10 | down 1 |
| blogging your tag | Not in the top 24 | ||
| export your tag | Not in the top 24 | ||
| migrate your tag | Not in the top 24 | ||
| publishing your tag | Not in the top 24 | ||
4 searches this plugin appeared in over the last 90 days, 1 listed. 3 left out as unrelated or noise (years, numbers, stray words). 4 of its tags aren't in the top 24 for their own search.
What to do about it
- “blogging”, “export” and “migrate” aren't earning a slot. You list them, but you're not in the first 24 results for those searches. WordPress.org counts only your first five tags, so free the slot for a search you can win.
Daily downloads
Since 5 Oct 2022 · 1,488 days · wp.org + Plugin Pulse archive
30-day downloads
Rolling 30-day volume · peak 888 · peaks are release surges
Directory rank vs rivals
wp.org popularity rank over time · higher is better · when a rival's line climbs above yours, they've overtaken you
Rating trend
Star average over time · dips mark rough releases
Health trend
Composite health score, snapshotted daily
Update activity
How busy the existing users are, measured as downloads in the last 30 days for every 1,000 active sites. A spike means a new release everyone's pulling; a long, slow decline means an aging user base that updates less.
Release cadence
No release in a yearHow often this plugin actually ships. A steady rhythm is the maintenance signal a single "last updated" date can't show.
0
releases in the last 12 months
2.0y ago
latest release · v1.6.0 · 15 Nov 2024
27
tagged releases on record
Recent releases
What its installed base runs
via wordpress.orgShare of active installs on each version of this plugin · 67% run the current release. Green is the current release; a big slice on older versions is a user base that has stopped updating.
Estimated active installs
The public count shows “500+”. Our estimate pins where the real number sits.
Crossed into this band 3 months ago and a band this size takes about a year or more to cross, so the real count is still just under 600.
Install history since 10 May 2015
Recent reviews
All reviews on wp.org ↗- ★★★★★ spreaditunlimited2.1y ago
causing wordpress’ critical error on website
Read on wp.org ↗ - ★★★★★ miheui3.4y ago
I keep having an error when trying to use this plugin: “There has been a critical error on this website. Please check your site admin email inbox for instructions.” Looking at the support forum for it, other people have already reported the error. This topic was modified 3 years, 1 month ago by miheui.
Read on wp.org ↗ - ★★★★★ myecommerce7.0y ago
This is a super useful tool for one-click content export from WordPress to Ghost. If you’re switching to Ghost, from WordPress, you need this plugin.
Read on wp.org ↗ - ★★★★★ JohnONolan7.0y ago
Hopefully this plugin helps you move your data quickly and easily 🙂 let us know if you have any feedback
Read on wp.org ↗ - ★★★★★ Anonymous User 1429207011.6y ago
Works well
Read on wp.org ↗ - ★★★★★ Stephan12.4y ago
While the overall export works just nicely, it does not convert your HTML to Markdown, which makes it unusable for me. All my entries need manual post-processing in Ghost to be able to format them correctly. It would be nice to see this plugin enhanced to convert HTML to Markdown while doing the export.
Read on wp.org ↗ - ★★★★★ EliteZERO13.1y ago
I just followed the instructions on the export page and everything worked perfectly as intended 🙂
Read on wp.org ↗
Security history
via Wordfence IntelligenceAll 2 disclosed vulnerabilities are patched in the current version (1.6.0). Sites still on an older version should update.
- 2024-05-07 CVE-2024-34559 Insertion of Sensitive Information into Log File Affects <= 1.4.0 Patched in 1.5.0
Vulnerability records provided by Wordfence Intelligence. Copyright 2012-2026 Defiant Inc. License and terms.
CVE records: Copyright 1999-2026 The MITRE Corporation. CVE terms of use.
Behavioral tests
via WP HiveAutomated install-time checks, tested on PHP 8.1.12 · WP 6.7
AI assistants
How it's measured →Whether ChatGPT and Claude name this plugin when asked the category question, and whether the readme gives them something to quote.
Not measured yet for this plugin’s topics. Its tracked searches are not among the measured topics. See the topics measured so far.
Readme readiness
5 of 8 pass · checked 31 Oct 2026Can an assistant quote this readme? Eight deterministic checks over the wp.org listing, no model involved.
- ✓ Says what it does "Export all your WordPress data to Ghost in a couple of clicks!"
- ! Has a FAQ Only 1 question in the FAQ; 3 or more gives an assistant something to match.
- ! FAQ asks real questions 0 of 1 FAQ entries are headings, not questions ("undefined").
- ! Names who it is for One audience phrase ("if you want"); say who the plugin is for and what they use it for.
- ✓ Names what it works with Mentions Twitter.
- ✓ Headings and lists 5 headings and 2 lists.
- ✓ Enough to quote 1,691 characters of description.
- ✓ Tags match the text 4 of 5 tags appear in the text; "blogging" does not.
Growth timeline
Install-tier crossings we have observed, and how long each tier took to outgrow
- 2026-08-09 600+ → 500+ down after 2 days in tier
- 2026-08-07 500+ → 600+ up after 2 days in tier
- 2026-08-05 600+ → 500+ down after 192 days in tier
- 2026-01-25 700+ → 600+ down after 2 days in tier
- 2026-01-23 600+ → 700+ up after 1 days in tier
- 2026-01-22 700+ → 600+ down after 1 days in tier
- 2026-01-21 600+ → 700+ up after 1 days in tier
- 2026-01-20 700+ → 600+ down after 2 days in tier
Competes with
The plugins that solve the same job, ranked by shared tags then reach, closest match first. The letter on the right is each plugin's health grade (A best, F worst).
-
WP All Export – Drag & Drop Export to Any Custom CSV, XML & Excel 100K+ installs · 4.5★ · 2 shared tags A -
WP Import Export Lite 40K+ installs · 4.0★ · 2 shared tags B - T Tilda-publishing 700+ installs · 3.8★ · 2 shared tags B
-
All-in-One WP Migration and Backup 5M+ installs · 4.5★ · 1 shared tag A -
ManageWP Worker 1M+ installs · 4.6★ · 1 shared tag A -
WPvivid — Backup, Migration & Staging 900K+ installs · 4.9★ · 1 shared tag A
Embed this report card
Drop a live Pulse card for Ghost into a readme, a review or a deck. It updates itself.
<iframe src="https://plugins.wpmayor.com/embed/ghost" width="480" height="300" style="border:0" loading="lazy" title="Ghost — Plugin Pulse"></iframe> Ghost: 500+ active installs, 3.6★ (7 reviews). Plugin Pulse (WP Mayor), as of 2026-11-01. https://plugins.wpmayor.com/plugin/ghost
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