Happy Coders OTP Login for WooCommerce
by Happy Coders · eCommerce
Also makes 3 other plugins · 120+ installs across the portfolio →
Secure OTP login for WordPress & WooCommerce using SMS, WhatsApp, and Email. Send automated order alerts with the MSG91 API. Be passwordless!
Try it live opens a temporary test site in your browser, which can take about 20 seconds to load. Plugins that rely on outside services or a full server may not work completely there.
Health
A 87/100
Few reviews
Active installs
40+
≈40 estimated
Momentum
+38%
low volume, under 1,000 downloads a month
Biggest opportunity: Swap “otp” and “email otp” for “otp verification” and “transactional sms”. “otp” isn't earning its slot: it only gets you to #17. “otp verification” sits at #16 untagged, close enough for a declared tag to move it up. “email otp” isn't earning its slot: it only gets you to #14. “transactional sms” sits at #17 untagged, close enough for a declared tag to move it up. All five slots are taken, so one has to go.
87 health vs 71 average across 9,787 eCommerce plugins
Install conversion
How it's measured →1.9%
of downloads still active
At least 40 of 2.1K lifetime downloads are still running, above its category: the median eCommerce plugin keeps 1.4%, across 5,168 plugins.
Downloads count every update, not just first installs, so older and more frequently released plugins read lower. Compare against other eCommerce plugins, not across the directory. wp.org reports active installs as the bottom of a band, so the real rate is this or higher.
Details
Directory ranking optimization
How it's scored →How well this listing is tuned to rank in WordPress.org search, on the factors an owner controls. Not popularity, optimization.
Excellent listing optimization
Most to gain: Rating quality
Updated 131 days ago
Tested up to WordPress 7.0.8; the current branch is 7.1
5.0★ over 7 reviews, weighted for review count to 4.2★ and held back under 25 reviews
5 of 5 tags set · short description in place
To rank higher: Too few reviews to rank on quality — nudge happy users to leave one.
Get the full rank-higher report →Search visibility
How it's tracked →Directory searches this plugin turns up in, and which way each one is moving. WordPress.org publishes no history of search positions, so this starts the day we first tracked a keyword and never backfills.
44
Momentum
Holding steady
-0.1
Velocity
places per keyword, 28d
33%
Breadth
of keywords climbing, 28d
-0.0
Acceleration
recent half vs earlier
wp.org is where the directory puts the plugin for that search. On merit is where it would sit if results were ranked on rating, support and updates, without the install boost. The last column is how far the wp.org position moved, from our first reading in the last 90 days to the latest.
| Keyword | wp.org | On merit | wp.org move, 90 days |
|---|---|---|---|
| happy | #5 | #17 | up 1 |
| msg91 your tag | #6 | #8 | up 1 |
| whatsapp otp your tag | #8 | #12 | 0 |
| otp login | #11 | #14 | 0 |
| email otp your tag | #14 | #15 | up 3 |
| otp your tag | #17 | #16 | down 1 |
| transactional sms | #17 | #15 | down 1 |
| otp verification | #16 | #18 | up 5 |
| api otp authentication | #11 | #16 | down 1 |
| sms and whatsapp login | #15 | #19 | — |
| whatsapp login | #18 | #21 | down 2 |
| login otp | #17 | #18 | 0 |
| otp by email | #18 | #18 | down 1 |
| sms otp authentication | #18 | #16 | down 1 |
| login with otp | #19 | #18 | 0 |
| sms otp | #21 | #18 | down 1 |
| woocommerce your tag | Not in the top 24 | ||
23 searches this plugin appeared in over the last 90 days, 16 listed. 7 left out as unrelated or noise (years, numbers, stray words). 1 of its tags isn't in the top 24 for their own search.
What to do about it
- Swap “otp” and “email otp” for “otp verification” and “transactional sms”. “otp” isn't earning its slot: it only gets you to #17. “otp verification” sits at #16 untagged, close enough for a declared tag to move it up. “email otp” isn't earning its slot: it only gets you to #14. “transactional sms” sits at #17 untagged, close enough for a declared tag to move it up. All five slots are taken, so one has to go.
- One page off on “email otp”. #14 puts you just past the first ten results, where almost all the clicks stop. The gap to close is small.
Daily downloads
Since 26 Jun 2025 · 494 days · wp.org + Plugin Pulse archive
30-day downloads
Rolling 30-day volume · peak 289 · peaks are release surges
Directory rank
Ranked about #21,400 to #22,800, alongside the other plugins at 40+ installs. Plugins with the same install count swap places between wp.org requests, so this is where most of them sit. Checked monthly, last on 1 Nov 2026.
Update activity
Downloads in the last 30 days for every 1,000 active sites.
Not enough installs to measure. This needs at least 100 active sites; below that, a handful of downloads reads as tens of thousands.
Estimated active installs
The public count shows “40+”. Our estimate pins where the real number sits.
Crossed into this band today and a band this size takes about a year or more to cross, so the real count is still just over 40.
Install history since 15 Sep 2026
Security history
via Wordfence IntelligenceThe 1 disclosed vulnerability is patched in the current version (2.8). Sites still on an older version should update.
- Patched Critical · 9.8 Happy Coders OTP Login for WooCommerce <= 2.7 - Unauthenticated Privilege Escalation via Account Takeover ↗2026-06-25 CVE-2026-12492 Authentication Bypass Using an Alternate Path or Channel Affects <= 2.7 Patched in 2.8
Vulnerability records provided by Wordfence Intelligence. Copyright 2012-2026 Defiant Inc. License and terms.
CVE records: Copyright 1999-2026 The MITRE Corporation. CVE terms of use.
AI assistants
How it's measured →Whether ChatGPT and Claude name this plugin when asked the category question, and whether the readme gives them something to quote.
This plugin’s searches fall outside the topics measured so far. See the topics measured so far.
Readme readiness
7 of 8 pass · checked 28 Oct 2026Can an assistant quote this readme? Eight deterministic checks over the wp.org listing, no model involved.
- ✓ Says what it does "Secure OTP login for WordPress & WooCommerce using SMS, WhatsApp, and Email. Send automated order alerts wi..."
- ✓ Has a FAQ 5 questions in the FAQ.
- ✓ FAQ asks real questions 5 of 5 read like questions a user would type.
- ! Names who it is for One audience phrase ("if you need"); say who the plugin is for and what they use it for.
- ✓ Names what it works with Mentions WooCommerce.
- ✓ Headings and lists 6 headings and 2 lists.
- ✓ Enough to quote 3,881 characters of description.
- ✓ Tags match the text All 5 tags appear in the text.
Growth timeline
Install-tier crossings we have observed, and how long each tier took to outgrow
- 2026-11-02 30+ → 40+ up after 21 days in tier
- 2026-10-12 20+ → 30+ up
Competes with
The plugins that solve the same job, ranked by shared tags then reach, closest match first. The letter on the right is each plugin's health grade (A best, F worst).
-
Authyo OTP for Ninja Forms — installs · 3.6★ · 2 shared tags -
miniOrange OTP Login, Verification and SMS Notifications 5K+ installs · 4.7★ · 1 shared tag A -
CS-Login | ورود پیامکی، گوگل، ووکامرس، LearnDash و OTP 400+ installs · 4.2★ · 1 shared tag A - O OneCode Login 200+ installs · 4.1★ · 1 shared tag B
-
Email OTP Authenticator – Login, Register & 2FA 100+ installs · 4.5★ · 1 shared tag A - W WP-OTP 100+ installs · 3.9★ · 1 shared tag B
Embed this report card
Drop a live Pulse card for Happy Coders OTP Login for WooCommerce into a readme, a review or a deck. It updates itself.
<iframe src="https://plugins.wpmayor.com/embed/happy-coders-otp-login" width="480" height="300" style="border:0" loading="lazy" title="Happy Coders OTP Login for WooCommerce — Plugin Pulse"></iframe> Happy Coders OTP Login for WooCommerce: 40+ active installs, 5.0★ (7 reviews). Plugin Pulse (WP Mayor), as of 2026-11-02. https://plugins.wpmayor.com/plugin/happy-coders-otp-login
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