Head, Footer and Post Injections
by Stefano Lissa · Analytics
Also makes 17 other plugins · 413.7K+ installs across the portfolio →
Head and Footer plugin lets you to add HTML code to the head and footer sections of your site pages, inside posts... and more!
Try it live opens a temporary test site in your browser, which can take about 20 seconds to load. Plugins that rely on outside services or a full server may not work completely there.
Health
A 87/100
no flags
Active installs
200K+
≈280K estimated
Momentum
+11%
downloads vs prior 30d
Biggest opportunity: “ads” and “analytics” aren't earning a slot. You list them, but you're not in the first 24 results for those searches. WordPress.org counts only your first five tags, so free the slot for a search you can win.
87 health vs 67 average across 1,846 Analytics plugins
Install conversion
How it's measured →3.4%
of downloads still active
At least 200K of 5.9M lifetime downloads are still running, above its category: the median Analytics plugin keeps 1.2%, across 1,012 plugins.
Downloads count every update, not just first installs, so older and more frequently released plugins read lower. Compare against other Analytics plugins, not across the directory. wp.org reports active installs as the bottom of a band, so the real rate is this or higher.
This plugin shipped 4 releases in the last 12 months, and every existing install that updated counted as another download. wp.org publishes no split between first installs and updates, so we show the raw rate rather than guess at one.
Details
Recent review vibe
read from the latest 30 reviews to 2026-03-21Reviewers call it simple, reliable and quick to set up, with years of steady use, though one recent user says it's gone missing from WordPress plugin search.
Directory ranking optimization
How it's scored →How well this listing is tuned to rank in WordPress.org search, on the factors an owner controls. Not popularity, optimization.
Well optimized
Most to gain: Support resolution
Updated 221 days ago, past the ~180 days where wp.org starts discounting
Tested up to WordPress 6.9.11; the current branch is 7.1
4.9★ over 735 reviews, weighted for review count to 4.8★
5 of 5 tags set · short description in place
0 of 1 support threads resolved in the last 2 months
To rank higher: Mark more forum threads resolved — the resolved ratio feeds the ranking.
Get the full rank-higher report →Search visibility
How it's tracked →Directory searches this plugin turns up in, and which way each one is moving. WordPress.org publishes no history of search positions, so this starts the day we first tracked a keyword and never backfills.
33
Momentum
Losing ground
-0.7
Velocity
places per keyword, 28d
8%
Breadth
of keywords climbing, 28d
-0.5
Acceleration
recent half vs earlier
wp.org is where the directory puts the plugin for that search. On merit is where it would sit if results were ranked on rating, support and updates, without the install boost. The last column is how far the wp.org position moved, from our first reading in the last 90 days to the latest.
| Keyword | wp.org | On merit | wp.org move, 90 days |
|---|---|---|---|
| injections | #2 | #2 | 0 |
| head | #5 | #3 | 0 |
| html head | #2 | #2 | 0 |
| footer your tag | #7 | #4 | down 1 |
| post footer | #4 | #4 | 0 |
| page footer | #5 | #5 | 0 |
| head to head | #5 | #2 | 0 |
| footer ad | #5 | #4 | 0 |
| wp head | #5 | #2 | up 2 |
| header footer html | #6 | #4 | 0 |
| custom header footer | #6 | #4 | 0 |
| custom head | #6 | #4 | 0 |
| wordpress footer | #6 | #4 | — |
| amp your tag | #17 | #14 | down 3 |
| add to head | #6 | #3 | 0 |
| header and footer | #7 | #5 | 0 |
| custom footer | #7 | #5 | 0 |
| header your tag | #22 | #15 | down 4 |
| header footer custom html | #8 | #4 | 0 |
| header footer code | #8 | #5 | down 1 |
| ads your tag | Not in the top 24 | ||
| analytics your tag | Not in the top 24 | ||
98 searches this plugin appeared in over the last 90 days, 20 listed. 68 left out as unrelated or noise (years, numbers, stray words). 2 of its tags aren't in the top 24 for their own search.
What to do about it
- “ads” and “analytics” aren't earning a slot. You list them, but you're not in the first 24 results for those searches. WordPress.org counts only your first five tags, so free the slot for a search you can win.
- Already on top for “injections”. #2 without listing it. A tag would change little there; your slots are better spent on a search you don't yet win.
Daily downloads
Since 5 Oct 2022 · 1,491 days · wp.org + Plugin Pulse archive
30-day downloads
Rolling 30-day volume · peak 219.8K · peaks are release surges
Directory rank vs rivals
wp.org popularity rank over time · higher is better · when a rival's line climbs above yours, they've overtaken you
Rating trend
Star average over time · dips mark rough releases
Health trend
Composite health score, snapshotted daily
Update activity
How busy the existing users are, measured as downloads in the last 30 days for every 1,000 active sites. A spike means a new release everyone's pulling; a long, slow decline means an aging user base that updates less.
Release cadence
Actively maintainedHow often this plugin actually ships. A steady rhythm is the maintenance signal a single "last updated" date can't show.
4
releases in the last 12 months
7mo ago
latest release · v3.3.6 · 28 Mar 2026
23
tagged releases on record
Recent releases
What its installed base runs
via wordpress.orgShare of active installs on each version of this plugin · 75% run the current release. Green is the current release; a big slice on older versions is a user base that has stopped updating.
Estimated active installs
The public count shows “200K+”. Our estimate pins where the real number sits.
Crossed into this band 4 months ago and the previous band took 20 months to cross, so the real count is still just under 300K.
Install history since 1 Dec 2021
Recent reviews
All reviews on wp.org ↗- ★★★★★ doug2son8mo ago
This plugin is invaluable… but all of the sudden it’s very hard to find it in the WordPress plugin search function. I had to go back to another site is was already installed on, find it and download it. Not showing up anymore in WordPress Plugin Search.
Read on wp.org ↗ - ★★★★★ Alex11mo ago
Has been my go-to header/footer injection plugin for years, works great and is consistently updated.
Read on wp.org ↗ - ★★★★★ americiu1.0y ago
Works perfectly, simple plugin that gets the job done.
Read on wp.org ↗ - ★★★★★ gleggio1.1y ago
I’ve been using this a few years and I really appreciate the efficiency of it.
Read on wp.org ↗ - ★★★★★ rapidnet1.3y ago
This is a great plugin for when you need something a little less common added to your site, like a custom cookie function, or even some off the beaten track analytics etc.
Read on wp.org ↗ - ★★★★★ evamr991.4y ago
The plugin was working fine, but suddenly one day it corrupted my website. It started appearing as dangerous on Google search, with warnings about fraud, and eventually began showing ads instead of my actual site content. I thought it was malware, so I restored backups, but the problem persisted. I then decided to deactivate all plugins and reactivate them one by one, until I got to this one and realized it was the culprit. It gave me a huge scare and cost me a lot of time. I will not be using this plugin again.
Read on wp.org ↗ - ★★★★★ vvittorioso1.4y ago
uno dei migliori plugin per wp
Read on wp.org ↗ - ★★★★★ Albertus1.5y ago
This plugin is very useful and delightful.
Read on wp.org ↗
Latest updates
via wp.org changelogRecent releases and news for this plugin
- — Version 3.3.6 Version number fix 3.3.6
- — Version 3.3.5 Fixed not visible options on the admin side 3.3.5
- — Version 3.3.4 Improved the after “body” tag injection (Markus Sandelin) Not completely removed the page buggering due to the possible use of “generic tags” (probably no one use) Fixed a int conversion PHP warning Started an admin page 3.3.4
- — Version 3.3.3 WP 6.9 check PCP Check 3.3.3
- — Version 3.3.1 Breaking changes (see below) Disabled by default PHP on multisite installations Added constant HEADER_FOOTER_MULTISITE_ALLOW_PHP to be used on wp-config.php to enable PHP on multisite installations Added constant HEADER_ 3.3.1
Security history
via Wordfence IntelligenceThe 1 disclosed vulnerability is patched in the current version (3.3.6). Sites still on an older version should update.
Vulnerability records provided by Wordfence Intelligence. Copyright 2012-2026 Defiant Inc. License and terms.
CVE records: Copyright 1999-2026 The MITRE Corporation. CVE terms of use.
Languages
via translate.wordpress.orgTranslated into 40 languages, 10 at 90% or more
Plus 16 more locales with partial translations.
AI assistants
How it's measured →Whether ChatGPT and Claude name this plugin when asked the category question, and whether the readme gives them something to quote.
This plugin’s searches fall outside the topics measured so far. See the topics measured so far.
Readme readiness
5 of 8 pass · checked 1 Nov 2026Can an assistant quote this readme? Eight deterministic checks over the wp.org listing, no model involved.
- ✓ Says what it does "Head and Footer plugin lets you to add HTML code to the head and footer sections of your site pages, inside..."
- ! Has a FAQ No FAQ section.
- ! FAQ asks real questions No FAQ to judge.
- ! Names who it is for Never says who the plugin is for or what they use it for.
- ✓ Names what it works with Mentions Google Analytics, bbPress, Facebook.
- ✓ Headings and lists 8 headings and 4 lists.
- ✓ Enough to quote 1,940 characters of description.
- ✓ Tags match the text All 5 tags appear in the text.
Growth timeline
Install-tier crossings we have observed, and how long each tier took to outgrow
- 2026-07-10 300K+ → 200K+ down after 588 days in tier
- 2024-11-29 400K+ → 300K+ down after 787 days in tier
- 2022-10-04 300K+ → 400K+ up after 763 days in tier
- 2020-09-01 200K+ → 300K+ up after 370 days in tier
- 2019-08-28 100K+ → 200K+ up after 1000 days in tier
- 2016-12-01 90K+ → 100K+ up after 61 days in tier
- 2016-10-01 80K+ → 90K+ up after 36 days in tier
- 2016-08-26 60K+ → 80K+ up after 207 days in tier
Competes with
The plugins that solve the same job, ranked by shared tags then reach, closest match first. The letter on the right is each plugin's health grade (A best, F worst).
-
Header Footer Code Manager 600K+ installs · 4.9★ · 2 shared tags A -
Ad Inserter – Ad Manager & AdSense Ads 300K+ installs · 4.9★ · 2 shared tags A -
Insert Headers And Footers 200K+ installs · 4.9★ · 2 shared tags A -
Header and Footer Scripts 200K+ installs · 4.4★ · 2 shared tags B - S SOGO Add Script to Individual Pages Header Footer 20K+ installs · 4.2★ · 2 shared tags D
-
Easy Google AdSense 5K+ installs · 4.0★ · 2 shared tags B
Embed this report card
Drop a live Pulse card for Head, Footer and Post Injections into a readme, a review or a deck. It updates itself.
<iframe src="https://plugins.wpmayor.com/embed/header-footer" width="480" height="300" style="border:0" loading="lazy" title="Head, Footer and Post Injections — Plugin Pulse"></iframe> Head, Footer and Post Injections: 200K+ active installs, 4.9★ (735 reviews). Plugin Pulse (WP Mayor), as of 2026-11-04. https://plugins.wpmayor.com/plugin/header-footer
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