MailChimp Subscriber Chiclet
by gavinr · Uncategorized
Also makes 3 other plugins · 300+ installs across the portfolio →
Display the number of MailChimp subscribers you have on your WordPress site.
Try it live opens a temporary test site in your browser, which can take about 20 seconds to load. Plugins that rely on outside services or a full server may not work completely there.
Health
D 41/100
Stale · Likely abandoned · Few reviews
Active installs
60+
≈68 estimated
Momentum
+23%
low volume, under 1,000 downloads a month
Biggest opportunity: “mailchimp”, “mc” and “subscribers” aren't earning a slot. You list them, but you're not in the first 24 results for those searches. WordPress.org counts only your first five tags, so free the slot for a search you can win.
Install conversion
How it's measured →1.4%
of downloads still active
At least 60 of 4.3K lifetime downloads are still running, above its category: the median Uncategorized plugin keeps 0.6%, across 17,781 plugins.
Downloads count every update, not just first installs, so older and more frequently released plugins read lower. Compare against other Uncategorized plugins, not across the directory. wp.org reports active installs as the bottom of a band, so the real rate is this or higher.
High removal-risk signals
63/100Maintenance and integrity signals that tend to precede a WordPress.org removal. Not an official status, a heads-up to act.
- Long abandoned. No update in 9+ years — the top precursor to removal once a vulnerability is found.
- Compatibility drift. Tested only up to WordPress 4.7.39, well behind 7.1.
Details
Directory ranking optimization
How it's scored →How well this listing is tuned to rank in WordPress.org search, on the factors an owner controls. Not popularity, optimization.
Under-optimized
Most to gain: Update recency
Updated 3612 days ago, past the ~180 days where wp.org starts discounting
Tested up to WordPress 4.7.39; the current branch is 7.1
2.8★ over 4 reviews, weighted for review count to 4.0★ and held back under 25 reviews
4 of 5 tags set · short description in place
To rank higher: Last updated 3612 days ago — ship an update; wp.org decays a listing's search weight after ~180 days.
Get the full rank-higher report →Search visibility
How it's tracked →Directory searches this plugin turns up in, and which way each one is moving. WordPress.org publishes no history of search positions, so this starts the day we first tracked a keyword and never backfills.
Not enough tracked days yet to call a direction. Momentum needs at least three keywords measured a week or more apart.
wp.org is where the directory puts the plugin for that search. On merit is where it would sit if results were ranked on rating, support and updates, without the install boost. The last column is how far the wp.org position moved, from our first reading in the last 90 days to the latest.
| Keyword | wp.org | On merit | wp.org move, 90 days |
|---|---|---|---|
| chiclet your tag | #1 | #1 | 0 |
| mailchimp your tag | Not in the top 24 | ||
| mc your tag | Not in the top 24 | ||
| subscribers your tag | Not in the top 24 | ||
1 search this plugin appeared in over the last 90 days. 3 of its tags aren't in the top 24 for their own search.
What to do about it
- “mailchimp”, “mc” and “subscribers” aren't earning a slot. You list them, but you're not in the first 24 results for those searches. WordPress.org counts only your first five tags, so free the slot for a search you can win.
Daily downloads
Since 5 Oct 2022 · 1,490 days · wp.org + Plugin Pulse archive
30-day downloads
Rolling 30-day volume · peak 76 · peaks are release surges
Directory rank
Ranked about #19,000 to #20,000, alongside the other plugins at 60+ installs. Plugins with the same install count swap places between wp.org requests, so this is where most of them sit. Checked monthly, last on 1 Nov 2026.
Rating trend
Star average over time · dips mark rough releases
Update activity
Downloads in the last 30 days for every 1,000 active sites.
Not enough installs to measure. This needs at least 100 active sites; below that, a handful of downloads reads as tens of thousands.
Release cadence
No release in a yearHow often this plugin actually ships. A steady rhythm is the maintenance signal a single "last updated" date can't show.
0
releases in the last 12 months
9.9y ago
latest release · v1.0.2 · 13 Dec 2016
2
tagged releases on record
Recent releases
What its installed base runs
via wordpress.orgShare of active installs on each version of this plugin · 100% run the current release. Green is the current release; a big slice on older versions is a user base that has stopped updating.
Estimated active installs
The public count shows “60+”. Our estimate pins where the real number sits.
Crossed into this band 49 days ago and a band this size takes about a year or more to cross, so the real count is still just under 70.
Install history since 10 Oct 2015
Recent reviews
All reviews on wp.org ↗- ★★★★★ ahewardt679.5y ago
I have several times made attempts to get help in the support forum without any answers. I installed the plugin and the install went smooth, until I looking in the plugin directory where it stated that it was not activated. Well I did that already during install. Tried clicking the ‘activate’ in the plugins directory on dash, no luck. I really want to try this plugin, but for some reason its just not working. I have tried to contact then owner /producer, but no luck there either. Not sure why this is happening. I give this plugin a 1 mainly because the support is basically not there. Frustrating. Other plugins have responses hours after question is asked.
Read on wp.org ↗ - ★★★★★ milkboy3110.7y ago
Needs a built-in “no style” option. But other than that, it works great! Now that mailchimp killed off their script that let you pull this directly, this is a nice and easy substitute.
Read on wp.org ↗ - ★★★★★ BeeCee11.1y ago
Why is it not styled with CSS? The plugin use a background PNG image with a huge (!) font, seriously? No settings available, to adapt it to the own blog style – bad! (http://screencloud.net/v/7HML)
Read on wp.org ↗ - ★★★★★ Neal Chester11.4y ago
This is good for folks who just want to display the amount of subscribers they have, but I feel the plugin should display in CSS rather than a background image. Currently, it has a background image that displays the button and message, “powered by Mailchimp.” I would wish that this would be in CSS, so that we could better style the elements the way we want. But overall, it’s a good plugin that works perfectly.
Read on wp.org ↗
AI assistants
How it's measured →Whether ChatGPT and Claude name this plugin when asked the category question, and whether the readme gives them something to quote.
This plugin’s searches fall outside the topics measured so far. See the topics measured so far.
Readme readiness
5 of 8 pass · checked 28 Oct 2026Can an assistant quote this readme? Eight deterministic checks over the wp.org listing, no model involved.
- ✓ Says what it does "Display the number of MailChimp subscribers you have on your WordPress site."
- ✓ Has a FAQ 4 questions in the FAQ.
- ✓ FAQ asks real questions 4 of 4 read like questions a user would type.
- ! Names who it is for Never says who the plugin is for or what they use it for.
- ✓ Names what it works with Mentions Mailchimp.
- ! Headings and lists 0 headings and 0 lists; assistants quote headed sections and bullet lists, not paragraphs.
- ! Enough to quote 112 characters of description; under 1,000 there is little to quote.
- ✓ Tags match the text 2 of 4 tags appear in the text; "chiclet", "mc" do not.
Growth timeline
Install-tier crossings we have observed, and how long each tier took to outgrow
- 2026-09-15 70+ → 60+ down after 126 days in tier
- 2026-05-12 80+ → 70+ down after 368 days in tier
- 2025-05-09 90+ → 80+ down after 78 days in tier
- 2025-02-20 100+ → 90+ down after 783 days in tier
- 2022-12-30 200+ → 100+ down after 1143 days in tier
- 2019-11-13 20+ → 200+ up
Competes with
The plugins that solve the same job, ranked by shared tags then reach, closest match first. The letter on the right is each plugin's health grade (A best, F worst).
-
MC4WP: Mailchimp for WordPress 1M+ installs · 4.8★ · 1 shared tag A -
Mailchimp for WooCommerce 200K+ installs · 4.0★ · 1 shared tag B -
Mailchimp List Subscribe Form 60K+ installs · 2.8★ · 1 shared tag B -
Connect Contact Form 7 to Mailchimp, Brevo, MailerLite, Klaviyo, GetResponse, EmailOctopus, Campaign Monitor & Moosend 40K+ installs · 4.2★ · 1 shared tag A -
Kit (formerly ConvertKit) – Email Newsletter, Email Marketing, Membership, Subscribers and Landing Pages 40K+ installs · 4.7★ · 1 shared tag A -
Genesis eNews Extended 40K+ installs · 4.4★ · 1 shared tag A
Embed this report card
Drop a live Pulse card for MailChimp Subscriber Chiclet into a readme, a review or a deck. It updates itself.
<iframe src="https://plugins.wpmayor.com/embed/mailchimp-subscriber-chiclet" width="480" height="300" style="border:0" loading="lazy" title="MailChimp Subscriber Chiclet — Plugin Pulse"></iframe> MailChimp Subscriber Chiclet: 60+ active installs, 2.8★ (4 reviews). Plugin Pulse (WP Mayor), as of 2026-11-03. https://plugins.wpmayor.com/plugin/mailchimp-subscriber-chiclet
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