Metrilo – WooCommerce Growth Platform
by Metrilo · Analytics
Ecommerce Analytics and behaviour-driven customer engagement tools for ecommerce brands.
44 health vs 64 average across 1,029 Analytics plugins
Removal-risk signals
53/100Maintenance and integrity signals that tend to precede a WordPress.org removal. Not an official status, a heads-up to act.
- Long abandoned. No update in 5+ years — the top precursor to removal once a vulnerability is found.
- Falling behind WordPress. Tested up to WordPress 5.5.20.
Directory ranking optimization
How it's scored →How well this listing is tuned to rank in WordPress.org search, on the factors an owner controls. Not popularity, optimization.
Under-optimized
Biggest win: Update recency
To rank higher: Last updated 1883 days ago — ship an update; wp.org decays a listing's search weight after ~180 days.
Get the full rank-higher report →Daily downloads
Since 2022-10-05 · 1,426 days · wp.org + Plugin Pulse archive
30-day downloads
Rolling 30-day volume · peaks are release surges
237
now · peak 306
Directory rank vs rivals
wp.org popularity rank over time · higher is better · when a rival's line climbs above yours, they've overtaken you
Rating trend
Star average over time · dips mark rough releases
Update activity
How busy the existing users are, measured as downloads in the last 30 days for every 1,000 active sites. A spike means a new release everyone's pulling; a long, slow decline means an aging user base that updates less.
Release cadence
No release in a yearHow often this plugin actually ships. A steady rhythm is the maintenance signal a single "last updated" date can't show.
0
releases in the last 12 months
5.2y ago
latest release · v2.0.1
72
tagged releases on record
Recent releases
What its installed base runs
via wordpress.orgShare of active installs on each version of this plugin · 96% run the current release. Green is the current release; a big slice on older versions is a user base that has stopped updating.
Estimated active installs
The public count shows “200+”. Our estimate pins where the real number sits.
Refined from the date this plugin crossed into its current band.
Install history · since 2015-05-27 · 1,394 observations
Estimated value
What this plugin might earn a year, and what it might sell for. Modeled from public signals; we don't see anyone's books.
Est. annual revenue
Est. acquisition value
No paid tier is visible, so we don't put a figure on revenue or sale value: that would be guessing. The install base is a real asset to an acquirer, just not one public data lets us price. A small install base leaves thin data to model from.
Details
Recent reviews
All reviews on wp.org ↗- ★★★★★ imanhtran5.2y ago
First of all, I think Metrilo is the best software for woocommerce analytics, but it have an issue slow down checkout process on my website. I really love it but this issue make me confused.
Read on wp.org ↗ - ★★★★★ karsija6.1y ago
WARNING: If you import your data you can not delete it. You need to ask support to delete and after I asked (3 times) they blocked me from my account. Metrilo caused a lot of trouble for my website and after installing it took 2 hours to find out what caused the issues. All that time website was down. Analysis were basics and did not offer nothing special. I do not think it’s worth of the money. Email marketing tool was not very useful and did not have many features.
Read on wp.org ↗ - ★★★★★ Tsvetan Tsakov8.6y ago
The plugin works great and it is lightweight. Metrilo is a powerfull insights tool for ecommerce analytics and marketing. The support team is superb!
Read on wp.org ↗ - ★★★★★ shetland0018.6y ago
I love all the things Metrilo brings to the table! After a long search for CRM tools we came across Metrilo. First and foremost everthing was so easy to set-up . . . within a few minutes we were looking at ecommerce analytics driving instant insights for our company. We love the ability to slice and dice our data by day, customer, product, etc.. and see where we can improve or make the best of of our opportunities. The CRM is very good and how everything is tied to the ability to personalize our email marketing. Metrilo has great service and always answer my questions via their live chat or by email (I haven’t had a need to call them).
Read on wp.org ↗ - ★★★★★ pfau8.9y ago
I am a small company and I am looking for a crm for my site https://copan.ind.br Just for customers tracking.. small things.
Read on wp.org ↗ - ★★★★★ ecomguru9.4y ago
Works great with my WooCommerce (running on 3.0.4). Quite some analytics features in there. It’s almost a miracle that I didn’t have to do any additional set-ups.
Read on wp.org ↗ - ★★★★★ firegolem9.4y ago
I like this a lot. Its a very different approach to analytics and I am understanding a lot more about each customer when I can see what each person bought. This topic was modified 9 years, 3 months ago by firegolem.
Read on wp.org ↗ - ★★★★★ imkane10.3y ago
They give you a whopping 14 day free trial, then want you to pay. Sneaky.
Read on wp.org ↗
Behavioral tests
via WP HiveAutomated install-time checks, tested on PHP 7.4.8 · WP 5.7.2
Growth timeline
Install-tier crossings we have observed, and how long each tier took to outgrow
- 2026-05-16 300+ → 200+ down after 294 days in tier
- 2025-07-26 400+ → 300+ down after 1 days in tier
- 2025-07-25 300+ → 400+ up after 1 days in tier
- 2025-07-24 400+ → 300+ down after 212 days in tier
- 2024-12-24 500+ → 400+ down after 2 days in tier
- 2024-12-22 400+ → 500+ up after 7 days in tier
- 2024-12-15 500+ → 400+ down after 1 days in tier
- 2024-12-14 400+ → 500+ up after 2 days in tier
Competes with
The plugins that solve the same job, ranked by shared tags then reach, closest match first. The letter on the right is each plugin's health grade (A best, F worst).
-
WooCommerce Stripe Payment Gateway 700K+ installs · 3.1★ · 2 shared tags B -
WooCommerce Legacy REST API 400K+ installs · 2.2★ · 2 shared tags D
-
GA Google Analytics – Connect Google Analytics to WordPress 400K+ installs · 4.8★ · 2 shared tags A -
Klaviyo 100K+ installs · 3.2★ · 2 shared tags B -
Reddit for WooCommerce 80K+ installs · 4.0★ · 2 shared tags B -
Snapchat for WooCommerce 80K+ installs · 3.6★ · 2 shared tags B
Embed this report card
Drop a live Pulse card for Metrilo – WooCommerce Growth Platform into a readme, a review or a deck. It updates itself.
<iframe src="https://plugins.wpmayor.com/embed/metrilo-woocommerce-integration" width="480" height="300" style="border:0" loading="lazy" title="Metrilo – WooCommerce Growth Platform — Plugin Pulse"></iframe> Metrilo – WooCommerce Growth Platform: 200+ active installs, 3.9★ (10 reviews). Plugin Pulse (WP Mayor), as of 2026-08-31. https://plugins.wpmayor.com/plugin/metrilo-woocommerce-integration