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GA Google Analytics – Connect Google Analytics to WordPress

by Jeff Starr · Analytics

Also makes 30 other plugins · 1.1M+ installs across the portfolio →

Adds Google Analytics tracking code to your WordPress site. Supports many tracking features.

How scoring works →
91 Health · A
Maintenance 100/100
Rating quality 96/100
Support 70/100

91 health vs 64 average across 1,028 Analytics plugins

Directory ranking optimization

How it's scored →

How well this listing is tuned to rank in WordPress.org search, on the factors an owner controls. Not popularity, optimization.

99 / 100

Excellent listing optimization

Well tuned across the board

Update recency 100/100
WP compatibility 100/100
Rating quality 94/100
Listing tuning 100/100

Daily downloads

Since 2022-10-05 · 1,421 days · wp.org + Plugin Pulse archive

+532% vs prior 30d
2.4KDownloads · Aug 26

30-day downloads

Rolling 30-day volume · peaks are release surges

212.2K

now · peak 507.0K

213.9K30d downloads · Aug 26

Directory rank vs rivals

wp.org popularity rank over time · higher is better · when a rival's line climbs above yours, they've overtaken you

GA Google Analytics · #147 you Simple Universal Goo · #3658 Better Google Analyt · #4482 Global Site Tag Trac · #5940

Rating trend

Star average over time · dips mark rough releases

4.9Stars · Aug 26

Update activity

How busy the existing users are, measured as downloads in the last 30 days for every 1,000 active sites. A spike means a new release everyone's pulling; a long, slow decline means an aging user base that updates less.

535per 1k installs · Aug 26

Release cadence

Occasionally updated
from wp.org release tags

How often this plugin actually ships. A steady rhythm is the maintenance signal a single "last updated" date can't show.

3

releases in the last 12 months

4mo ago

latest release · v20260421

37

tagged releases on record

Recent releases

20260421 · 4mo ago20260209 · 5mo ago20251120 · 9mo ago20250326 · 1.4y ago20241102 · 1.8y ago20241019 · 1.8y ago20240820 · 2.0y ago20240701 · 2.2y ago20240308 · 2.4y ago20231101 · 2.8y ago20230721 · 3.1y ago20230306 · 3.5y ago20221016 · 3.9y ago20221008 · 3.9y ago

What its installed base runs

via wordpress.org

Share of active installs on each version of this plugin. Green is the current release; a big slice on older versions is a user base that has stopped updating.

v20260421 50%
v20250326 8.6%
v20260209 5.7%
Older / other versions 36%

Estimated active installs

The public count shows “400K+”. Our estimate pins where the real number sits.

tracked estimate
400K–500K ≈490K

Refined from the date this plugin crossed into its current band.

Install history · since 2015-03-15 · 1,470 observations

400KInstalls · Aug 26

Estimated value

What this plugin might earn a year, and what it might sell for. Modeled from public signals; we don't see anyone's books.

Est. annual revenue

N/A

Est. acquisition value

N/A

No paid tier is visible, so we don't put a figure on revenue or sale value: that would be guessing. The install base is a real asset to an acquirer, just not one public data lets us price. The recent download trend is too spiky to read.

Details

Version
20260810
Last updated
15d ago
Added
2012-11-13 · 13 yrs old
Requires WP
4.7
Tested up to
7.1
Requires PHP
5.6.20

Recent reviews

All reviews on wp.org ↗
  1. deepcst
    1.7y ago

    I installed the plugin hoping for a seamless solution to handle Google Analytics tracking and GDPR/EU consent management. Unfortunately, the plugin failed to deliver on multiple fronts: Connection Issues: It could not connect properly with my website, even after following all setup instructions. Google Analytics Integration: The tracking code was not implemented correctly, resulting in no data being sent to Google Analytics. Consent Management Failure: The plugin struggled to handle GDPR/EU cookie consent properly. Despite configuration, consent wasn’t reliably applied, leaving the compliance questionable. Overall, this plugin turned out to be a time-consuming and frustrating experience. I had to manually intervene to fix what it claimed to automate. I cannot recommend this plugin if you’re looking for a reliable and hassle-free solution.

    Read on wp.org ↗
  2. Ken
    1.8y ago

    😀

    Read on wp.org ↗
  3. EBurden
    2.0y ago

    Great plugin. It just adds the Google tracking code. No bloat. No junk. Awesome.

    Read on wp.org ↗
  4. piema
    2.3y ago

    fantastic plugin mega dzięki

    Read on wp.org ↗
  5. matutino
    2.4y ago

    Much lighter and less disturbing than MonsterInsights plugin while also can disable tracking of Admin-level users. It’s what I was looking for

    Read on wp.org ↗
  6. magicmax67
    2.7y ago

    This plugin has not any option for track ecommerce data.

    Read on wp.org ↗
  7. Roberto De Santis
    2.8y ago

    Easy to install and works great!

    Read on wp.org ↗
  8. marathonloper
    3.0y ago

    Saw that the plug was deactivated and google tag managers shows me that the G4 Containter sent 0 hits. I activated the plug again and now it works fine.

    Read on wp.org ↗

Behavioral tests

via WP Hive

Automated install-time checks, tested on PHP 7.2.16 · WP 5.5

Low memory footprint
Low page-speed impact
Runs on latest PHP + WP
No PHP errors
No JS errors
Activates cleanly
No resource errors
No external HTTP errors
Optimized database use
Frequently updated

Languages

via translate.wordpress.org

Translated into 50 languages, 5 at 90% or more

Dutch 100%
Dutch (Formal) 100%
English (UK) 100%
Spanish (Chile) 100%
Spanish (Spain) 100%
Galician 84%
Hungarian 80%
Russian 80%
Swedish 74%
Spanish (Venezuela) 64%
Italian 63%
Spanish (Colombia) 63%
Spanish (Ecuador) 63%
Spanish (Mexico) 63%
French (France) 61%
Ukrainian 52%
German 43%
Polish 40%
Dutch (Belgium) 35%
German (Formal) 34%
Catalan 17%
Chinese (China) 11%
Czech 11%
Chinese (Taiwan) 3%

Plus 26 more locales with partial translations.

Growth timeline

Install-tier crossings we have observed, and how long each tier took to outgrow

  1. 2025-08-23 500K+ → 400K+ down after 509 days in tier
  2. 2024-04-01 600K+ → 500K+ down

Competes with

The plugins that solve the same job, ranked by shared tags then reach, closest match first. The letter on the right is each plugin's health grade (A best, F worst).

Compare head to head →

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Preview card ↗

GA Google Analytics – Connect Google Analytics to WordPress: 400K+ active installs, 4.9★ (158 reviews). Plugin Pulse (WP Mayor), as of 2026-08-25. https://plugins.wpmayor.com/plugin/ga-google-analytics