GA Google Analytics – Connect Google Analytics to WordPress
by Jeff Starr · Analytics
Also makes 30 other plugins · 1.1M+ installs across the portfolio →
Adds Google Analytics tracking code to your WordPress site. Supports many tracking features.
91 health vs 64 average across 1,028 Analytics plugins
Directory ranking optimization
How it's scored →How well this listing is tuned to rank in WordPress.org search, on the factors an owner controls. Not popularity, optimization.
Excellent listing optimization
Well tuned across the board
Daily downloads
Since 2022-10-05 · 1,421 days · wp.org + Plugin Pulse archive
30-day downloads
Rolling 30-day volume · peaks are release surges
212.2K
now · peak 507.0K
Directory rank vs rivals
wp.org popularity rank over time · higher is better · when a rival's line climbs above yours, they've overtaken you
Rating trend
Star average over time · dips mark rough releases
Update activity
How busy the existing users are, measured as downloads in the last 30 days for every 1,000 active sites. A spike means a new release everyone's pulling; a long, slow decline means an aging user base that updates less.
Release cadence
Occasionally updatedHow often this plugin actually ships. A steady rhythm is the maintenance signal a single "last updated" date can't show.
3
releases in the last 12 months
4mo ago
latest release · v20260421
37
tagged releases on record
Recent releases
What its installed base runs
via wordpress.orgShare of active installs on each version of this plugin. Green is the current release; a big slice on older versions is a user base that has stopped updating.
Estimated active installs
The public count shows “400K+”. Our estimate pins where the real number sits.
Refined from the date this plugin crossed into its current band.
Install history · since 2015-03-15 · 1,470 observations
Estimated value
What this plugin might earn a year, and what it might sell for. Modeled from public signals; we don't see anyone's books.
Est. annual revenue
Est. acquisition value
No paid tier is visible, so we don't put a figure on revenue or sale value: that would be guessing. The install base is a real asset to an acquirer, just not one public data lets us price. The recent download trend is too spiky to read.
Details
Recent reviews
All reviews on wp.org ↗- ★★★★★ deepcst1.7y ago
I installed the plugin hoping for a seamless solution to handle Google Analytics tracking and GDPR/EU consent management. Unfortunately, the plugin failed to deliver on multiple fronts: Connection Issues: It could not connect properly with my website, even after following all setup instructions. Google Analytics Integration: The tracking code was not implemented correctly, resulting in no data being sent to Google Analytics. Consent Management Failure: The plugin struggled to handle GDPR/EU cookie consent properly. Despite configuration, consent wasn’t reliably applied, leaving the compliance questionable. Overall, this plugin turned out to be a time-consuming and frustrating experience. I had to manually intervene to fix what it claimed to automate. I cannot recommend this plugin if you’re looking for a reliable and hassle-free solution.
Read on wp.org ↗ - ★★★★★ Ken1.8y ago
😀
Read on wp.org ↗ - ★★★★★ EBurden2.0y ago
Great plugin. It just adds the Google tracking code. No bloat. No junk. Awesome.
Read on wp.org ↗ - ★★★★★ piema2.3y ago
fantastic plugin mega dzięki
Read on wp.org ↗ - ★★★★★ matutino2.4y ago
Much lighter and less disturbing than MonsterInsights plugin while also can disable tracking of Admin-level users. It’s what I was looking for
Read on wp.org ↗ - ★★★★★ magicmax672.7y ago
This plugin has not any option for track ecommerce data.
Read on wp.org ↗ - ★★★★★ Roberto De Santis2.8y ago
Easy to install and works great!
Read on wp.org ↗ - ★★★★★ marathonloper3.0y ago
Saw that the plug was deactivated and google tag managers shows me that the G4 Containter sent 0 hits. I activated the plug again and now it works fine.
Read on wp.org ↗
Behavioral tests
via WP HiveAutomated install-time checks, tested on PHP 7.2.16 · WP 5.5
Languages
via translate.wordpress.orgTranslated into 50 languages, 5 at 90% or more
Plus 26 more locales with partial translations.
Growth timeline
Install-tier crossings we have observed, and how long each tier took to outgrow
- 2025-08-23 500K+ → 400K+ down after 509 days in tier
- 2024-04-01 600K+ → 500K+ down
Competes with
The plugins that solve the same job, ranked by shared tags then reach, closest match first. The letter on the right is each plugin's health grade (A best, F worst).
-
Simple Universal Google Analytics 4K+ installs · 4.2★ · 4 shared tags D -
Better Google Analytics 2K+ installs · 4.1★ · 4 shared tags D
-
Global Site Tag Tracking 1K+ installs · 3.8★ · 4 shared tags D -
Simple Google Analytics Tracking 1K+ installs · 4.4★ · 4 shared tags D -
Burst Statistics – Simple WordPress Analytics (Google Analytics Alternative) 200K+ installs · 4.8★ · 3 shared tags A -
Independent Analytics – WordPress Analytics Plugin 100K+ installs · 4.7★ · 3 shared tags A
Embed this report card
Drop a live Pulse card for GA Google Analytics – Connect Google Analytics to WordPress into a readme, a review or a deck. It updates itself.
<iframe src="https://plugins.wpmayor.com/embed/ga-google-analytics" width="480" height="300" style="border:0" loading="lazy" title="GA Google Analytics – Connect Google Analytics to WordPress — Plugin Pulse"></iframe> GA Google Analytics – Connect Google Analytics to WordPress: 400K+ active installs, 4.9★ (158 reviews). Plugin Pulse (WP Mayor), as of 2026-08-25. https://plugins.wpmayor.com/plugin/ga-google-analytics