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PixelCraft with WebP

by Secil Kars · Performance

Also makes 3 other plugins · 520+ installs across the portfolio →

Automatically convert JPG and PNG images to WebP, reduce file sizes and speed up your WordPress website.

⚠ Few reviews
How scoring works →
85 Health · A
Maintenance 100/100
Rating quality 78/100
Support 70/100

85 health vs 67 average across 1,075 Performance plugins

Directory ranking optimization

How it's scored →

How well this listing is tuned to rank in WordPress.org search, on the factors an owner controls. Not popularity, optimization.

89 / 100

Excellent listing optimization

Biggest win: Rating quality

Update recency 100/100
WP compatibility 100/100
Rating quality 54/100
Listing tuning 100/100

To rank higher: Too few reviews to rank on quality — nudge happy users to leave one.

Get the full rank-higher report →

Daily downloads

Since 2026-04-25 · 126 days · wp.org + Plugin Pulse archive

-32% vs prior 30d
11Downloads · Aug 28

30-day downloads

Rolling 30-day volume · peaks are release surges

324

now · peak 2.5K

31030d downloads · Aug 28

Directory rank vs rivals

wp.org popularity rank over time · higher is better · when a rival's line climbs above yours, they've overtaken you

PixelCraft with WebP · #8755 you Image Optimizer PRO · #15124 MegaOptim Image Opti · #14338 OptiPic images optim · #18781

Update activity

How busy the existing users are, measured as downloads in the last 30 days for every 1,000 active sites. A spike means a new release everyone's pulling; a long, slow decline means an aging user base that updates less.

620per 1k installs · Aug 28

Release cadence

Actively maintained
from wp.org release tags

How often this plugin actually ships. A steady rhythm is the maintenance signal a single "last updated" date can't show.

6

releases in the last 12 months

3mo ago

latest release · v2.1.2

6

tagged releases on record

Recent releases

2.1.2 · 3mo ago2.1.1 · 3mo ago2.1.0 · 3mo ago2.0.9 · 4mo ago2.0.7 · 4mo ago2.0.8 · 4mo ago

What its installed base runs

via wordpress.org

Share of active installs on each version of this plugin · 51% run the current release. Green is the current release; a big slice on older versions is a user base that has stopped updating.

v2.1 51%
v2.0 49%

Estimated active installs

The public count shows “500+”. Our estimate pins where the real number sits.

tracked estimate
500–600 ≈570

Refined from the date this plugin crossed into its current band.

At the current install trend, crossing 600+ in roughly 83 days.

Install history · since 2026-04-24 · 119 observations

500Installs · Aug 28

Estimated value

What this plugin might earn a year, and what it might sell for. Modeled from public signals; we don't see anyone's books.

Est. annual revenue

N/A

Est. acquisition value

N/A

No paid tier is visible, so we don't put a figure on revenue or sale value: that would be guessing. The install base is a real asset to an acquirer, just not one public data lets us price. A small install base leaves thin data to model from. A declining trend compresses what a buyer would pay.

Details

Version
2.1.3
Last updated
1mo ago
Added
2026-04-24
Requires WP
6.0
Tested up to
7.0.4
Requires PHP
7.4

Recent reviews

All reviews on wp.org ↗
  1. webfixerro
    2mo ago

    Installed this on a WooCommerce store with a few thousand product images. Bulk conversion ran fast and smooth, no timeouts or errors. Encoder detection worked correctly (picked up Imagick automatically) and the “Serve WebP in HTML” option swapped image URLs properly in srcset without breaking anything. Went through the plugin’s own PHP code before installing since it’s a newer listing with few reviews — everything is clean, no external calls, no telemetry, just local GD/Imagick conversion like the description says. Nonces and capability checks are all in place on the AJAX endpoints too. Combined with LiteSpeed Cache’s WebP vary rule, delivery works as expected once you purge cache after a bulk run. No conflicts with other image plugins on the site once I made sure only one plugin handles WebP at a time. Solid, well-built plugin that does exactly what it promises. Recommended.

    Read on wp.org ↗
  2. creativeuser
    4mo ago

    I installed this plugin to optimize images on my WordPress site and honestly it worked better than I expected. The setup was simple and the WebP conversion started automatically. My pages feel noticeably faster now. Really clean plugin without unnecessary complexity.

    Read on wp.org ↗
  3. rojvanzelal
    4mo ago

    I just wanted to leave a review to say that this is a great plugin. I’ve been trying to get the editors of my blog to upload images using webp for a long time in order to save space and improve speed. But it was too much effort for them to do it manually every time, so I was looking for a plugin to do it automatically. All the others I saw had some limitations on the free version that made it impossible to use. But this one just does what I need, so I’m glad to have found it. Just a warning for Polylang users. If you don’t want PixelCraft to store the original images after converting them to webp, make sure that in the settings of Polylang the “Media” translation module is disabled. Otherwise the original image won’t be deleted and they will just sit in your uploads folder silently taking up space. This is caused by Polylang stopping the deletion of attachment files by adding a filter to the “wp_delete_file” function used by the PixelCraft plugin and stopping it from deleting the file. This is not really a bug in PixelCraft itself, just a consequence of the unpredictable ways plugins interact with each other due to the architecture of WordPress code itself. Therefore I won’t lower my review. But if in a future update a feature to avoid this problem was implemented in PixelCraft, that would be awesome. It’s not really an issue for me, but for people who are not able to look through the code it would be very hard to understand what is happening if they run into this problem. Anyway, thanks again for the work that went into making this plugin.

    Read on wp.org ↗

Behavioral tests

via WP Hive

Automated install-time checks, tested on PHP 8.1.12 · WP 7.0

Low memory footprint
Low page-speed impact
Runs on latest PHP + WP
No PHP errors
No JS errors
Activates cleanly
No resource errors
No external HTTP errors
Optimized database use
Frequently updated

Growth timeline

Install-tier crossings we have observed, and how long each tier took to outgrow

  1. 2026-08-06 600+ → 500+ down after 82 days in tier
  2. 2026-05-16 500+ → 600+ up after 9 days in tier
  3. 2026-05-07 400+ → 500+ up after 2 days in tier
  4. 2026-05-05 300+ → 400+ up after 2 days in tier
  5. 2026-05-03 200+ → 300+ up after 2 days in tier
  6. 2026-05-01 100+ → 200+ up after 1 days in tier
  7. 2026-04-30 90+ → 100+ up after 1 days in tier
  8. 2026-04-29 20+ → 90+ up after 1 days in tier

Competes with

The plugins that solve the same job, ranked by shared tags then reach, closest match first. The letter on the right is each plugin's health grade (A best, F worst).

Compare head to head →

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PixelCraft with WebP: 500+ active installs, 5.0★ (3 reviews). Plugin Pulse (WP Mayor), as of 2026-08-29. https://plugins.wpmayor.com/plugin/pixelcraft-webp