Convert AVIF, WebP & optimize images – Pixy Image Optimizer

How well this listing is tuned to rank in WordPress.org search, on the factors an owner controls. Not popularity, optimization.

Directory rank vs rivals

wp.org popularity rank over time · higher is better · when a rival's line climbs above yours, they've overtaken you

How often this plugin actually ships. A steady rhythm is the maintenance signal a single "last updated" date can't show.

Modeled within the band wp.org reports; tightens as we track daily.

No paid tier is visible, so we don't put a figure on revenue or sale value: that would be guessing. The install base is a real asset to an acquirer, just not one public data lets us price. A small install base leaves thin data to model from. A declining trend compresses what a buyer would pay.

1. ★★★★★ goromm

   2mo ago

   I was searching for a free, easy to use plugin for image optimization for a bunch of websites. Came across Pixy, gave it a try and was very happy with the results. Now I’ve installed it on all my websites and it does its job perfectly. Thanks for the good work.

   Read on wp.org ↗
2. ★★★★★ niburu

   3mo ago

   You should check this little image-optimizing plugin out. Its lightweight and works out of the box. Speed Mode is very nice. Bulk optimization is slow because their is only the free plan available at the moment. Cant wait for the Pro options. But even the free version is incredible powerful.

   Read on wp.org ↗

Growth timeline

Install-tier crossings we have observed, and how long each tier took to outgrow

No tier crossings observed yet.

Competes with

The plugins that solve the same job, ranked by shared tags then reach, closest match first. The letter on the right is each plugin's health grade (A best, F worst).

• Imagify Image Optimization: Optimize Images | Compress & Convert to WebP/AVIF 1M+ installs · 4.3★ · 4 shared tags A
• Smush – Image Optimization, Compression, Lazy Load, WebP & CDN 1M+ installs · 4.8★ · 3 shared tags A
• Converter for Media – Optimize images | Convert WebP & AVIF 500K+ installs · 4.9★ · 3 shared tags A
• ShortPixel Image Optimizer – Optimize Images, Convert WebP & AVIF 300K+ installs · 4.5★ · 3 shared tags A
• Kraken.io Image Optimizer – Compress, Convert to WebP & AVIF, Resize & Bulk Optimize 10K+ installs · 4.5★ · 3 shared tags A
• DropAvif Image Optimizer – Convert WebP & AVIF | Compress Images 100+ installs · 4.1★ · 3 shared tags B

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Convert AVIF, WebP & optimize images – Pixy Image Optimizer: 10+ active installs, 5.0★ (2 reviews). Plugin Pulse (WP Mayor), as of 2026-09-01. https://plugins.wpmayor.com/plugin/pixy-image-optimizer