Safelayout Elegant Icons – WordPress icons
by safelayout · Social
Also makes 3 other plugins · 10.8K+ installs across the portfolio →
Beautiful SVG icons in Gutenberg, Elementor, Classic Editor and Site Menu. High-quality "Icon List", "Icon Box" and "Social Share Icons".
Try it live opens a temporary test site in your browser, which can take about 20 seconds to load. Plugins that rely on outside services or a full server may not work completely there.
Health
A 86/100
Few reviews
Active installs
700+
≈740 estimated
Momentum
+22%
low volume, under 1,000 downloads a month
Biggest opportunity: Swap “social share”, “icon” and “icon box” for “list icon”, “share icons” and “icons”. “social share” isn't earning its slot: you're not in the first 24 results for its own search. “list icon” sits at #11 untagged, close enough for a declared tag to move it up. “icon” isn't earning its slot: it only gets you to #23. “share icons” sits at #11 untagged, close enough for a declared tag to move it up. “icon box” isn't earning its slot: it only gets you to #16. “icons” sits at #14 untagged, close enough for a declared tag to move it up. All five slots are taken, so one has to go.
86 health vs 58 average across 1,836 Social plugins
Install conversion
How it's measured →4.0%
of downloads still active
At least 700 of 17.6K lifetime downloads are still running, above its category: the median Social plugin keeps 0.5%, across 1,276 plugins.
Downloads count every update, not just first installs, so older and more frequently released plugins read lower. Compare against other Social plugins, not across the directory. wp.org reports active installs as the bottom of a band, so the real rate is this or higher.
This plugin shipped 11 releases in the last 12 months, and every existing install that updated counted as another download. wp.org publishes no split between first installs and updates, so we show the raw rate rather than guess at one.
Details
Directory ranking optimization
How it's scored →How well this listing is tuned to rank in WordPress.org search, on the factors an owner controls. Not popularity, optimization.
Excellent listing optimization
Most to gain: Rating quality
Updated 44 days ago
Tested up to WordPress 7.1.4, the current branch or newer
5.0★ over 5 reviews, weighted for review count to 4.2★ and held back under 25 reviews
5 of 5 tags set · short description in place
To rank higher: Too few reviews to rank on quality — nudge happy users to leave one.
Get the full rank-higher report →Search visibility
How it's tracked →Directory searches this plugin turns up in, and which way each one is moving. WordPress.org publishes no history of search positions, so this starts the day we first tracked a keyword and never backfills.
38
Momentum
Losing ground
-0.3
Velocity
places per keyword, 28d
21%
Breadth
of keywords climbing, 28d
-0.4
Acceleration
recent half vs earlier
wp.org is where the directory puts the plugin for that search. On merit is where it would sit if results were ranked on rating, support and updates, without the install boost. The last column is how far the wp.org position moved, from our first reading in the last 90 days to the latest.
| Keyword | wp.org | On merit | wp.org move, 90 days |
|---|---|---|---|
| elegant | #1 | #1 | 0 |
| wordpress icons your tag | #4 | #17 | up 1 |
| icon list your tag | #11 | #20 | down 1 |
| list icon | #11 | #20 | 0 |
| share icons | #11 | #18 | down 2 |
| icons | #14 | #18 | down 2 |
| icon box your tag | #16 | #19 | down 2 |
| svg icons | #14 | #15 | down 2 |
| icon your tag | #23 | #20 | down 3 |
| animated social icons | #9 | #19 | 0 |
| responsive social icons | #17 | #23 | — |
| x icon | #20 | #22 | down 2 |
| svg icon | #20 | #19 | 0 |
| advanced social icons | #22 | #23 | down 1 |
| list with icon | #22 | #22 | down 2 |
| site icon | #24 | #22 | 0 |
| menu icons | #24 | #22 | down 1 |
| social share your tag | Not in the top 24 | ||
95 searches this plugin appeared in over the last 90 days, 17 listed. 78 left out as unrelated or noise (years, numbers, stray words). 1 of its tags isn't in the top 24 for their own search.
What to do about it
- Swap “social share”, “icon” and “icon box” for “list icon”, “share icons” and “icons”. “social share” isn't earning its slot: you're not in the first 24 results for its own search. “list icon” sits at #11 untagged, close enough for a declared tag to move it up. “icon” isn't earning its slot: it only gets you to #23. “share icons” sits at #11 untagged, close enough for a declared tag to move it up. “icon box” isn't earning its slot: it only gets you to #16. “icons” sits at #14 untagged, close enough for a declared tag to move it up. All five slots are taken, so one has to go.
- One page off on “icon box”. #16 puts you just past the first ten results, where almost all the clicks stop. The gap to close is small.
- One page off on “icon list”. #11 puts you just past the first ten results, where almost all the clicks stop. The gap to close is small.
Daily downloads
Since 31 Oct 2023 · 1,100 days · wp.org + Plugin Pulse archive
30-day downloads
Rolling 30-day volume · peak 1.9K · peaks are release surges
Directory rank vs rivals
wp.org popularity rank over time · higher is better · when a rival's line climbs above yours, they've overtaken you
Health trend
Composite health score, snapshotted daily
Update activity
How busy the existing users are, measured as downloads in the last 30 days for every 1,000 active sites. A spike means a new release everyone's pulling; a long, slow decline means an aging user base that updates less.
Release cadence
Actively maintainedHow often this plugin actually ships. A steady rhythm is the maintenance signal a single "last updated" date can't show.
11
releases in the last 12 months
1mo ago
latest release · v1.4.11 · 20 Sep 2026
42
tagged releases on record
Recent releases
What its installed base runs
via wordpress.orgShare of active installs on each version of this plugin · 94% run the current release. Green is the current release; a big slice on older versions is a user base that has stopped updating.
Estimated active installs
The public count shows “700+”. Our estimate pins where the real number sits.
Crossed into this band 4 months ago; a band this size takes about a year or more to cross, which places it about 36% of the way through.
At the current install trend, crossing 800+ in roughly 162 days.
Install history since 30 Oct 2023
Recent reviews
All reviews on wp.org ↗- ★★★★★ Mr David C Markwell1.1y ago
Happy with the way this plugin works. Its very useful.
Read on wp.org ↗ - ★★★★★ mahdi62tz1.7y ago
nice
Read on wp.org ↗ - ★★★★★ ramildelosreyes2.3y ago
Great product!
Read on wp.org ↗ - ★★★★★ netviator2.7y ago
Well done and usefull. Great!
Read on wp.org ↗
Languages
via translate.wordpress.orgTranslated into 3 languages, 0 at 90% or more
AI assistants
How it's measured →Whether ChatGPT and Claude name this plugin when asked the category question, and whether the readme gives them something to quote.
This plugin’s searches fall outside the topics measured so far. See the topics measured so far.
Readme readiness
6 of 8 pass · checked 28 Oct 2026Can an assistant quote this readme? Eight deterministic checks over the wp.org listing, no model involved.
- ! Says what it does Short description names no action; say what the plugin does for the site.
- ✓ Has a FAQ 4 questions in the FAQ.
- ✓ FAQ asks real questions 4 of 4 read like questions a user would type.
- ! Names who it is for One audience phrase ("built for"); say who the plugin is for and what they use it for.
- ✓ Names what it works with Mentions Elementor, Gutenberg, Block editor.
- ✓ Headings and lists 10 headings and 2 lists.
- ✓ Enough to quote 4,704 characters of description.
- ✓ Tags match the text 4 of 5 tags appear in the text; "WordPress Icons" does not.
Growth timeline
Install-tier crossings we have observed, and how long each tier took to outgrow
- 2026-06-24 600+ → 700+ up after 137 days in tier
- 2026-02-07 500+ → 600+ up after 65 days in tier
- 2025-12-04 400+ → 500+ up after 55 days in tier
- 2025-10-10 300+ → 400+ up after 168 days in tier
- 2025-04-25 200+ → 300+ up after 68 days in tier
- 2025-02-16 100+ → 200+ up after 98 days in tier
- 2024-11-10 90+ → 100+ up after 4 days in tier
- 2024-11-06 80+ → 90+ up after 20 days in tier
Competes with
The plugins that solve the same job, ranked by shared tags then reach, closest match first. The letter on the right is each plugin's health grade (A best, F worst).
-
Icon List 1K+ installs · 4.1★ · 2 shared tags D -
Carbon Icons – Powerful Icon Block and SVG inserter for Gutenberg 10+ installs · 3.6★ · 2 shared tags -
Font Awesome 400K+ installs · 3.7★ · 1 shared tag B -
Icon Element – Icon Pack for Elementor Page Builder (6718 icons) 40K+ installs · 4.1★ · 1 shared tag B -
The Icon Block 40K+ installs · 4.7★ · 1 shared tag A - F Favicon Rotator 20K+ installs · 4.1★ · 1 shared tag B
Embed this report card
Drop a live Pulse card for Safelayout Elegant Icons – WordPress icons into a readme, a review or a deck. It updates itself.
<iframe src="https://plugins.wpmayor.com/embed/safelayout-elegant-icons" width="480" height="300" style="border:0" loading="lazy" title="Safelayout Elegant Icons – WordPress icons — Plugin Pulse"></iframe> Safelayout Elegant Icons – WordPress icons: 700+ active installs, 5.0★ (5 reviews). Plugin Pulse (WP Mayor), as of 2026-11-03. https://plugins.wpmayor.com/plugin/safelayout-elegant-icons
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