Simple Popup Plugin
by Garrett Grimm · Uncategorized
Also makes 7 other plugins · 101.3K+ installs across the portfolio →
This plugin makes it easy to create a simple, modifiable popup window.
Try it live opens a temporary test site in your browser, which can take about 20 seconds to load. Plugins that rely on outside services or a full server may not work completely there.
Health
C 58/100
Stale · Likely abandoned · Open vulnerability
Active installs
1K+
≈1.5K estimated
Momentum
+35%
downloads vs prior 30d
Biggest opportunity: “music”, “popup” and “simple” aren't earning a slot. You list them, but you're not in the first 24 results for those searches. WordPress.org counts only your first five tags, so free the slot for a search you can win.
58 health vs 58 average across 25,763 Uncategorized plugins
Install conversion
How it's measured →0.8%
of downloads still active
At least 1K of 127.4K lifetime downloads are still running, above its category: the median Uncategorized plugin keeps 0.6%, across 17,774 plugins.
Downloads count every update, not just first installs, so older and more frequently released plugins read lower. Compare against other Uncategorized plugins, not across the directory. wp.org reports active installs as the bottom of a band, so the real rate is this or higher.
Removal-risk signals
28/100Maintenance and integrity signals that tend to precede a WordPress.org removal. Not an official status, a heads-up to act.
- Not actively maintained. No update in about 2 years.
Details
Directory ranking optimization
How it's scored →How well this listing is tuned to rank in WordPress.org search, on the factors an owner controls. Not popularity, optimization.
Well optimized
Most to gain: Update recency
Updated 762 days ago, past the ~180 days where wp.org starts discounting
Tested up to WordPress 6.6.11; the current branch is 6.8
4.9★ over 12 reviews, smoothed to 4.25★ and held back under 25 reviews
5 of 5 tags set · short description in place
To rank higher: Last updated 762 days ago — ship an update; wp.org decays a listing's search weight after ~180 days.
Get the full rank-higher report →Search visibility
How it's tracked →Directory searches this plugin turns up in, and which way each one is moving. WordPress.org publishes no history of search positions, so this starts the day we first tracked a keyword and never backfills.
Not enough tracked days yet to call a direction. Momentum needs at least three keywords measured a week or more apart.
wp.org is where the directory puts the plugin for that search. On merit is where it would sit if results were ranked on rating, support and updates, without the install boost. The last column is how far the wp.org position moved, from our first reading in the last 90 days to the latest.
| Keyword | wp.org | On merit | wp.org move, 90 days |
|---|---|---|---|
| bands your tag | #24 | #18 | 0 |
| music your tag | Not in the top 24 | ||
| popup your tag | Not in the top 24 | ||
| simple your tag | Not in the top 24 | ||
| tools your tag | Not in the top 24 | ||
1 search this plugin appeared in over the last 90 days. 4 of its tags aren't in the top 24 for their own search.
What to do about it
- “music”, “popup” and “simple” aren't earning a slot. You list them, but you're not in the first 24 results for those searches. WordPress.org counts only your first five tags, so free the slot for a search you can win.
Daily downloads
Since 5 Oct 2022 · 1,490 days · wp.org + Plugin Pulse archive
30-day downloads
Rolling 30-day volume · peak 1.1K · peaks are release surges
Directory rank vs rivals
wp.org popularity rank over time · higher is better · when a rival's line climbs above yours, they've overtaken you
Rating trend
Star average over time · dips mark rough releases
Health trend
Composite health score, snapshotted daily
Update activity
How busy the existing users are, measured as downloads in the last 30 days for every 1,000 active sites. A spike means a new release everyone's pulling; a long, slow decline means an aging user base that updates less.
Release cadence
No release in a yearHow often this plugin actually ships. A steady rhythm is the maintenance signal a single "last updated" date can't show.
0
releases in the last 12 months
2.1y ago
latest release · v4.6 · 1 Oct 2024
13
tagged releases on record
Recent releases
What its installed base runs
via wordpress.orgShare of active installs on each version of this plugin · 54% run the current release. Green is the current release; a big slice on older versions is a user base that has stopped updating.
Estimated active installs
The public count shows “1K+”. Our estimate pins where the real number sits.
Crossed into this band 2.2 years ago; the previous band took 2.1 years to cross, which places it about 50% of the way through.
Install history since 6 Sep 2015
Security history
via Wordfence Intelligence1 open vulnerability affects the current version (4.6). 2 of 3 disclosed are patched.
- 2024-11-28 CVE-2024-53741 Improper Neutralization of Input During Web Page Generation Affects <= 4.6 No patch available
- Patched Medium · 6.4 Simple Popup Plugin <= 4.5 - Authenticated (Contributor+) Stored Cross-Site Scripting ↗2024-09-27 CVE-2024-8547 Improper Neutralization of Input During Web Page Generation Affects <= 4.5 Patched in 4.6
- Patched Medium · 4.4 Simple Popup <= 4.4 - Authenticated (Administrator+) Stored Cross-Site Scripting ↗2024-07-10 CVE-2024-38689 Improper Neutralization of Input During Web Page Generation Affects <= 4.4 Patched in 4.5
Vulnerability records provided by Wordfence Intelligence. Copyright 2012-2026 Defiant Inc. License and terms.
CVE records: Copyright 1999-2026 The MITRE Corporation. CVE terms of use.
AI assistants
How it's measured →Whether ChatGPT and Claude name this plugin when asked the category question, and whether the readme gives them something to quote.
Not measured yet for this plugin’s topics. Its tracked searches are not among the measured topics. See the topics measured so far.
Readme readiness
1 of 8 pass · checked 30 Oct 2026Can an assistant quote this readme? Eight deterministic checks over the wp.org listing, no model involved.
- ✓ Says what it does "This plugin makes it easy to create a simple, modifiable popup window."
- ! Has a FAQ No FAQ section.
- ! FAQ asks real questions No FAQ to judge.
- ! Names who it is for One audience phrase ("use this"); say who the plugin is for and what they use it for.
- ! Names what it works with Names no plugin, service or platform it works with.
- ! Headings and lists 0 headings and 0 lists; assistants quote headed sections and bullet lists, not paragraphs.
- ! Enough to quote 213 characters of description; under 1,000 there is little to quote.
- ! Tags match the text Only 2 of 5 tags appear in the text ("bands", "music", "tools" missing).
Growth timeline
Install-tier crossings we have observed, and how long each tier took to outgrow
- 2024-08-26 2K+ → 1K+ down after 784 days in tier
- 2022-07-04 3K+ → 2K+ down after 641 days in tier
- 2020-10-01 4K+ → 3K+ down after 437 days in tier
- 2019-07-22 8K+ → 4K+ down
Competes with
The plugins that solve the same job, ranked by shared tags then reach, closest match first. The letter on the right is each plugin's health grade (A best, F worst).
-
Alligator Menu Popup 500+ installs · 4.4★ · 2 shared tags C -
Casper's Flyin' Call-to-Action 200+ installs · 3.9★ · 2 shared tags D -
Magic Popups – Custom and Lightweight Popups 100+ installs · 4.0★ · 2 shared tags D - M Musopress Discography 90+ installs · 4.1★ · 2 shared tags D
-
Hostinger Tools 3M+ installs · 3.6★ · 1 shared tag B -
Popup Builder & Popup Maker for WordPress – OptinMonster Email Marketing and Lead Generation 1M+ installs · 4.3★ · 1 shared tag A
Embed this report card
Drop a live Pulse card for Simple Popup Plugin into a readme, a review or a deck. It updates itself.
<iframe src="https://plugins.wpmayor.com/embed/simple-popup-plugin" width="480" height="300" style="border:0" loading="lazy" title="Simple Popup Plugin — Plugin Pulse"></iframe> Simple Popup Plugin: 1K+ active installs, 4.9★ (12 reviews). Plugin Pulse (WP Mayor), as of 2026-11-02. https://plugins.wpmayor.com/plugin/simple-popup-plugin
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