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Tag Manager – Header, Body And Footer

by YYDevelopment · Social

Also makes 10 other plugins · 40.7K+ installs across the portfolio →

Simple plugin that allow you add head, body and footer codes for google tag manager, analytics & facebook pixel codes.

How scoring works →
89 Health · A
Maintenance 100/100
Rating quality 91/100
Support 70/100

89 health vs 55 average across 1,135 Social plugins

Directory ranking optimization

How it's scored →

How well this listing is tuned to rank in WordPress.org search, on the factors an owner controls. Not popularity, optimization.

97 / 100

Excellent listing optimization

Well tuned across the board

Update recency 100/100
WP compatibility 100/100
Rating quality 88/100
Listing tuning 100/100

Daily downloads

Since 2022-10-05 · 1,425 days · wp.org + Plugin Pulse archive

+11% vs prior 30d
47Downloads · Aug 26

30-day downloads

Rolling 30-day volume · peaks are release surges

1.5K

now · peak 21.1K

1.5K30d downloads · Aug 26

Directory rank vs rivals

wp.org popularity rank over time · higher is better · when a rival's line climbs above yours, they've overtaken you

Tag Manager · #1128 you GTM4WP · #82 Insert Headers And F · #204 Pixel Manager for Wo · #798

Rating trend

Star average over time · dips mark rough releases

4.7Stars · Aug 26

Update activity

How busy the existing users are, measured as downloads in the last 30 days for every 1,000 active sites. A spike means a new release everyone's pulling; a long, slow decline means an aging user base that updates less.

74per 1k installs · Aug 26

Release cadence

Actively maintained
from wp.org release tags

How often this plugin actually ships. A steady rhythm is the maintenance signal a single "last updated" date can't show.

30

releases in the last 12 months

2mo ago

latest release · v3.6.2

30

tagged releases on record

Recent releases

3.6.2 · 2mo ago1.1.8 · 2mo ago1.1.9 · 2mo ago1.0.0 · 2mo ago2.0.0 · 2mo ago1.3.0 · 2mo ago2.1.0 · 2mo ago1.5.0 · 2mo ago1.4.0 · 2mo ago1.3.1 · 2mo ago1.2.1 · 2mo ago2.0.1 · 2mo ago2.3.0 · 2mo ago3.0.0 · 2mo ago

What its installed base runs

via wordpress.org

Share of active installs on each version of this plugin · 81% run the current release. Green is the current release; a big slice on older versions is a user base that has stopped updating.

v3.6 81%
Older / other versions 19%

Estimated active installs

The public count shows “20K+”. Our estimate pins where the real number sits.

tracked estimate
20K–30K ≈24K

Refined from the date this plugin crossed into its current band.

Install history · since 2021-10-27 · 1,426 observations

20KInstalls · Aug 26

Estimated value

What this plugin might earn a year, and what it might sell for. Modeled from public signals; we don't see anyone's books.

Est. annual revenue

N/A

Est. acquisition value

N/A

No paid tier is visible, so we don't put a figure on revenue or sale value: that would be guessing. The install base is a real asset to an acquirer, just not one public data lets us price.

Details

Version
3.6.2
Last updated
16d ago
Added
2019-10-21 · 6 yrs old
Requires WP
5.0
Tested up to
7.1
Requires PHP
5.2.4

Recent reviews

All reviews on wp.org ↗
  1. eagle4web
    6mo ago

    Wonderful piece of code. Does the work fine.

    Read on wp.org ↗
  2. Levi
    1.0y ago

    I use it to add a Google Tag Manager snippet. It is much easier than fighting with the specialized plugins.

    Read on wp.org ↗
  3. pennypacker7368
    1.0y ago

    I was an early adopter to Elementor, but in the beginning I wanted to try it for a while begore purchasing. I discovered these guy’s original Header/Footer for Elementor plugin I’ve been using it ever since on over 200 WordPress websites. It works flawlessly 24/7

    Read on wp.org ↗
  4. ilaos
    1.4y ago

    I use this plugin on all my sites. It’s very reliable and easy to use.

    Read on wp.org ↗
  5. pedrobelasco
    1.6y ago

    Just works. Easy install, well documented and straight to the point.

    Read on wp.org ↗
  6. beckymc
    1.6y ago

    I’ve been using this for a while. Easy to use and no glitches. Thx

    Read on wp.org ↗
  7. artdivi
    1.6y ago

    Very easy to implement

    Read on wp.org ↗
  8. Paola Zorro
    1.7y ago

    Very easy to implement and very useful

    Read on wp.org ↗

Latest updates

via wp.org changelog

Recent releases and news for this plugin

  1. Version 1.0.0 Tag Manager – Header, Body And Footer plugin launch 1.0.0
  2. Version 1.1.5 Fixing php alerts 1.1.5
  3. Version 1.1.6 Fixing “Cannot modify header information” error 1.1.6
  4. Version 1.1.8 Fixing PHP warnings 1.1.8
  5. Version 1.1.9 Plugin name change 1.1.9
  6. Version 1.2.1 Added nonce to plugin Added global rating message block 1.2.1

Behavioral tests

via WP Hive

Automated install-time checks, tested on PHP 8.1.12 · WP 6.8.2

Low memory footprint
Low page-speed impact
Runs on latest PHP + WP
No PHP errors
No JS errors
Activates cleanly
No resource errors
No external HTTP errors
Optimized database use
Frequently updated

Languages

via translate.wordpress.org

Translated into 1 language, 0 at 90% or more

Spanish (Spain) 16%

Growth timeline

Install-tier crossings we have observed, and how long each tier took to outgrow

  1. 2026-03-31 30K+ → 20K+ down after 661 days in tier
  2. 2024-06-08 20K+ → 30K+ up

Competes with

The plugins that solve the same job, ranked by shared tags then reach, closest match first. The letter on the right is each plugin's health grade (A best, F worst).

Compare head to head →

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Preview card ↗

Tag Manager – Header, Body And Footer: 20K+ active installs, 4.7★ (53 reviews). Plugin Pulse (WP Mayor), as of 2026-08-29. https://plugins.wpmayor.com/plugin/tag-manager-header-body-footer