Easy Update Notifier
by bldwebdevs · Email & Marketing
Also makes 1 other plugin · 70+ installs across the portfolio →
Easily monitor and receive email notifications for available plugin, theme, and WordPress core updates from the admin dashboard.
Try it live opens a temporary test site in your browser, which can take about 20 seconds to load. Plugins that rely on outside services or a full server may not work completely there.
Health
C 55/100
Stale · Few reviews
Active installs
60+
≈61 estimated
Momentum
+37%
downloads vs prior 30d
Biggest opportunity: “admin bar”, “email” and “notifications” aren't earning a slot. You list them, but you're not in the first 24 results for those searches. WordPress.org counts only your first five tags, so free the slot for a search you can win.
55 health vs 66 average across 2,121 Email & Marketing plugins
Install conversion
How it's measured →4.7%
of downloads still active
At least 60 of 1.3K lifetime downloads are still running, above its category: the median Email & Marketing plugin keeps 0.9%, across 1,296 plugins.
Downloads count every update, not just first installs, so older and more frequently released plugins read lower. Compare against other Email & Marketing plugins, not across the directory. wp.org reports active installs as the bottom of a band, so the real rate is this or higher.
Details
Directory ranking optimization
How it's scored →How well this listing is tuned to rank in WordPress.org search, on the factors an owner controls. Not popularity, optimization.
Room to improve
Most to gain: Update recency
Updated 688 days ago, past the ~180 days where wp.org starts discounting
Tested up to WordPress 6.6.11; the current branch is 6.8
5.0★ over 1 review, smoothed to 4.12★ and held back under 25 reviews
5 of 5 tags set · short description in place
To rank higher: Last updated 688 days ago — ship an update; wp.org decays a listing's search weight after ~180 days.
Get the full rank-higher report →Search visibility
How it's tracked →Directory searches this plugin turns up in, and which way each one is moving. WordPress.org publishes no history of search positions, so this starts the day we first tracked a keyword and never backfills.
Not enough tracked days yet to call a direction. Momentum needs at least three keywords measured a week or more apart.
wp.org is where the directory puts the plugin for that search. On merit is where it would sit if results were ranked on rating, support and updates, without the install boost. The last column is how far the wp.org position moved, from our first reading in the last 90 days to the latest.
| Keyword | wp.org | On merit | wp.org move, 90 days |
|---|---|---|---|
| update notifier | #18 | #24 | down 1 |
| admin bar your tag | Not in the top 24 | ||
| email your tag | Not in the top 24 | ||
| notifications your tag | Not in the top 24 | ||
| plugins your tag | Not in the top 24 | ||
| updates your tag | Not in the top 24 | ||
1 search this plugin appeared in over the last 90 days. 5 of its tags aren't in the top 24 for their own search.
What to do about it
- “admin bar”, “email” and “notifications” aren't earning a slot. You list them, but you're not in the first 24 results for those searches. WordPress.org counts only your first five tags, so free the slot for a search you can win.
Daily downloads
Since 13 Dec 2024 · 688 days · wp.org + Plugin Pulse archive
30-day downloads
Rolling 30-day volume · peak 106 · peaks are release surges
Directory rank
Ranked about #19,100 to #20,000, alongside the other plugins at 60+ installs. Plugins with the same install count swap places between wp.org requests, so this is where most of them sit. Checked monthly, last on 21 Oct 2026.
Health trend
Composite health score, snapshotted daily
Update activity
Downloads in the last 30 days for every 1,000 active sites.
Not enough installs to measure. This needs at least 100 active sites; below that, a handful of downloads reads as tens of thousands.
Release cadence
No release in a yearHow often this plugin actually ships. A steady rhythm is the maintenance signal a single "last updated" date can't show.
0
releases in the last 12 months
1.9y ago
latest release · v2.1 · 12 Dec 2024
1
tagged releases on record
Recent releases
What its installed base runs
via wordpress.orgShare of active installs on each version of this plugin · 100% run the current release. Green is the current release; a big slice on older versions is a user base that has stopped updating.
Estimated active installs
The public count shows “60+”. Our estimate pins where the real number sits.
Crossed into this band 20 days ago and a band this size takes about a year or more to cross, so the real count is still just over 60.
Install history since 12 Dec 2024
Recent reviews
All reviews on wp.org ↗- ★★★★★ PrinceOfPersia1.2y ago
Great little plugin to get notified when there is an update available for your WordPress site. I am surprised that not more people are using this.
Read on wp.org ↗
Behavioral tests
via WP HiveAutomated install-time checks, tested on PHP 8.1.12 · WP 6.7.2
AI assistants
How it's measured →Whether ChatGPT and Claude name this plugin when asked the category question, and whether the readme gives them something to quote.
Not measured yet for this plugin’s topics. Its tracked searches are not among the measured topics. See the topics measured so far.
Readme readiness
4 of 8 pass · checked 30 Oct 2026Can an assistant quote this readme? Eight deterministic checks over the wp.org listing, no model involved.
- ✓ Says what it does "Easily monitor and receive email notifications for available plugin, theme, and WordPress core updates from..."
- ✓ Has a FAQ 4 questions in the FAQ.
- ✓ FAQ asks real questions 4 of 4 read like questions a user would type.
- ! Names who it is for Never says who the plugin is for or what they use it for.
- ! Names what it works with Names no plugin, service or platform it works with.
- ! Headings and lists 1 heading and 0 lists; assistants quote headed sections and bullet lists, not paragraphs.
- ! Enough to quote 705 characters of description; under 1,000 there is little to quote.
- ✓ Tags match the text All 5 tags appear in the text.
Growth timeline
Install-tier crossings we have observed, and how long each tier took to outgrow
- 2026-10-11 50+ → 60+ up after 28 days in tier
- 2026-09-13 60+ → 50+ down after 161 days in tier
- 2026-04-05 70+ → 60+ down after 2 days in tier
- 2026-04-03 60+ → 70+ up after 1 days in tier
- 2026-04-02 70+ → 60+ down after 1 days in tier
- 2026-04-01 60+ → 70+ up after 5 days in tier
- 2026-03-27 70+ → 60+ down after 3 days in tier
- 2026-03-24 60+ → 70+ up after 2 days in tier
Competes with
The plugins that solve the same job, ranked by shared tags then reach, closest match first. The letter on the right is each plugin's health grade (A best, F worst).
-
WP Updates Notifier 20K+ installs · 4.1★ · 3 shared tags A -
Disable Theme and Plugin Auto-Update Emails 10K+ installs · 4.4★ · 3 shared tags D - D Disable WordPress Core Update Email 2K+ installs · 4.0★ · 3 shared tags D
-
ActiveCampaign Postmark for WordPress 50K+ installs · 4.5★ · 2 shared tags C - A Advanced Automatic Updates 20K+ installs · 4.6★ · 2 shared tags D
-
SAR Friendly SMTP 2K+ installs · 4.5★ · 2 shared tags A
Embed this report card
Drop a live Pulse card for Easy Update Notifier into a readme, a review or a deck. It updates itself.
<iframe src="https://plugins.wpmayor.com/embed/update-tracker" width="480" height="300" style="border:0" loading="lazy" title="Easy Update Notifier — Plugin Pulse"></iframe> Easy Update Notifier: 60+ active installs, 5.0★ (1 reviews). Plugin Pulse (WP Mayor), as of 2026-10-31. https://plugins.wpmayor.com/plugin/update-tracker
Spotted a number that looks wrong? Report a data issue and we'll check it against the source.