Variolab – A/B Testing
by Guillaume Ferrari · Content & Feeds
A/B test WordPress pages or AI-generated HTML landings. Internal tracking, 50/50 cookie split, GDPR-friendly, no third-party dependency.
Try it live opens a temporary test site in your browser, which can take about 20 seconds to load. Plugins that rely on outside services or a full server may not work completely there.
Health
Not scored
no reviews to score from
Active installs
—
not reported yet
Momentum
+29%
downloads vs prior 30d
Biggest opportunity: “conversion”, “html import” and “landing page” aren't earning a slot. You list them, but you're not in the first 24 results for those searches. WordPress.org counts only your first five tags, so free the slot for a search you can win.
Not scored yet. Nobody has reviewed this plugin, so a grade would come from directory averages rather than from anything measured here.
Details
Directory ranking optimization
How it's scored →How well this listing is tuned to rank in WordPress.org search, on the factors an owner controls. Not popularity, optimization.
Excellent listing optimization
Most to gain: Rating quality
Updated 138 days ago
Tested up to WordPress 7.0.8, the current branch or newer
No reviews yet, so wp.org scores it as a middling unrated listing
5 of 5 tags set · short description in place
To rank higher: No reviews yet. wp.org scores an unrated plugin as middling on rating, so the first good reviews lift it.
Get the full rank-higher report →Search visibility
How it's tracked →Directory searches this plugin turns up in, and which way each one is moving. WordPress.org publishes no history of search positions, so this starts the day we first tracked a keyword and never backfills.
41
Momentum
Losing ground
-0.1
Velocity
places per keyword, 27d
25%
Breadth
of keywords climbing, 27d
-0.1
Acceleration
recent half vs earlier
wp.org is where the directory puts the plugin for that search. On merit is where it would sit if results were ranked on rating, support and updates, without the install boost. The last column is how far the wp.org position moved, from our first reading in the last 90 days to the latest.
| Keyword | wp.org | On merit | wp.org move, 90 days |
|---|---|---|---|
| a/b testing your tag | Not checked yet | ||
| conversion your tag | Not in the top 24 | ||
| html import your tag | Not in the top 24 | ||
| landing page your tag | Not in the top 24 | ||
| split testing your tag | Not in the top 24 | ||
18 searches this plugin appeared in over the last 90 days, 0 listed. 18 left out as unrelated or noise (years, numbers, stray words). 4 of its tags aren't in the top 24 for their own search.
What to do about it
- “conversion”, “html import” and “landing page” aren't earning a slot. You list them, but you're not in the first 24 results for those searches. WordPress.org counts only your first five tags, so free the slot for a search you can win.
Daily downloads
Since 27 May 2026 · 157 days · wp.org + Plugin Pulse archive
30-day downloads
Rolling 30-day volume · peak 336 · peaks are release surges
Directory rank
Ranked about #49,700 to #68,000, alongside the other plugins with fewer than 10 installs. Plugins with the same install count swap places between wp.org requests, so this is where most of them sit. Checked monthly, last on 21 Oct 2026.
Update activity
Downloads in the last 30 days for every 1,000 active sites.
Not enough installs to measure. This needs at least 100 active sites; below that, a handful of downloads reads as tens of thousands.
Release cadence
Actively maintainedHow often this plugin actually ships. A steady rhythm is the maintenance signal a single "last updated" date can't show.
18
releases in the last 12 months
5mo ago
latest release · v0.20.1 · 15 Jun 2026
18
tagged releases on record
Recent releases
Estimated active installs
wp.org publishes an install count once a plugin has enough of them. This one has none yet.
wp.org reports no install count for this plugin yet.
Install history since 27 May 2026
AI assistants
How it's measured →Whether ChatGPT and Claude name this plugin when asked the category question, and whether the readme gives them something to quote.
Not measured yet for this plugin’s topics. Its tracked searches are not among the measured topics. See the topics measured so far.
Readme readiness
6 of 8 pass · checked 27 Oct 2026Can an assistant quote this readme? Eight deterministic checks over the wp.org listing, no model involved.
- ! Says what it does Short description names no action; say what the plugin does for the site.
- ✓ Has a FAQ 5 questions in the FAQ.
- ✓ FAQ asks real questions 5 of 5 read like questions a user would type.
- ! Names who it is for One audience phrase ("ideal for"); say who the plugin is for and what they use it for.
- ✓ Names what it works with Mentions Gutenberg, Google Analytics, Cloudflare, Claude and 3 more.
- ✓ Headings and lists 10 headings and 7 lists.
- ✓ Enough to quote 7,574 characters of description.
- ✓ Tags match the text 3 of 5 tags appear in the text; "html import", "split testing" do not.
Growth timeline
Install-tier crossings we have observed, and how long each tier took to outgrow
No tier crossings observed yet.
Competes with
The plugins that solve the same job, ranked by shared tags then reach, closest match first. The letter on the right is each plugin's health grade (A best, F worst).
-
EasyTest – Simplify A/B Testing 10K+ installs · 4.0★ · 3 shared tags B -
Unbounce Landing Pages 10K+ installs · 3.6★ · 2 shared tags B -
Sigmize: A/B Testing, Session Recordings, Heatmaps & Revenue Tracking for WooCommerce, SureCart & EDD 5K+ installs · 3.9★ · 2 shared tags A -
Personizely — A/B Testing, Personalization, Popups & CRO 300+ installs · 4.5★ · 2 shared tags A - W WP Content Experiments & Event Tracking 30+ installs · 4.0★ · 2 shared tags D
-
LandingSky – Landing Page Template Library for Elementor 20+ installs · 4.0★ · 2 shared tags B
Embed this report card
Drop a live Pulse card for Variolab – A/B Testing into a readme, a review or a deck. It updates itself.
<iframe src="https://plugins.wpmayor.com/embed/variolab-ab-testing" width="480" height="300" style="border:0" loading="lazy" title="Variolab – A/B Testing — Plugin Pulse"></iframe> Variolab – A/B Testing: no active install count reported, no reviews yet. Plugin Pulse (WP Mayor), as of 2026-10-31. https://plugins.wpmayor.com/plugin/variolab-ab-testing
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