WebToffee WooCommerce Product Feeds – Google Shopping, Pinterest, TikTok Ads, & More

How well this listing is tuned to rank in WordPress.org search, on the factors an owner controls. Not popularity, optimization.

Directory rank vs rivals

wp.org popularity rank over time · higher is better · when a rival's line climbs above yours, they've overtaken you

How often this plugin actually ships. A steady rhythm is the maintenance signal a single "last updated" date can't show.

Share of active installs on each version of this plugin · 43% run the current release. Green is the current release; a big slice on older versions is a user base that has stopped updating.

Refined from the date this plugin crossed into its current band.

No paid tier is visible, so we don't put a figure on revenue or sale value: that would be guessing. The install base is a real asset to an acquirer, just not one public data lets us price. A small install base leaves thin data to model from. The recent download trend is too spiky to read.

1. ★★★★★ alice44

   4mo ago

   funziona senza intoppi, facile, leggero e intuitivo

   Read on wp.org ↗
2. ★★★★★ 9skies

   8mo ago

   Critical bug in version 2.3.4: The Google and Facebook category mapping dropdowns are blank on the Category Edit screen. Root Cause: The plugin is rendering the category list as raw text inside the <select> element without <option> tags (e.g., <select>...Do not mapAnimals...</select>). This breaks the dropdown display. Fix: Rolling back to version 2.3.1 resolves the issue immediately. Please fix the HTML output generation. This topic was modified 6 months, 1 week ago by 9skies.

   Read on wp.org ↗
3. ★★★★★ Pineapple is DISGUSTING on Pizza

   9mo ago

   Does what it says on the tin 🙂 I was looking for a way to create a simple product feed for G’s Merchant Center and this plugin did the trick just fine. That being said, it’s crazy that Woo doesn’t have that feed baked right in.

   Read on wp.org ↗
4. ★★★★★ Vince Agwada

   1.0y ago

   Seems to have solved my issue with syncing with Facebook. I’ve struggled for most of this year; thanks!

   Read on wp.org ↗
5. ★★★★★ bravobravus

   1.5y ago

   The best plugin, the best support. Awesome!!!

   Read on wp.org ↗
6. ★★★★★ krinekh

   1.8y ago

   Best free plugin

   Read on wp.org ↗
7. ★★★★★ kupiter

   2.3y ago

   This is another great plug-in from Webtoffee. “Server cron” is a unique feature to solve issues of running refresh for big websites with multi-currency feeds in designated time, which is very important to us. I am happy to suggest features such as feed duplication (for easier new feed creation), and keep attributes (fields) during feed modification. The support team is fantastic to provide the feature in days.

   Read on wp.org ↗
8. ★★★★★ coolboy0010

   2.3y ago

   Great Product Data feed plugin. I used this to upload my feed to Google Shopping. Support is great as well

   Read on wp.org ↗

3 disclosed vulnerabilities on record for this plugin, all fixed in the current version. Sites on older versions stay exposed until they update.

1. Medium · 6.6 WebToffee WooCommerce Product Feeds – Google Shopping, Pinterest, TikTok Ads, & More <= 2.3.3 - Authenticated (Shop manager+) PHP Object Injection ↗
   2026-03-05 CVE-2026-22480 Deserialization of Untrusted Data Affects <= 2.3.3 Patched in 2.3.4
2. Medium · 4.3 Product Feed for WooCommerce <= 2.3.1 - Missing Authorization ↗
   2025-10-30 CVE-2025-66089 Missing Authorization Affects <= 2.3.1 Patched in 2.3.2
3. Medium · 4.3 Product Feed for WooCommerce <= 2.2.8 - Missing Authorization ↗
   2025-06-05 CVE-2025-49287 Missing Authorization Affects <= 2.2.8 Patched in 2.2.9

Automated install-time checks, tested on PHP 8.1.12 · WP 7.0

Translated into 3 languages, 0 at 90% or more

Growth timeline

Install-tier crossings we have observed, and how long each tier took to outgrow

1. 2024-08-16 1K+ → 2K+ up after 333 days in tier
2. 2023-09-18 900+ → 1K+ up after 39 days in tier
3. 2023-08-10 800+ → 900+ up after 70 days in tier
4. 2023-06-01 700+ → 800+ up after 21 days in tier
5. 2023-05-11 800+ → 700+ down after 207 days in tier
6. 2022-10-16 700+ → 800+ up after 4 days in tier
7. 2022-10-12 800+ → 700+ down after 2 days in tier
8. 2022-10-10 700+ → 800+ up after 1 days in tier

Competes with

The plugins that solve the same job, ranked by shared tags then reach, closest match first. The letter on the right is each plugin's health grade (A best, F worst).

• RexFeed – Product Feed Manager for WooCommerce – Google Shopping, Facebook, Amazon, ChatGPT & 200+ Channel Feeds 10K+ installs · 4.7★ · 3 shared tags A
• Product Feed for Google Shopping, Microsoft Advertising and 40+ Channels for WooCommerce Merchant 2K+ installs · 4.7★ · 3 shared tags A
• Product Feed Manager by Conversios: Google Shopping, TikTok, Meta & 100+ Channels 100+ installs · 4.1★ · 3 shared tags B
• WPMR Google Feed Manager for WooCommerce – Sell on Google Merchant Center & Shopping 10K+ installs · 4.4★ · 2 shared tags A
• ELEX WooCommerce Google Shopping (Google Product Feed) 1K+ installs · 3.8★ · 2 shared tags B
• Product Reviews XML for Google Merchant Center 10+ installs · 3.6★ · 2 shared tags B

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Drop a live Pulse card for WebToffee WooCommerce Product Feeds – Google Shopping, Pinterest, TikTok Ads, & More into a readme, a review or a deck. It updates itself.

WebToffee WooCommerce Product Feeds – Google Shopping, Pinterest, TikTok Ads, & More: 2K+ active installs, 4.8★ (27 reviews). Plugin Pulse (WP Mayor), as of 2026-08-28. https://plugins.wpmayor.com/plugin/webtoffee-product-feed