Plugin Pulse Beta
← Rankings

wp.org search vs our merit ranking: “facebook catalog feed”

wp.org orders by popularity, so a plugin a host bundled onto millions of sites, or a big-brand one that's slow and mediocre, can sit at the top. Our ranking is built to answer a different question: which of these is actually worth installing. How this works →

For “facebook catalog feed”, we agree with wp.org on the top plugin, and our order differs from theirs on 5 of the top 20.

wp.org search ranks on

Install count (uncapped), the raw star average, freshness, and support. Popularity dominates, so the biggest install base usually wins regardless of how it got there.

We add

A cap on the install boost, volume-weighted ratings, and signals wp.org can't see: whether the install base is organic or host-pushed, and its risk of being pulled.

Ranked above its merit

Feedliyo Lite – Social Feed & Product Feed & Review Feed shows at wp.org #11 but places #23 on merit, a gap of 12 places. Its 200+ installs carry it up the search order; its 5.0★ average from 1 reviews, plus freshness and upkeep, place it lower on our volume-weighted scale.

How this rank is calculated

Each plugin's merit score multiplies these inputs together: how recently it was updated, how current its "tested up to" WordPress version is, its install base (log scale, capped at 10 million), its support thread resolution rate, and a rating score. The rating score weights the star average by review volume against a sitewide prior, then scales it by the lower bound of the share of 4 and 5 star reviews. A plugin with 3.7 stars from tens of thousands of reviews can still outscore a 4.9 with a few dozen, because the small sample carries less certainty.

A health factor between 0.4 and 1.15 then adjusts that score for what wp.org's search can't see: PHP fatals or failed activations on a test install, PHP and WordPress compatibility, memory and page-speed footprint, suspicious review patterns, closure risk, and a large install base with very few reviews. Clean, adopted plugins earn a small lift.

A keyword ranking starts from wp.org's search order for the term, weighting each position by 1 divided by its place, then applies the merit correction and health factor above. Relevance to the keyword stays in the result, so the order can differ from the all-categories list on /best, which scores plugins with no search term.

Hover a row to see the main reason for its position.

merit plugin wp.org
1 Product Feed PRO for WooCommerce by AdTribes – Product Feeds for WooCommerce 80K+ · 4.7★ (1,072) wp.org #1 2 Product Feed Manager for WooCommerce – CTX Feed – Support 220+ Shopping, AI & Social Channels 90K+ · 4.6★ (838) wp.org #2 3 Product Feed Manager for WooCommerce – RexFeed – Sell on 200+ Shopping Channels 10K+ · 4.8★ (257) wp.org #3 4 Yoast SEO – Advanced SEO with real-time guidance and built-in AI 10M+ · 4.8★ (27,820) wp.org #7 wp.org ranks it 3 places below merit 5 WPMR Google Feed Manager for WooCommerce – Sell on Google Merchant Center & Shopping 10K+ · 4.5★ (127) wp.org #5 ↑1 6 Pixel Cat – Conversion Pixel Manager 40K+ · 4.0★ (41) wp.org #4 ↑1 wp.org ranks it 2 places above merit 7 Product Feed for Google Shopping, Microsoft Advertising and 40+ Channels for WooCommerce Merchant 2K+ · 4.8★ (87) wp.org #8 ↓1 wp.org ranks it 1 place below merit 8 WebToffee WooCommerce Product Feeds – Google Shopping, Pinterest, TikTok Ads, & More 2K+ · 4.8★ (27) wp.org #6 ↓2 wp.org ranks it 2 places above merit 9 WP Social Ninja – Embed Social Feeds, User Reviews & Chat Widgets 30K+ · 4.8★ (71) wp.org #10 wp.org ranks it 1 place below merit 10 Conversios – GA4, Google Ads & Meta Conversion Tracking with Product Feed for WooCommerce 10K+ · 4.3★ (206) wp.org #12 ↓3 wp.org ranks it 2 places below merit 11 WPSSO Core – Complete Schema Markup and Meta Tags 4K+ · 4.6★ (306) wp.org #14 ↓1 wp.org ranks it 3 places below merit 12 PixelYourSite – Your smart PIXEL (TAG) & API Manager 400K+ · 4.3★ (281) wp.org #13 ↓1 wp.org ranks it 1 place below merit 13 Pixel Manager for WooCommerce – Conversion Tracking, Google Ads, GA4, TikTok, Dynamic Remarketing 40K+ · 4.9★ (399) wp.org #21 ↑1 wp.org ranks it 8 places below merit 14 Supreme Modules Lite – Divi Theme, Extra Theme and Divi Builder 100K+ · 4.8★ (109) wp.org #16 ↓2 wp.org ranks it 2 places below merit 15 Nexter Blocks – Gutenberg Blocks, Page Builder & AI Website Builder 9K+ · 4.8★ (90) wp.org #15 ↑2 16 CartFlows – Funnel Builder & Checkout Plugin for WooCommerce 200K+ · 4.8★ (518) wp.org #24 wp.org ranks it 8 places below merit 17 Comments Import & Export 2K+ · 4.9★ (68) wp.org #17 ↓2 18 Bulky – Bulk Edit Products for WooCommerce 10K+ · 4.6★ (53) wp.org #20 wp.org ranks it 2 places below merit 19 Theme My Login 50K+ · 3.7★ (460) wp.org #23 ↓4 wp.org ranks it 4 places below merit 20 WPSSO Commerce Manager Catalog Feed XML 90+ · 5.0★ (3) wp.org #9 ↓1 wp.org ranks it 11 places above merit 21 Wishlist for WooCommerce 800+ · 4.7★ (6) wp.org #19 ↓1 wp.org ranks it 2 places above merit 22 Product Feed Manager by Conversios: Google Shopping, TikTok, Meta & 100+ Channels 100+ · 5.0★ (2) wp.org #18 ↓2 wp.org ranks it 4 places above merit 23 Feedliyo Lite – Social Feed & Product Feed & Review Feed 200+ · 5.0★ (1) wp.org #11 wp.org ranks it 12 places above merit 24 SVMPForge Product Feed for WooCommerce 10+ · 0.0★ (0) wp.org #22 wp.org ranks it 2 places above merit

Merit ranking caps the install boost at 10M (wp.org leaves it uncapped), replaces the raw star average with a volume-weighted score and a Wilson lower bound, and keeps wp.org's own freshness and compatibility decays. Method from the plugin-directory source; see Meta Trac #8298. Positions are tracked daily from the first visit to a keyword, so the small arrows show movement since tracking began.