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WP All Import – Drag & Drop Import for CSV, XML, Excel & Google Sheets

by WP All Import · Content & Feeds

Also makes 22 other plugins · 234K+ installs across the portfolio →

Easily import any file of any size into any plugin, post type, custom field, or taxonomy. Supports WooCommerce, ACF, images, galleries, users, real es …

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Health

A 90/100

no flags

Active installs

100K+

≈190K estimated

Momentum

+128%

downloads vs prior 30d

Biggest opportunity: Swap “xml” for “csv import export”. “xml” isn't earning its slot: it only gets you to #11. “csv import export” sits at #4 untagged, close enough for a declared tag to move it up. All five slots are taken, so one has to go.

How scoring works →
90 Health · A
Maintenance 100/100
Rating quality 94/100
Support 70/100
Security 90/100

90 health vs 64 average across 1,193 Content & Feeds plugins

Install conversion

How it's measured →

1.7%

of downloads still active

At least 100K of 5.7M lifetime downloads are still running, above its category: the median Content & Feeds plugin keeps 0.8%, across 864 plugins.

Downloads count every update, not just first installs, so older and more frequently released plugins read lower. Compare against other Content & Feeds plugins, not across the directory. wp.org reports active installs as the bottom of a band, so the real rate is this or higher.

This plugin shipped 7 releases in the last 12 months, and every existing install that updated counted as another download. wp.org publishes no split between first installs and updates, so we show the raw rate rather than guess at one.

Details

Version
4.1.4
Last updated
11d ago
Added
2012-07-24 · 14 yrs old
Requires WP
5.0
Tested up to
7.1.4
Requires PHP
7.4

Directory ranking optimization

How it's scored →

How well this listing is tuned to rank in WordPress.org search, on the factors an owner controls. Not popularity, optimization.

99 / 100

Excellent listing optimization

Well tuned across the board

Update recency 100/100

Updated 11 days ago

WP compatibility 100/100

Tested up to WordPress 7.1.4, the current branch or newer

Rating quality 94/100

4.7★ over 1,966 reviews, smoothed to 4.69★

Listing tuning 100/100

5 of 5 tags set · short description in place

Support resolution 100/100

1 of 1 support threads resolved in the last 2 months

Daily downloads

Since 5 Oct 2022 · 1,488 days · wp.org + Plugin Pulse archive

+128% vs prior 30d
1.8K31 Oct 2026

30-day downloads

Rolling 30-day volume · peak 172.5K · peaks are release surges

172.5K31 Oct 2026

Directory rank vs rivals

wp.org popularity rank over time · higher is better · when a rival's line climbs above yours, they've overtaken you

WP All Import · #375youWP All Export · #2783Get Use APIs · #3083WP All Export · #3630

Rating trend

Star average over time · dips mark rough releases

4.731 Oct 2026

Health trend

Composite health score, snapshotted daily

9031 Oct 2026

Update activity

How busy the existing users are, measured as downloads in the last 30 days for every 1,000 active sites. A spike means a new release everyone's pulling; a long, slow decline means an aging user base that updates less.

1.7K31 Oct 2026

Release cadence

Actively maintained
from wp.org release tags

How often this plugin actually ships. A steady rhythm is the maintenance signal a single "last updated" date can't show.

7

releases in the last 12 months

11d ago

latest release · v4.1.4 · 20 Oct 2026

91

tagged releases on record

Recent releases

4.1.4 · 20 Oct 20264.1.3 · 5 Oct 20264.1.2 · 1 Oct 20264.1.1 · 16 Jul 20264.1.0 · 10 Jun 20264.0.1 · 4 Mar 20264.0.0 · 29 Jan 20263.9.6 · 28 Oct 20253.9.5 · 22 Sep 20253.9.4 · 9 Sep 20253.9.3 · 4 Sep 20253.9.2 · 4 Jun 20253.9.1 · 14 Apr 20253.9.0 · 3 Apr 2025

What its installed base runs

via wordpress.org

Share of active installs on each version of this plugin · 41% run the current release. Green is the current release; a big slice on older versions is a user base that has stopped updating.

v4.1 41%
v4.0 24%
v3.7 14%
v3.9 9.4%
Older / other versions 11%

Estimated active installs

The public count shows “100K+”. Our estimate pins where the real number sits.

tracked estimate
100K–200K ≈190K

Crossed into this band 8.4 years ago; a band this size takes about a year or more to cross, which places it about 90% of the way through.

Install history since 5 Nov 2021

100K31 Oct 2026

Recent reviews

All reviews on wp.org ↗
  1. ★★★★★ ixian
    4mo ago

    The product is truly awesome and support responded to my question quickly during business hours.

    Read on wp.org ↗
  2. ★★★★★ chlustanec
    5mo ago

    Cant do variable products. Cant do variable products. Cant do variable products. Cant do variable products. Cant do variable products.

    Read on wp.org ↗
  3. ★★★★★ pixelshouse
    6mo ago

    WP All Import is honestly one of the most powerful and intelligent plugins I’ve ever used in WordPress. It saved me a huge amount of time and effort when dealing with large datasets. What would normally take days of manual work, I was able to complete in a fraction of the time. The interface is very flexible and smart — you can map fields exactly the way you want, handle complex imports, and even automate the process. It works smoothly with WooCommerce and custom fields, which makes it perfect for real-world projects. What I really appreciate is how it simplifies complicated tasks. Even when working with large files or detailed product data, everything feels fast and under control. If you deal with bulk data, products, or migrations, WP All Import is not just helpful — it’s essential. Highly recommended.

    Read on wp.org ↗
  4. ★★★★★ joezappie
    7mo ago

    I made a bug report a few months ago, they confirmed it was a bug and gave me a work around. Told me it would take more than a few days to fix so I waited around a month and reached back out to get an update. Another 3 weeks nothing so I checked in again. Nothing. Been another few weeks and I’m not going to bother trying to get a hold of them again. Unfortunately this is a bug that makes it very difficult for us to use the plugin based on our ACF structure. We really want to to buy the scheduling subscription to automate our imports monthly, but with this bug I cant justify it. This topic was modified 3 months, 3 weeks ago by joezappie.

    Read on wp.org ↗
  5. ★★★★★ emdiadesign
    8mo ago

    No UX/UI, Almost none importable without premium and it doesn’t even show custom taxonomies. Just throw that plugin into the bin. This topic was modified 4 months, 1 week ago by emdiadesign.

    Read on wp.org ↗
  6. ★★★★★ zhayter88
    8mo ago

    I’ve been using the pro version of this plugin for 8 years now and it’s consistently been a great experience. As with all new software there’s a learning curve, but this one was worth it. I couldn’t manage a e-commerce site with a catalogue of over 600 products without it.

    Read on wp.org ↗
  7. ★★★★★ koupmi
    8mo ago

    You have zero knowledge about user interface. Zero. So i clicked on export all post from CPT. I clicked on import all post to CPT. What happened? First attempt – 228 new imported blank posts Second attempt – 228 rewrited post with blank title and blank content So i have to now fix my database from backup, because you are not able make it simple for users, click on export click on import. No instead you set default rules what gonna destroy database. Great Great job, i go now vibecode new plugin what will work 1000% better than yours!

    Read on wp.org ↗
  8. ★★★★★ adw259
    9mo ago

    Wp All Import is a very well-written application with lots of granular control. I’ve used it to migrate hundreds of listings from one website to another with ease!

    Read on wp.org ↗

Latest updates

via wp.org changelog

Recent releases and news for this plugin

  1. — Version 4.1.1 security improvement: hardening of inline PHP execution restriction 4.1.1
  2. — Version 4.1.0 security improvement: hardening of database queries improvement: ported new add-on API API: pmxi_fire_hooks, pmxi_disabled_delete_missing_options, pmxi_hidden_delete_missing_options, pmxi_status_of_removed_options, pmxi_ 4.1.0
  3. — Version 4.0.1 security improvement: fixes CVE-2026-2830 maintenance: update packages 4.0.1
  4. — Version 4.0.0 NOTE: inline PHP execution is disabled when both DISALLOW_FILE_EDIT and DISALLOW_FILE_MODS are set in wp-config.php security improvement: fixes CVE-2025-12733 maintenance: update PhpSpreadsheet 4.0.0
  5. — Version 3.9.6 fix: hierarchical taxonomy terms are not imported correctly fix: JS error in some cases with certain field names 3.9.6
  6. — Version 3.9.5 improvement: upgrade svg-sanitize library 3.9.5

Security history

via Wordfence Intelligence

All 23 disclosed vulnerabilities are patched in the current version (4.1.4). Sites still on an older version should update.

  1. 2026-06-26 CVE-2026-57628 Improper Neutralization of Special Elements used in an SQL Command Affects <= 4.0.1 Patched in 4.1.0
  2. 2026-03-05 CVE-2026-2830 Improper Control of Generation of Code Affects <= 4.0.0 Patched in 4.0.1
  3. 2025-11-12 CVE-2025-12733 Improper Control of Generation of Code Affects <= 3.9.6 Patched in 4.0.0
  4. 2025-09-09 CVE-2025-10001 Unrestricted Upload of File with Dangerous Type Affects <= 3.9.3 Patched in 3.9.4
  5. 2025-04-07 CVE-2014-2054 Dependency on Vulnerable Third-Party Component Affects <= 3.8.0 Patched in 3.9.0
  6. 2024-04-10 CVE-2024-31939 Cross-Site Request Forgery Affects <= 3.7.3 Patched in 3.7.4
  7. 2023-12-29 CVE-2023-7082 Unrestricted Upload of File with Dangerous Type Affects < 3.7.3 Patched in 3.7.3
  8. 2022-10-17 CVE-2022-2711 Improper Limitation of a Pathname to a Restricted Directory Affects <= 3.6.8 Patched in 3.6.9
  9. 2022-10-17 CVE-2022-3418 Unrestricted Upload of File with Dangerous Type Affects <= 3.6.8 Patched in 3.6.9
  10. 2022-07-01 CVE-2022-2268 Improper Control of Generation of Code Affects <= 3.6.7 Patched in 3.6.8
  11. 2022-06-30 CVE-2022-1565 Unrestricted Upload of File with Dangerous Type Affects <= 3.6.7 Patched in 3.6.8
  12. 2022-06-28 CVE-2022-36386 Improper Control of Generation of Code Affects <= 3.6.7 Patched in 3.6.8
  13. 2022-06-02 Improper Neutralization of Input During Web Page Generation Affects <= 3.6.6 Patched in 3.6.7
  14. 2021-11-02 CVE-2021-24714 Improper Neutralization of Input During Web Page Generation Affects < 3.6.3 Patched in 3.6.3
  15. 2020-02-19 Improper Neutralization of Special Elements used in an SQL Command Affects <= 3.2.4 Patched in 3.2.5
  16. 2020-02-19 Missing Authorization Affects <= 3.2.4 Patched in 3.2.5
  17. 2019-08-20 CVE-2015-9331 Missing Authorization Affects < 3.2.4 Patched in 3.2.4
  18. 2018-03-08 CVE-2018-0546 Improper Neutralization of Input During Web Page Generation Affects < 3.4.6 Patched in 3.4.6
  19. 2018-03-08 CVE-2018-0547 Improper Neutralization of Input During Web Page Generation Affects < 3.4.7 Patched in 3.4.7
  20. 2018-03-07 CVE-2018-20978 Improper Neutralization of Input During Web Page Generation Affects < 3.4.7 Patched in 3.4.7
  21. 2017-10-08 CVE-2017-18567 Improper Neutralization of Input During Web Page Generation Affects < 3.4.6 Patched in 3.4.6
  22. 2015-03-12 CVE-2015-9330 Improper Neutralization of Special Elements used in an SQL Command Affects < 3.2.5 Patched in 3.2.5
  23. 2015-02-26 CVE-2015-9329 Improper Neutralization of Input During Web Page Generation Affects <= 3.2.4 Patched in 3.2.5

Vulnerability records provided by Wordfence Intelligence. Copyright 2012-2026 Defiant Inc. License and terms.

CVE records: Copyright 1999-2026 The MITRE Corporation. CVE terms of use.

Behavioral tests

via WP Hive

Automated install-time checks, tested on PHP 8.1.12 · WP 7.0.1

✓ Low memory footprint
✓ Low page-speed impact
✓ Runs on latest PHP + WP
✓ No PHP errors
✓ No JS errors
✓ Activates cleanly
✓ No resource errors
✓ No external HTTP errors
✓ Optimized database use
✕ Frequently updated

Languages

via translate.wordpress.org

Translated into 61 languages, 4 at 90% or more

Serbian 100%
Dutch 92%
Dutch (Formal) 92%
Galician 92%
Spanish (Spain) 53%
Japanese 49%
Spanish (Chile) 49%
Spanish (Venezuela) 47%
French (France) 43%
Czech 39%
Russian 39%
Swedish 27%
Ukrainian 23%
Hungarian 22%
German (Formal) 19%
German 12%
Italian 10%
English (UK) 9%
Greek 7%
Romanian 7%
English (Canada) 6%
Latvian 6%
Polish 5%
Azerbaijani 4%

Plus 37 more locales with partial translations.

AI assistants

How it's measured →

Whether ChatGPT and Claude name this plugin when asked the category question, and whether the readme gives them something to quote.

Not measured yet for this plugin’s topics. Its tracked searches are not among the measured topics. See the topics measured so far.

Readme readiness

7 of 8 pass · checked 28 Oct 2026

Can an assistant quote this readme? Eight deterministic checks over the wp.org listing, no model involved.

  • ✓ Says what it does "Easily import any file of any size into any plugin, post type, custom field, or taxonomy. Supports WooComme..."
  • ✓ Has a FAQ 18 questions in the FAQ.
  • ✓ FAQ asks real questions 18 of 18 read like questions a user would type.
  • ! Names who it is for Never says who the plugin is for or what they use it for.
  • ✓ Names what it works with Mentions WooCommerce, Google Sheets, Advanced Custom Fields, ACF.
  • ✓ Headings and lists 8 headings and 2 lists.
  • ✓ Enough to quote 5,828 characters of description.
  • ✓ Tags match the text 4 of 5 tags appear in the text; "wordpress xml import" does not.

Growth timeline

Install-tier crossings we have observed, and how long each tier took to outgrow

  1. 2018-06-01 90K+ → 100K+ up after 91 days in tier
  2. 2018-03-02 80K+ → 90K+ up after 178 days in tier
  3. 2017-09-05 70K+ → 80K+ up after 66 days in tier
  4. 2017-07-01 80K+ → 70K+ down after 29 days in tier
  5. 2017-06-02 70K+ → 80K+ up after 66 days in tier
  6. 2017-03-28 50K+ → 70K+ up after 198 days in tier
  7. 2016-09-11 40K+ → 50K+ up after 280 days in tier
  8. 2015-12-06 30K+ → 40K+ up after 193 days in tier

Competes with

The plugins that solve the same job, ranked by shared tags then reach, closest match first. The letter on the right is each plugin's health grade (A best, F worst).

Embed this report card

Drop a live Pulse card for WP All Import – Drag & Drop Import for CSV, XML, Excel & Google Sheets into a readme, a review or a deck. It updates itself.

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Preview card ↗

WP All Import – Drag & Drop Import for CSV, XML, Excel & Google Sheets: 100K+ active installs, 4.7★ (1,966 reviews). Plugin Pulse (WP Mayor), as of 2026-10-31. https://plugins.wpmayor.com/plugin/wp-all-import

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