Import WP – CSV & XML Import Export for WordPress
by jcollings · Content & Feeds
Also makes 1 other plugin · 7K+ installs across the portfolio →
Import and export WordPress posts, pages, users and media from any CSV or XML file, URL, FTP or Google Sheets — with visual field mapping.
Try it live opens a temporary test site in your browser, which can take about 20 seconds to load. Plugins that rely on outside services or a full server may not work completely there.
Health
A 85/100
no flags
Active installs
4K+
≈4.6K estimated
Momentum
-0%
downloads vs prior 30d
Biggest opportunity: Swap “google sheets import” and “import users csv” for “field mapping” and “csv”. “google sheets import” isn't earning its slot: it only gets you to #12. “field mapping” sits at #12 untagged, close enough for a declared tag to move it up. “import users csv” isn't earning its slot: it only gets you to #11. “csv” sits at #13 untagged, close enough for a declared tag to move it up. All five slots are taken, so one has to go.
85 health vs 64 average across 1,193 Content & Feeds plugins
Install conversion
How it's measured →1.5%
of downloads still active
At least 4K of 263.3K lifetime downloads are still running, above its category: the median Content & Feeds plugin keeps 0.8%, across 864 plugins.
Downloads count every update, not just first installs, so older and more frequently released plugins read lower. Compare against other Content & Feeds plugins, not across the directory. wp.org reports active installs as the bottom of a band, so the real rate is this or higher.
This plugin shipped 11 releases in the last 12 months, and every existing install that updated counted as another download. wp.org publishes no split between first installs and updates, so we show the raw rate rather than guess at one.
Details
Directory ranking optimization
How it's scored →How well this listing is tuned to rank in WordPress.org search, on the factors an owner controls. Not popularity, optimization.
Excellent listing optimization
Well tuned across the board
Updated 23 days ago
Tested up to WordPress 7.1.4, the current branch or newer
4.4★ over 25 reviews, smoothed to 4.20★
5 of 5 tags set · short description in place
1 of 1 support threads resolved in the last 2 months
Search visibility
How it's tracked →Directory searches this plugin turns up in, and which way each one is moving. WordPress.org publishes no history of search positions, so this starts the day we first tracked a keyword and never backfills.
34
Momentum
Losing ground
-0.5
Velocity
places per keyword, 28d
11%
Breadth
of keywords climbing, 28d
-0.2
Acceleration
recent half vs earlier
wp.org is where the directory puts the plugin for that search. On merit is where it would sit if results were ranked on rating, support and updates, without the install boost. The last column is how far the wp.org position moved, from our first reading in the last 90 days to the latest.
| Keyword | wp.org | On merit | wp.org move, 90 days |
|---|---|---|---|
| csv xml importer your tag | #3 | #7 | 0 |
| xml import | #6 | #12 | down 3 |
| export csv xml your tag | #6 | #10 | 0 |
| import from ftp your tag | #7 | #13 | up 1 |
| xml importer | #3 | #6 | 0 |
| import users csv your tag | #11 | #14 | 0 |
| google sheets import your tag | #12 | #14 | up 1 |
| import export | #13 | #15 | down 1 |
| csv | #13 | #15 | down 1 |
| csv importer | #8 | #13 | down 2 |
| field mapping | #12 | #15 | 0 |
| csv to xml | #7 | #15 | up 1 |
| ftp | #17 | #22 | down 4 |
| xml | #22 | #19 | down 2 |
| wordpress importer | #13 | #15 | down 5 |
| import properties | #13 | #11 | down 1 |
| csv redirect import | #8 | #17 | down 1 |
| import csv | #14 | #15 | down 1 |
| wordpress csv import | #16 | #17 | down 4 |
| property import | #16 | #11 | 0 |
152 searches this plugin appeared in over the last 90 days, 20 listed. 102 left out as unrelated or noise (years, numbers, stray words).
What to do about it
- Swap “google sheets import” and “import users csv” for “field mapping” and “csv”. “google sheets import” isn't earning its slot: it only gets you to #12. “field mapping” sits at #12 untagged, close enough for a declared tag to move it up. “import users csv” isn't earning its slot: it only gets you to #11. “csv” sits at #13 untagged, close enough for a declared tag to move it up. All five slots are taken, so one has to go.
- One page off on “google sheets import”. #12 puts you just past the first ten results, where almost all the clicks stop. The gap to close is small.
- One page off on “import users csv”. #11 puts you just past the first ten results, where almost all the clicks stop. The gap to close is small.
Daily downloads
Since 5 Oct 2022 · 1,488 days · wp.org + Plugin Pulse archive
30-day downloads
Rolling 30-day volume · peak 12.5K · peaks are release surges
Directory rank vs rivals
wp.org popularity rank over time · higher is better · when a rival's line climbs above yours, they've overtaken you
Rating trend
Star average over time · dips mark rough releases
Health trend
Composite health score, snapshotted daily
Update activity
How busy the existing users are, measured as downloads in the last 30 days for every 1,000 active sites. A spike means a new release everyone's pulling; a long, slow decline means an aging user base that updates less.
Release cadence
Actively maintainedHow often this plugin actually ships. A steady rhythm is the maintenance signal a single "last updated" date can't show.
11
releases in the last 12 months
23d ago
latest release · v2.15.2 · 8 Oct 2026
144
tagged releases on record
Recent releases
What its installed base runs
via wordpress.orgShare of active installs on each version of this plugin. Green is the current release; a big slice on older versions is a user base that has stopped updating.
Estimated active installs
The public count shows “4K+”. Our estimate pins where the real number sits.
Crossed into this band 6 months ago; the previous band took 15 months to cross, which places it about 58% of the way through.
Install history since 25 Apr 2015
Recent reviews
All reviews on wp.org ↗- ★★★★★ Yiorgos8210mo ago
Great plugin and amazing support
Read on wp.org ↗ - ★★★★★ rvnd1.1y ago
Purchased the Pro version as well. It’s certainly much easier and well-thought out compared to WPAllImport and WP Ultimate CSV Importer. Pro version is also so much more reasonable compared to the ridiculous pricing of WPAllImport. But it’s more time-consuming regarding ACF fields. If the field selection and mapping UI is improved, this plugin would be a no-brainer.
Read on wp.org ↗ - ★★★★★ nzstefan2.0y ago
This is a fantastic plugin. It allows an incredible amount of flexibility but the best part about it is the support, each question I had was answered near instantly and any problems were addressed and fixed immediately. I am impressed. I highly recommend the pro version, it is a relatively small cost for a really helpful tool.
Read on wp.org ↗ - ★★★★★ jbleys2.4y ago
The mapping of any sort of import data into WP Post Types is flexible and functional. Very helpful plugin. Thanks!
Read on wp.org ↗ - ★★★★★ vehi.de2.5y ago
I had to create different csv imports. The tool does what it is supposed to do. Certain fields would have to be configured separately for the import to work properly. The service answered all my questions and gave me specific help and instructions so that the content from the CSV is displayed correctly. Great service!
Read on wp.org ↗ - ★★★★★ Law2.5y ago
Very functional, no bug, and prompt assistance ! I recommend strongly
Read on wp.org ↗ - ★★★★★ joostbloom2.6y ago
This plugins works like a charm! I used it to map ACF-fields and when I needed some help the support is quick and great! I would really recommend this plugin!
Read on wp.org ↗ - ★★★★★ jpolkin2.9y ago
Why u said we can Import data to WordPress custom post types. You should say only in pro version.
Read on wp.org ↗
Latest updates
via wp.org changelogRecent releases and news for this plugin
- — Version 2.14.22 FIX – local file import restriction bypass reported by CyberKareem. 2.14.22
- — Version 2.14.21 ADD – new filter iwp/regenerate_response_filename_ext to force unnamed downloaded attachments to add file extension based of content type. 2.14.21
- — Version 2.14.20 FIX – Fix issue when importer enabled fields on term template did not clear data if the field was empty. 2.14.20
- — Version 2.14.19 FIX – Force using filepath when creating htaccess and temp directories. 2.14.19
- — Version 2.14.18 FIX – Fix CVE-2025-12894 vulnerability reported by Wordfence, by restricting access to debug log files, session data, and export files. FIX – Update local media attachment finder to use complete match over partial matche 2.14.18
- — Version 2.14.17 ADD – Extend addon api to make handling group data easier. FIX – Fix CVE-2025-12137 vulnerability reported by Wordfence, local file imports that are fetched from outside the wordpress directory now require to be whitelis 2.14.17
Security history
via Wordfence IntelligenceAll 6 disclosed vulnerabilities are patched in the current version (2.15.2). Sites still on an older version should update.
- Patched Medium · 5.3 Import WP – Export and Import CSV and XML files to WordPress < 2.14.23 - Unauthenticated Information Exposure ↗2026-08-14 CVE-2026-14925 Exposure of Sensitive Information to an Unauthorized Actor Affects < 2.14.23 Patched in 2.14.23
- Patched Medium · 5.3 Import WP – Export and Import CSV and XML files to WordPress <= 2.14.17 - Unauthenticated Information Exposure ↗2025-11-20 CVE-2025-12894 Files or Directories Accessible to External Parties Affects <= 2.14.17 Patched in 2.14.18
- Patched Medium · 4.9 Import WP – Export and Import CSV and XML files to WordPress <= 2.14.16 - Authenticated (Admin+) Arbitrary File Read ↗2025-10-31 CVE-2025-12137 External Control of File Name or Path Affects <= 2.14.16 Patched in 2.14.17
- Patched High · 7.5 Import WP – Export and Import CSV and XML files to WordPress <= 2.14.5 - Unauthenticated Sensitive Information Exposure Through Unprotected Directory ↗2025-01-24 CVE-2024-13562 Exposure of Sensitive Information to an Unauthorized Actor Affects <= 2.14.5 Patched in 2.14.6
- Patched High · 7.2 Import WP – Import and Export WordPress data to XML or CSV files <= 2.4.5 - Authenticated Arbitrary File Upload ↗2022-04-11 CVE-2022-1273 Unrestricted Upload of File with Dangerous Type Affects <= 2.4.5 Patched in 2.4.6
Vulnerability records provided by Wordfence Intelligence. Copyright 2012-2026 Defiant Inc. License and terms.
CVE records: Copyright 1999-2026 The MITRE Corporation. CVE terms of use.
Behavioral tests
via WP HiveAutomated install-time checks, tested on PHP 8.1.12 · WP 7.0.1
AI assistants
How it's measured →Whether ChatGPT and Claude name this plugin when asked the category question, and whether the readme gives them something to quote.
Not measured yet for this plugin’s topics. Its tracked searches are not among the measured topics. See the topics measured so far.
Readme readiness
6 of 8 pass · checked 28 Oct 2026Can an assistant quote this readme? Eight deterministic checks over the wp.org listing, no model involved.
- ✓ Says what it does "Import and export WordPress posts, pages, users and media from any CSV or XML file, URL, FTP or Google Shee..."
- ✓ Has a FAQ 10 questions in the FAQ.
- ✓ FAQ asks real questions 10 of 10 read like questions a user would type.
- ! Names who it is for One audience phrase ("built for"); say who the plugin is for and what they use it for.
- ✓ Names what it works with Mentions WooCommerce, Yoast, Rank Math, Google Sheets and 4 more.
- ✓ Headings and lists 8 headings and 8 lists.
- ✓ Enough to quote 3,620 characters of description.
- ! Tags match the text Only 0 of 5 tags appear in the text ("csv xml importer", "export csv xml", "google sheets import", "import from ftp", "import users csv" missing).
Growth timeline
Install-tier crossings we have observed, and how long each tier took to outgrow
- 2026-04-28 5K+ → 4K+ down after 439 days in tier
- 2025-02-13 4K+ → 5K+ up after 97 days in tier
- 2024-11-08 5K+ → 4K+ down after 1 days in tier
- 2024-11-07 4K+ → 5K+ up after 4 days in tier
- 2024-11-03 5K+ → 4K+ down after 3 days in tier
- 2024-10-31 4K+ → 5K+ up after 1 days in tier
- 2024-10-30 5K+ → 4K+ down after 14 days in tier
- 2024-10-16 4K+ → 5K+ up after 4 days in tier
Competes with
The plugins that solve the same job, ranked by shared tags then reach, closest match first. The letter on the right is each plugin's health grade (A best, F worst).
-
One Click Demo Import 1M+ installs · 4.3★ B -
WP Migrate Lite – Migration Made Easy 200K+ installs · 4.2★ A -
Customizer Export/Import 100K+ installs · 4.7★ A -
Feeds for YouTube (YouTube video, channel, and gallery plugin) 100K+ installs · 4.8★ A -
Search & Replace 100K+ installs · 4.3★ C -
WebSub (FKA. PubSubHubbub) 100K+ installs · 4.3★ A
Embed this report card
Drop a live Pulse card for Import WP – CSV & XML Import Export for WordPress into a readme, a review or a deck. It updates itself.
<iframe src="https://plugins.wpmayor.com/embed/jc-importer" width="480" height="300" style="border:0" loading="lazy" title="Import WP – CSV & XML Import Export for WordPress — Plugin Pulse"></iframe> Import WP – CSV & XML Import Export for WordPress: 4K+ active installs, 4.4★ (25 reviews). Plugin Pulse (WP Mayor), as of 2026-10-31. https://plugins.wpmayor.com/plugin/jc-importer
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