Video Popup Block – YouTube, Vimeo, TikTok Lightbox by WPZOOM
by WPZOOM · Media
Also makes 17 other plugins · 246.1K+ installs across the portfolio →
Video popup plugin for WordPress - Add YouTube, Vimeo, TikTok & MP4 videos in a lightbox popup. Customizable play button with Gutenberg block.
Try it live opens a temporary test site in your browser, which can take about 20 seconds to load. Plugins that rely on outside services or a full server may not work completely there.
Health
A 85/100
Few reviews
Active installs
10K+
≈19K estimated
Momentum
-8%
downloads vs prior 30d
Biggest opportunity: Rating quality scores 58/100. Too few reviews to rank on quality — nudge happy users to leave one.
85 health vs 62 average across 3,293 Media plugins
Install conversion
How it's measured →7.3%
of downloads still active
At least 10K of 137.4K lifetime downloads are still running, above its category: the median Media plugin keeps 0.8%, across 2,323 plugins.
Downloads count every update, not just first installs, so older and more frequently released plugins read lower. Compare against other Media plugins, not across the directory. wp.org reports active installs as the bottom of a band, so the real rate is this or higher.
This plugin shipped 5 releases in the last 12 months, and every existing install that updated counted as another download. wp.org publishes no split between first installs and updates, so we show the raw rate rather than guess at one.
Details
Directory ranking optimization
How it's scored →How well this listing is tuned to rank in WordPress.org search, on the factors an owner controls. Not popularity, optimization.
Excellent listing optimization
Most to gain: Rating quality
Updated 52 days ago
Tested up to WordPress 7.1.4, the current branch or newer
4.7★ over 6 reviews, smoothed to 4.16★ and held back under 25 reviews
5 of 5 tags set · short description in place
1 of 1 support threads resolved in the last 2 months
To rank higher: Too few reviews to rank on quality — nudge happy users to leave one.
Get the full rank-higher report →Search visibility
How it's tracked →Directory searches this plugin turns up in, and which way each one is moving. WordPress.org publishes no history of search positions, so this starts the day we first tracked a keyword and never backfills.
36
Momentum
Losing ground
-0.4
Velocity
places per keyword, 28d
14%
Breadth
of keywords climbing, 28d
-0.3
Acceleration
recent half vs earlier
wp.org is where the directory puts the plugin for that search. On merit is where it would sit if results were ranked on rating, support and updates, without the install boost. The last column is how far the wp.org position moved, from our first reading in the last 90 days to the latest.
| Keyword | wp.org | On merit | wp.org move, 90 days |
|---|---|---|---|
| video block your tag | #1 | #4 | up 1 |
| mp4 | #2 | #5 | 0 |
| vimeo | #3 | #16 | up 1 |
| play button your tag | #3 | #10 | 0 |
| video popup your tag | #3 | #11 | 0 |
| youtube popup your tag | #4 | #13 | down 1 |
| lightbox popup | #4 | #15 | 0 |
| wpzoom | #7 | #10 | 0 |
| video lightbox your tag | #8 | #18 | down 1 |
| tiktok | #8 | #16 | down 1 |
| popup video | #4 | #13 | 0 |
| youtube shorts | #7 | #14 | 0 |
| tiktok videos | #4 | #12 | 0 |
| popup lightbox | #4 | #14 | 0 |
| hero | #8 | #14 | 0 |
| video | #15 | #22 | down 1 |
| popup | #14 | #20 | up 4 |
| tiktok video | #5 | #14 | down 1 |
| youtube video | #9 | #20 | down 1 |
| self hosted video | #10 | #21 | 0 |
79 searches this plugin appeared in over the last 90 days, 20 listed. 36 left out as unrelated or noise (years, numbers, stray words).
What to do about it
- Your five tags are all earning their place. Each gets you onto page 1 of its own search, so none is worth giving up. “youtube shorts”, “hero” and “youtube video” (#7, #8 and #9 untagged) would be the next worth testing if a slot frees up.
Daily downloads
Since 9 Oct 2022 · 1,486 days · wp.org + Plugin Pulse archive
30-day downloads
Rolling 30-day volume · peak 15.3K · peaks are release surges
Directory rank vs rivals
wp.org popularity rank over time · higher is better · when a rival's line climbs above yours, they've overtaken you
Rating trend
Star average over time · dips mark rough releases
Health trend
Composite health score, snapshotted daily
Update activity
How busy the existing users are, measured as downloads in the last 30 days for every 1,000 active sites. A spike means a new release everyone's pulling; a long, slow decline means an aging user base that updates less.
Release cadence
Actively maintainedHow often this plugin actually ships. A steady rhythm is the maintenance signal a single "last updated" date can't show.
5
releases in the last 12 months
2mo ago
latest release · v1.1.8 · 11 Sep 2026
9
tagged releases on record
Recent releases
What its installed base runs
via wordpress.orgShare of active installs on each version of this plugin · 100% run the current release. Green is the current release; a big slice on older versions is a user base that has stopped updating.
Estimated active installs
The public count shows “10K+”. Our estimate pins where the real number sits.
Crossed into this band 23 months ago; a band this size takes about a year or more to cross, which places it about 90% of the way through.
Install history since 8 Oct 2022
Recent reviews
All reviews on wp.org ↗- ★★★★★ wiew1.6y ago
I was testing so much plugins like this one but they all kinda missing something. This plugin works like it suppose to work, it’s super simple, easy to use, no ads and annoying popups, just one gutenberg block with minimal options. And support is phenomenal! Thank you for your work.
Read on wp.org ↗ - ★★★★★ capnhairdo2.0y ago
A nice, simple WordPress block that does exactly what it says it does and works perfectly. I looked at and tried several other plugins, but they were either overkill, cost too much money, or just flat-out didn’t work on my multi-site installation. This fit the bill for what I need to do, and it’s free! Thanks, WPZOOM.I just wish this plugin didn’t have to load the jQuery framework to work, but that’s a minor quibble. One other suggestion to the deveoper: to make the button styles very explicit so that they don’t get overridden by more generic button styles from the theme. But easily fixed with a bit of custom CSS!
Read on wp.org ↗ - ★★★★★ Skylabb3.3y ago
Sometimes you just need a block for a particular feature and not having to install a plugin that adds another 20 design blocks to clutter your already crowded block library just because they have that one block you need. Well, I just need a Youtube video popup block, and WPZOOM delivers. Simple one block wonder and it works. Thank you for the good work. This topic was modified 3 years ago by Skylabb.
Read on wp.org ↗ - ★★★★★ Am4rok3.3y ago
Download self-hosted video and dont play them…
Read on wp.org ↗ - ★★★★★ onetrev3.7y ago
This is great little block plugin. It works great. And it’s so nice that it does one job (a video popup / modal) and does that one job well. I think this is way better than having to get a plugin that has a bunch of blocks you just don’t need or want. Cheers!
Read on wp.org ↗ - ★★★★★ brendenjones3.9y ago
Fantastic plugin that does exactly what it says!
Read on wp.org ↗
Latest updates
via wp.org changelogRecent releases and news for this plugin
- — Version 1.1.6 Added compatibility with WordPress 7.0 1.1.6
- — Version 1.1.5 Added new Aspect Ratio option 1.1.5
- — Version 1.1.4 Added support for TikTok videos with portrait orientation Added support for YouTube Shorts URLs with portrait orientation 1.1.4
- — Version 1.1.3 Bug fix with the Close icon not showing 1.1.3
- — Version 1.1.2 Added a new option to control the size of the popup Minor bug fixes 1.1.2
- — Version 1.1.1 Added preview for self-hosted videos 1.1.1
Languages
via translate.wordpress.orgTranslated into 3 languages, 0 at 90% or more
AI assistants
How it's measured →Whether ChatGPT and Claude name this plugin when asked the category question, and whether the readme gives them something to quote.
Share of voice
How often each assistant names Video Popup Block when asked about this topic, where it comes in the answer, and how that compares with its wp.org search position. Latest run 1 Nov 2026.
- Assistants
- ChatGPT, Claude
- Topics tracked
- Popups
Readme readiness
4 of 8 pass · checked 1 Nov 2026Can an assistant quote this readme? Eight deterministic checks over the wp.org listing, no model involved.
- ✓ Says what it does "Video popup plugin for WordPress - Add YouTube, Vimeo, TikTok & MP4 videos in a lightbox popup. Customizabl..."
- ! Has a FAQ No FAQ section.
- ! FAQ asks real questions No FAQ to judge.
- ! Names who it is for One audience phrase ("perfect for"); say who the plugin is for and what they use it for.
- ✓ Names what it works with Mentions Gutenberg, YouTube, TikTok, Vimeo.
- ✓ Headings and lists 5 headings and 2 lists.
- ✓ Enough to quote 1,145 characters of description.
- ! Tags match the text Only 2 of 5 tags appear in the text ("video block", "video lightbox", "youtube popup" missing).
Growth timeline
Install-tier crossings we have observed, and how long each tier took to outgrow
- 2024-12-17 9K+ → 10K+ up after 73 days in tier
- 2024-10-05 8K+ → 9K+ up after 54 days in tier
- 2024-08-12 7K+ → 8K+ up after 79 days in tier
- 2024-05-25 6K+ → 7K+ up after 55 days in tier
- 2024-03-31 5K+ → 6K+ up after 41 days in tier
- 2024-02-19 4K+ → 5K+ up after 33 days in tier
- 2024-01-17 3K+ → 4K+ up after 38 days in tier
- 2023-12-10 2K+ → 3K+ up after 237 days in tier
Competes with
The plugins that solve the same job, ranked by shared tags then reach, closest match first. The letter on the right is each plugin's health grade (A best, F worst).
-
Video Popup – Video Lightbox for YouTube, Vimeo & MP4 10K+ installs · 4.3★ · 3 shared tags A -
WP Video Popup – WordPress Video Lightbox for YouTube, Rumble & Vimeo 9K+ installs · 4.1★ · 2 shared tags B -
Video Popup – Youtube, Vimeo, Gutenberg, Shortcode, Elementor 1K+ installs · 4.1★ · 2 shared tags A -
Post Featured Video 900+ installs · 3.6★ · 2 shared tags C -
Video Reviews / Video Widget 100+ installs · 4.2★ · 2 shared tags C -
Video Lightbox For Guten Blocks 20+ installs · 3.6★ · 2 shared tags
Embed this report card
Drop a live Pulse card for Video Popup Block – YouTube, Vimeo, TikTok Lightbox by WPZOOM into a readme, a review or a deck. It updates itself.
<iframe src="https://plugins.wpmayor.com/embed/wpzoom-video-popup-block" width="480" height="300" style="border:0" loading="lazy" title="Video Popup Block – YouTube, Vimeo, TikTok Lightbox by WPZOOM — Plugin Pulse"></iframe> Video Popup Block – YouTube, Vimeo, TikTok Lightbox by WPZOOM: 10K+ active installs, 4.7★ (6 reviews). Plugin Pulse (WP Mayor), as of 2026-11-02. https://plugins.wpmayor.com/plugin/wpzoom-video-popup-block
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