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wp.org search vs our merit ranking: “2 step authentication”

wp.org orders by popularity, so a plugin a host bundled onto millions of sites, or a big-brand one that's slow and mediocre, can sit at the top. Our ranking is built to answer a different question: which of these is actually worth installing. How this works →

For “2 step authentication”, we agree with wp.org on the top plugin, and our order differs from theirs on 10 of the top 20. 2 plugins are pushed down for signals wp.org ignores: errors, a host-installed base, or removal risk.

wp.org search ranks on

Install count (uncapped), the raw star average, freshness, and support. Popularity dominates, so the biggest install base usually wins regardless of how it got there.

We add

A cap on the install boost, volume-weighted ratings, and signals wp.org can't see: whether it throws errors on current PHP, whether the install base is organic or host-pushed, and its risk of being pulled.

Ranked above its merit

Easy Basic Authentication – Add basic auth to site or admin area shows at wp.org #8 but places #23 on merit, a gap of 15 places. Its 800+ installs carry it up the search order; its 5.0★ average from 3 reviews, plus freshness and upkeep, place it lower on our volume-weighted scale.

Buried gem

WPForms – AI Form Builder for WordPress – Contact Forms, Payment Forms, Survey Form, Quiz & More places #6 on merit, 4.8★ from 14387 reviews, but shows at wp.org #12. A smaller install base keeps it further down the default search order than its quality signals alone would.

merit plugin wp.org
1 WP 2FA – Two-factor authentication for WordPress 100K+ · 4.7★ (184) wp.org #1 2 Wordfence Security – Firewall, Malware Scan, and Login Security 5M+ · 4.7★ (5039) wp.org #2 3 miniOrange 2FA – Two Factor Authentication for WordPress (OTP, SMS, Email, Google Authenticator) 10K+ · 4.5★ (385) wp.org #3 4 Security Plugin, Firewall & Malware Scanner with Auto Removal 40K+ · 4.8★ (397) wp.org #6 ↑1 2 too low 5 JWT Authentication for WP REST APIs 10K+ · 4.4★ (74) wp.org #4 1 too high 6 WPForms – AI Form Builder for WordPress – Contact Forms, Payment Forms, Survey Form, Quiz & More 5M+ · 4.8★ (14387) wp.org #12 ↓1 6 too low 7 All-In-One Security (AIOS) – Security and Firewall 1M+ · 4.7★ (1720) wp.org #9 2 too low 8 Bit Form – Contact Form, Payment Forms, Multi Step Forms, Calculator & Custom Form Builder 10K+ · 5.0★ (259) wp.org #10 ↑4 2 too low 9 WP Mail SMTP by WPForms – SMTP for Reliable Email Delivery with Gmail, Outlook, Amazon SES, Brevo, Other SMTP & More 4M+ · 4.8★ (5209) wp.org #15 ↑1 6 too low 10 Limit Login Attempts Security – Login Security, 2FA, Firewall, Brute Force Prevention 1M+ · 4.8★ (1488) wp.org #13 ↓1 3 too low 11 FluentAuth – Login Security, Two-Factor Authentication, Passkeys & Social Login 10K+ · 4.1★ (35) wp.org #5 6 too high 12 wpDataTables – WordPress Data Table, Dynamic Tables & Table Charts Plugin 60K+ · 4.5★ (449) wp.org #16 ↓1 4 too low 13 Admin and Site Enhancements (ASE) 200K+ · 5.0★ (423) wp.org #21 ↑2 8 too low 14 W WP 2-step verification 1K+ · 4.2★ (27) wp.org #7 ↓1 7 too high 15 SAML Single Sign On – SSO Login 10K+ · 4.9★ (402) wp.org #23 ↑1 8 too low 16 Simple CAPTCHA with Cloudflare Turnstile 200K+ · 4.7★ (262) wp.org #19 ↓1 3 too low 17 Custom Login 10K+ · 3.6★ (97) wp.org #17 18 GSheetConnector – CF7 Google Sheets Connector & Save CF7 Entries to Database 40K+ · 4.4★ (129) wp.org #18 ↑3 19 WP OAuth Server (OAuth Authentication) 3K+ · 3.8★ (41) wp.org #14 ↓1 5 too high 20 Advanced IP Blocker 3K+ · 4.9★ (27) wp.org #22 2 too low 21 GSheetConnector – Elementor Forms Google Sheet Connector to Sync Submissions to Google Sheets 9K+ · 5.0★ (14) wp.org #24 3 too low 22 WP SAML Auth 7K+ · 4.5★ (8) wp.org #20 ↓1 2 too high 23 Easy Basic Authentication – Add basic auth to site or admin area 800+ · 5.0★ (3) wp.org #8 15 too high 24 2-Step Verification by BestWebSoft – WordPress Anti-spam and Anti Hacker Plugin 200+ · 5.0★ (2) wp.org #11 ↓1 13 too high

Merit ranking caps the install boost at 1M (wp.org leaves it uncapped), replaces the raw star average with a volume-weighted Bayesian score and a Wilson lower bound, and keeps wp.org's own freshness and compatibility decays. Method from the plugin-directory source; see Meta Trac #8298. Positions are tracked daily from the first visit to a keyword, so the small arrows show movement since tracking began.