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wp.org search vs our merit ranking: “backblaze b2”

wp.org orders by popularity, so a plugin a host bundled onto millions of sites, or a big-brand one that's slow and mediocre, can sit at the top. Our ranking is built to answer a different question: which of these is actually worth installing. How this works →

For “backblaze b2”, we agree with wp.org on the top plugin, and our order differs from theirs on 7 of the top 20.

wp.org search ranks on

Install count (uncapped), the raw star average, freshness, and support. Popularity dominates, so the biggest install base usually wins regardless of how it got there.

We add

A cap on the install boost, volume-weighted ratings, and signals wp.org can't see: whether the install base is organic or host-pushed, and its risk of being pulled.

Ranked above its merit

S3 Image Optimizer shows at wp.org #4 but places #8 on merit, a gap of 4 places. Its 100+ installs carry it up the search order; its 5.0★ average from 1 reviews, plus freshness and upkeep, place it lower on our volume-weighted scale.

Buried gem

Backup and Staging by WP Time Capsule places #4 on merit, 4.0★ from 128 reviews, but shows at wp.org #10. A smaller install base keeps it further down the default search order than its quality signals alone would.

How this rank is calculated

Each plugin's merit score multiplies these inputs together: how recently it was updated, how current its "tested up to" WordPress version is, its install base (log scale, capped at 10 million), its support thread resolution rate, and a rating score. The rating score weights the star average by review volume against a sitewide prior, then scales it by the lower bound of the share of 4 and 5 star reviews. A plugin with 3.7 stars from tens of thousands of reviews can still outscore a 4.9 with a few dozen, because the small sample carries less certainty.

A health factor between 0.4 and 1.15 then adjusts that score for what wp.org's search can't see: PHP fatals or failed activations on a test install, PHP and WordPress compatibility, memory and page-speed footprint, suspicious review patterns, closure risk, and a large install base with very few reviews. Clean, adopted plugins earn a small lift.

A keyword ranking starts from wp.org's search order for the term, weighting each position by 1 divided by its place, then applies the merit correction and health factor above. Relevance to the keyword stays in the result, so the order can differ from the all-categories list on /best, which scores plugins with no search term.

Hover a row to see the main reason for its position.

merit plugin wp.org
1 UpdraftPlus: WP Backup & Migration Plugin 4M+ · 4.8★ (8710) wp.org #1 ↑1 2 Duplicator – Backups & Migration Plugin – Cloud Backups, Scheduled Backups, & More 1M+ · 4.9★ (4940) wp.org #2 ↓1 3 Advanced Media Offloader – Offload Media to Amazon S3, Cloudflare R2, DigitalOcean Spaces & More 7K+ · 4.7★ (48) wp.org #3 4 Backup and Staging by WP Time Capsule 10K+ · 4.0★ (128) wp.org #10 6 too low 5 SiteSkite – Secure MCP & AI WebOps. Connect ChatGPT, Claude, or Any AI Agent via MCP 200+ · 5.0★ (7) wp.org #5 ↑1 6 Storage for Woo via S3-Compatible 100+ · 5.0★ (4) wp.org #6 ↑1 7 FlyWP Helper – Page Cache, Page Optimization, Emails for FlyWP Server Control Panel 4K+ · 5.0★ (3) wp.org #7 ↓2 8 S3 Image Optimizer 100+ · 5.0★ (1) wp.org #4 4 too high 9 CloudScale Backup & Restore 10+ · 5.0★ (2) wp.org #12 3 too low 10 A Alios Media Offload 10+ · 5.0★ (1) wp.org #8 2 too high 11 UpdatePulse Server 30+ · 5.0★ (1) wp.org #9 ↑4 2 too high 12 Sitecarry Backup & Migration – Restore, Clone & Cloud Backups 10+ · 5.0★ (2) wp.org #19 ↓2 7 too low 13 BackReload – Backup, Restore & Migration 10+ · 5.0★ (1) wp.org #11 ↓2 2 too high 14 WorkMore Media Folders – Media Library Folders & Drag-and-Drop Organizer 200+ · 0.0★ (0) wp.org #15 ↓1 1 too low 15 Geckada 10+ · 0.0★ (0) wp.org #16 ↓1 1 too low 16 OmniOffloader — Multi-Cloud Media Offload & CDN 10+ · 5.0★ (1) wp.org #13 ↑7 3 too high 17 BackupRidge 10+ · 0.0★ (0) wp.org #18 ↓2 1 too low 18 ReBuzz Backup and Restore — · 5.0★ (1) wp.org #14 ↑9 4 too high 19 Sentinelo 10+ · 0.0★ (0) wp.org #20 1 too low 20 Backvera 10+ · 0.0★ (0) wp.org #21 ↓3 1 too low 21 CloudSync Master – Offload Media to S3, Cloudflare R2 & Google Cloud 10+ · 5.0★ (1) wp.org #17 ↓5 4 too high 22 H Haznox Cleaner for UpdraftPlus 10+ · 0.0★ (0) wp.org #22 ↓3 23 Atlas Media Offloader 10+ · 0.0★ (0) wp.org #23 24 StifLi Backup Tools 60+ · 0.0★ (0) wp.org #24 ↓3

Merit ranking caps the install boost at 10M (wp.org leaves it uncapped), replaces the raw star average with a volume-weighted score and a Wilson lower bound, and keeps wp.org's own freshness and compatibility decays. Method from the plugin-directory source; see Meta Trac #8298. Positions are tracked daily from the first visit to a keyword, so the small arrows show movement since tracking began.