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wp.org search vs our merit ranking: “blogger widgets”

wp.org orders by popularity, so a plugin a host bundled onto millions of sites, or a big-brand one that's slow and mediocre, can sit at the top. Our ranking is built to answer a different question: which of these is actually worth installing. How this works →

For “blogger widgets”, we agree with wp.org on the top plugin, and our order differs from theirs on 10 of the top 20. 1 plugin is pushed down for signals wp.org ignores: errors, a host-installed base, or removal risk.

wp.org search ranks on

Install count (uncapped), the raw star average, freshness, and support. Popularity dominates, so the biggest install base usually wins regardless of how it got there.

We add

A cap on the install boost, volume-weighted ratings, and signals wp.org can't see: whether the install base is organic or host-pushed, and its risk of being pulled.

Ranked above its merit

Widgets for Yelp Reviews shows at wp.org #7 but places #20 on merit, a gap of 13 places. Its 3K+ installs carry it up the search order; its 3.8★ average from 10 reviews, plus freshness and upkeep, place it lower on our volume-weighted scale.

Buried gem

Shortcodes Ultimate – Content Elements places #9 on merit, 4.9★ from 5925 reviews, but shows at wp.org #17. A smaller install base keeps it further down the default search order than its quality signals alone would.

How this rank is calculated

Each plugin's merit score multiplies these inputs together: how recently it was updated, how current its "tested up to" WordPress version is, its install base (log scale, capped at 10 million), its support thread resolution rate, and a rating score. The rating score weights the star average by review volume against a sitewide prior, then scales it by the lower bound of the share of 4 and 5 star reviews. A plugin with 3.7 stars from tens of thousands of reviews can still outscore a 4.9 with a few dozen, because the small sample carries less certainty.

A health factor between 0.4 and 1.15 then adjusts that score for what wp.org's search can't see: PHP fatals or failed activations on a test install, PHP and WordPress compatibility, memory and page-speed footprint, suspicious review patterns, closure risk, and a large install base with very few reviews. Clean, adopted plugins earn a small lift.

A keyword ranking starts from wp.org's search order for the term, weighting each position by 1 divided by its place, then applies the merit correction and health factor above. Relevance to the keyword stays in the result, so the order can differ from the all-categories list on /best, which scores plugins with no search term.

Hover a row to see the main reason for its position.

merit plugin wp.org
1 Rank Math SEO – AI SEO Tools to Dominate SEO Rankings 4M+ · 4.8★ (7521) wp.org #1 ↑1 2 Widgets for Airbnb Reviews 6K+ · 4.6★ (60) wp.org #2 ↑3 3 WP Tripadvisor Review Widgets 20K+ · 4.1★ (116) wp.org #3 4 Widgets for Booking.com Reviews 9K+ · 4.9★ (65) wp.org #4 5 Widgets for Reviews & Recommendations 8K+ · 4.6★ (98) wp.org #5 ↑1 6 All in One SEO – AI SEO Plugin to Boost SEO Rankings & Traffic (Schema, Local SEO, Sitemap & SEO Insights) 2M+ · 4.7★ (5231) wp.org #9 ↑2 3 too low 7 WPForms – AI Form Builder for WordPress – Contact Forms, Payment Forms, Survey Form, Quiz & More 5M+ · 4.8★ (14388) wp.org #13 ↑3 6 too low 8 Royal Addons for Elementor – Addons and Templates Kit for Elementor 600K+ · 4.8★ (612) wp.org #10 2 too low 9 Shortcodes Ultimate – Content Elements 400K+ · 4.9★ (5925) wp.org #17 ↓5 8 too low 10 WP Delicious – Recipe Plugin for Food Bloggers (formerly Delicious Recipes) 4K+ · 4.9★ (72) wp.org #8 ↑1 2 too high 11 Content Views – Post Grid & Filter (Shortcode, Blocks, Elementor Widgets) 100K+ · 4.8★ (333) wp.org #14 ↑1 3 too low 12 Widgets for Amazon Reviews 2K+ · 4.0★ (45) wp.org #6 ↑2 6 too high 13 PrettyLinks – Affiliate Link Management, URL Shortener, Link Cloaking, Tracking & Branded Short Links 200K+ · 4.8★ (1321) wp.org #21 ↑1 8 too low 14 WPZOOM Connect: Social Icons Widget & Block, Share Buttons & Click to Chat 90K+ · 4.9★ (144) wp.org #15 1 too low 15 Ultimate Post Kit – Elementor Post Grid, Post Carousel, Post Slider & Blog Layout Widgets 30K+ · 4.8★ (58) wp.org #12 ↑2 3 too high 16 Ultimate Blocks – 25+ Gutenberg Blocks for Block Editor 50K+ · 4.9★ (729) wp.org #23 7 too low 17 The Plus Addons for Elementor – Mega Menu, Header Footer, Post Grid, AI Widgets & Templates 100K+ · 4.6★ (388) wp.org #19 2 too low 18 WPVibe – MCP Server for WordPress, works with Claude, ChatGPT & other AI MCP agents 100K+ · 5.0★ (201) wp.org #20 2 too low 19 Login Widget With Shortcode 5K+ · 3.8★ (29) wp.org #11 ↑2 8 too high 20 Widgets for Yelp Reviews 3K+ · 3.8★ (10) wp.org #7 13 too high 21 Recipe Card Blocks Lite 10K+ · 4.8★ (20) wp.org #22 ↑2 1 too low 22 PushEngage – Web Push Notifications, WooCommerce Automation & Chat Widget 8K+ · 4.3★ (37) wp.org #24 2 too low 23 Blogger Importer 50K+ · 3.1★ (57) wp.org #18 ↓1 5 too high 24 Thim Kit for Elementor – Pre-built Templates & Widgets for Elementor 20K+ · 4.2★ (5) wp.org #16 ↑2 8 too high

Merit ranking caps the install boost at 10M (wp.org leaves it uncapped), replaces the raw star average with a volume-weighted score and a Wilson lower bound, and keeps wp.org's own freshness and compatibility decays. Method from the plugin-directory source; see Meta Trac #8298. Positions are tracked daily from the first visit to a keyword, so the small arrows show movement since tracking began.