wp.org search vs our merit ranking: “breadcrumb widget”
wp.org orders by popularity, so a plugin a host bundled onto millions of sites, or a big-brand one that's slow and mediocre, can sit at the top. Our ranking is built to answer a different question: which of these is actually worth installing. How this works →
For “breadcrumb widget”, we agree with wp.org on the top plugin, and our order differs from theirs on 9 of the top 20.
wp.org search ranks on
Install count (uncapped), the raw star average, freshness, and support. Popularity dominates, so the biggest install base usually wins regardless of how it got there.
We add
A cap on the install boost, volume-weighted ratings, and signals wp.org can't see: whether the install base is organic or host-pushed, and its risk of being pulled.
Ranked above its merit
Breadcrumb based on URL shows at wp.org #11 but places #23 on merit, a gap of 12 places. Its 300+ installs carry it up the search order; its 5.0★ average from 2 reviews, plus freshness and upkeep, place it lower on our volume-weighted scale.
Buried gem
The Plus Addons for Elementor – Mega Menu, Header Footer, Post Grid, AI Widgets & Templates places #12 on merit, 4.6★ from 388 reviews, but shows at wp.org #18. A smaller install base keeps it further down the default search order than its quality signals alone would.
Breadcrumb NavXT 800K+ · 4.6★ (132)
wp.org #1 2 
Essential Addons for Elementor – Popular Elementor Templates & Widgets 1M+ · 4.9★ (4132)
wp.org #2 3 
ElementsKit Elementor Addons – Advanced Widgets & Templates Addons for Elementor 1M+ · 4.9★ (2051)
wp.org #3 4 
Elementor Website Builder – more than just a page builder 10M+ · 4.5★ (7322)
wp.org #4 5 
Rank Math SEO – AI SEO Tools to Dominate SEO Rankings 4M+ · 4.8★ (7520)
wp.org #5 ↑1 6 
All in One SEO – AI SEO Plugin to Boost SEO Rankings & Traffic (Schema, Local SEO, Sitemap & SEO Insights) 2M+ · 4.7★ (5231)
wp.org #6 ↓1 7 
Ultimate Addons for Elementor – Widgets, Templates, WooCommerce & Header Footer Builder 2M+ · 4.9★ (2528)
wp.org #7 ↑1 8 
HappyAddons for Elementor – 160 Elementor Widgets, GSAP Animations & Templates 400K+ · 4.8★ (489)
wp.org #10 2 too low 9 
ShopEngine – All-in-One Elementor WooCommerce Builder with eCommerce Templates & Woo Widgets 100K+ · 4.6★ (212)
wp.org #9 10 
PowerPack Addons for Elementor: Widgets, Form Styler and Templates 70K+ · 4.8★ (361)
wp.org #13 ↑1 3 too low 11 
Royal Addons for Elementor – Addons and Templates Kit for Elementor 600K+ · 4.8★ (612)
wp.org #14 ↓1 3 too low 12 The Plus Addons for Elementor – Mega Menu, Header Footer, Post Grid, AI Widgets & Templates 100K+ · 4.6★ (388)
wp.org #18 6 too low 13 
Perfect Brands for WooCommerce 40K+ · 4.7★ (414)
wp.org #20 ↑1 7 too low 14 
Exclusive Addons for Elementor 50K+ · 4.7★ (47)
wp.org #16 2 too low 15 
Jeg Kit for Elementor – Powerful Addons for Elementor, Widgets & Templates for WordPress 300K+ · 3.8★ (79)
wp.org #12 3 too high 16 
HT Mega Addons for Elementor – Elementor Widgets & Template Builder 60K+ · 4.1★ (66)
wp.org #15 1 too high 17 
Dynific Addons for Elementor (formerly Anywhere Elementor) 70K+ · 4.8★ (104)
wp.org #24 7 too low 18 
bbp style pack 6K+ · 4.9★ (100)
wp.org #23 5 too low 19 S Surbma | Yoast SEO Breadcrumb Shortcode 3K+ · 4.2★ (9) thin reviews
wp.org #8 ↓1 11 too high 20 
Insert Headers and Footers Code – HT Script 7K+ · 5.0★ (8) thin reviews
wp.org #22 ↑2 2 too low 21 
Thim Kit for Elementor – Pre-built Templates & Widgets for Elementor 20K+ · 4.2★ (5) thin reviews
wp.org #17 4 too high 22 
Spexo Addons for Elementor – Elementor Widgets, Mega Menu, Popup Builder, Template Kits and Starter Templates for Elementor 6K+ · 4.8★ (4) thin reviews
wp.org #21 ↑1 1 too high 23 Breadcrumb based on URL 300+ · 5.0★ (2) thin reviews
wp.org #11 12 too high 24 
Breadcrumb NavXT Multidimension Extensions 200+ · 5.0★ (1) thin reviews
wp.org #19 ↑1 5 too high Merit ranking caps the install boost at 1M (wp.org leaves it uncapped), replaces the raw star average with a volume-weighted Bayesian score and a Wilson lower bound, and keeps wp.org's own freshness and compatibility decays. Method from the plugin-directory source; see Meta Trac #8298. Positions are tracked daily from the first visit to a keyword, so the small arrows show movement since tracking began.