Insert Headers and Footers Code – HT Script
by HT Plugins · Social
Also makes 21 other plugins · 62.7K+ installs across the portfolio →
This plugin allows you to insert Google analytic code, Facebook pixel code, custom javascript, custom style in your website's header and footer.
Try it live opens a temporary test site in your browser, which can take about 20 seconds to load. Plugins that rely on outside services or a full server may not work completely there.
Health
A 88/100
Few reviews
Active installs
7K+
≈7.5K estimated
Momentum
-32%
downloads vs prior 30d
Biggest opportunity: Swap “google analytics” and “facebook pixel” for “footers” and “header and footer”. “google analytics” isn't earning its slot: you're not in the first 24 results for its own search. “footers” sits at #4 untagged, close enough for a declared tag to move it up. “facebook pixel” isn't earning its slot: it only gets you to #24. “header and footer” sits at #9 untagged, close enough for a declared tag to move it up. All five slots are taken, so one has to go.
88 health vs 58 average across 1,835 Social plugins
Install conversion
How it's measured →5.9%
of downloads still active
At least 7K of 117.8K lifetime downloads are still running, above its category: the median Social plugin keeps 0.5%, across 1,276 plugins.
Downloads count every update, not just first installs, so older and more frequently released plugins read lower. Compare against other Social plugins, not across the directory. wp.org reports active installs as the bottom of a band, so the real rate is this or higher.
This plugin shipped 4 releases in the last 12 months, and every existing install that updated counted as another download. wp.org publishes no split between first installs and updates, so we show the raw rate rather than guess at one.
Details
Directory ranking optimization
How it's scored →How well this listing is tuned to rank in WordPress.org search, on the factors an owner controls. Not popularity, optimization.
Excellent listing optimization
Most to gain: Rating quality
Updated 69 days ago
Tested up to WordPress 7.1.4, the current branch or newer
5.0★ over 8 reviews, smoothed to 4.22★ and held back under 25 reviews
5 of 5 tags set · short description in place
To rank higher: Too few reviews to rank on quality — nudge happy users to leave one.
Get the full rank-higher report →Search visibility
How it's tracked →Directory searches this plugin turns up in, and which way each one is moving. WordPress.org publishes no history of search positions, so this starts the day we first tracked a keyword and never backfills.
40
Momentum
Losing ground
-0.1
Velocity
places per keyword, 28d
24%
Breadth
of keywords climbing, 28d
-0.3
Acceleration
recent half vs earlier
wp.org is where the directory puts the plugin for that search. On merit is where it would sit if results were ranked on rating, support and updates, without the install boost. The last column is how far the wp.org position moved, from our first reading in the last 90 days to the latest.
| Keyword | wp.org | On merit | wp.org move, 90 days |
|---|---|---|---|
| inject code your tag | #1 | #2 | 0 |
| inject javascript your tag | #1 | #4 | 0 |
| inject html your tag | #1 | #3 | 0 |
| script | #3 | #7 | up 1 |
| footers | #4 | #13 | — |
| insert script | #3 | #9 | 0 |
| headers | #9 | #19 | up 3 |
| inject | #3 | #4 | 0 |
| insert | #10 | #21 | 0 |
| header and footer | #9 | #18 | 0 |
| insert scripts to header | #6 | #16 | — |
| header script | #6 | #14 | 0 |
| pixel code | #15 | #18 | 0 |
| insert js | #7 | #18 | 0 |
| footer script | #8 | #18 | 0 |
| header and footer script | #8 | #16 | 0 |
| insert javascript | #8 | #19 | 0 |
| insert html in product page | #8 | #20 | — |
| facebook pixel your tag | #24 | #21 | 0 |
| analytic code | #21 | #23 | down 1 |
| google analytics your tag | Not in the top 24 | ||
109 searches this plugin appeared in over the last 90 days, 20 listed. 63 left out as unrelated or noise (years, numbers, stray words). 1 of its tags isn't in the top 24 for their own search.
What to do about it
- Swap “google analytics” and “facebook pixel” for “footers” and “header and footer”. “google analytics” isn't earning its slot: you're not in the first 24 results for its own search. “footers” sits at #4 untagged, close enough for a declared tag to move it up. “facebook pixel” isn't earning its slot: it only gets you to #24. “header and footer” sits at #9 untagged, close enough for a declared tag to move it up. All five slots are taken, so one has to go.
Daily downloads
Since 5 Oct 2022 · 1,490 days · wp.org + Plugin Pulse archive
30-day downloads
Rolling 30-day volume · peak 7.2K · peaks are release surges
Directory rank vs rivals
wp.org popularity rank over time · higher is better · when a rival's line climbs above yours, they've overtaken you
Health trend
Composite health score, snapshotted daily
Update activity
How busy the existing users are, measured as downloads in the last 30 days for every 1,000 active sites. A spike means a new release everyone's pulling; a long, slow decline means an aging user base that updates less.
Release cadence
Actively maintainedHow often this plugin actually ships. A steady rhythm is the maintenance signal a single "last updated" date can't show.
4
releases in the last 12 months
2mo ago
latest release · v1.1.10 · 25 Aug 2026
16
tagged releases on record
Recent releases
What its installed base runs
via wordpress.orgShare of active installs on each version of this plugin · 96% run the current release. Green is the current release; a big slice on older versions is a user base that has stopped updating.
Estimated active installs
The public count shows “7K+”. Our estimate pins where the real number sits.
Crossed into this band 24 months ago; a band this size takes about a year or more to cross, which places it about 50% of the way through.
Install history since 20 Mar 2021
Recent reviews
All reviews on wp.org ↗- ★★★★★ chilichote9mo ago
Hello, I have returned from Wealthy Affiliates to one.com last week. So it will take some time to get aquinted with the add-on.
Read on wp.org ↗ - ★★★★★ wellpraxis1.0y ago
Yeah, super simple and easy. Thank you devs!
Read on wp.org ↗ - ★★★★★ astroxaman1.1y ago
This plug in resolve many problems when I was making my site
Read on wp.org ↗ - ★★★★★ sagard391.7y ago
helped in applying custom scripts without much hardwork
Read on wp.org ↗ - ★★★★★ maggieoco19461.9y ago
I really like the way this application allows you to specify individual names for code additions so I don’t have to search through the entire header or footer to find which code stanzas to modify.
Read on wp.org ↗ - ★★★★★ janka.vojtkova4.3y ago
I am very satisfied with this plugin. Ultra-simple using and makes exactly what it should.
Read on wp.org ↗ - ★★★★★ gkwpdev5.5y ago
Very quick to add Google conversion tracking scripts to whole site and a single page. You need the Pro version to add scripts to single pages – it only costs £5 for a one-site licence.
Read on wp.org ↗ - ★★★★★ colin16615.8y ago
I wanted to add “Share this page” links to my webpages, this required me to different parameters in the header for each page. This program enabled me to specify the page tag and add the code. I tried a number of other programs but this is the only one that worked for me.
Read on wp.org ↗
Latest updates
via wp.org changelogRecent releases and news for this plugin
- — Version 1.1.8 Improved: Admin notice display. 1.1.8
- — Version 1.1.7 Fixed: Restricted script access to users with proper capabilities. Fixed: Sanitization callback to validate user capabilities before saving scripts. 1.1.7
- — Version 1.1.6 Added: Status column in post list to show script status Improved: Metabox query performance. 1.1.6
- — Version 1.1.5 Fixed: Translation issues have been resolved in multiple areas. Fixed: Escaping issues have been resolved in multiple areas. 1.1.5
- — Version 1.1.4 Added: Compatibility with the latest WordPress version. 1.1.4
- — Version 1.1.3 Updated: User permission checks for better role-based access control in AJAX handling. Fixed: Minor issues related to dismissing admin notices. 1.1.3
Security history
via Wordfence IntelligenceAll 3 disclosed vulnerabilities are patched in the current version (1.1.10). Sites still on an older version should update.
- Patched Medium · 4.3 Insert Headers and Footers Code – HT Script <= 1.1.8 - Cross-Site Request Forgery ↗
- Patched Medium · 6.4 Insert Headers and Footers Code – HT Script <= 1.1.6 - Authenticated (Author+) Stored Cross-Site Scripting ↗2025-11-07 CVE-2025-12112 Improper Neutralization of Input During Web Page Generation Affects <= 1.1.6 Patched in 1.1.7
Vulnerability records provided by Wordfence Intelligence. Copyright 2012-2026 Defiant Inc. License and terms.
CVE records: Copyright 1999-2026 The MITRE Corporation. CVE terms of use.
AI assistants
How it's measured →Whether ChatGPT and Claude name this plugin when asked the category question, and whether the readme gives them something to quote.
Not measured yet for this plugin’s topics. Its tracked searches are not among the measured topics. See the topics measured so far.
Readme readiness
5 of 8 pass · checked 27 Oct 2026Can an assistant quote this readme? Eight deterministic checks over the wp.org listing, no model involved.
- ✓ Says what it does "This plugin allows you to insert Google analytic code, Facebook pixel code, custom javascript, custom style..."
- ! Has a FAQ No FAQ section.
- ! FAQ asks real questions No FAQ to judge.
- ✓ Names who it is for Names its audience or use cases ("for woocommerce stores", "who want", "use this").
- ✓ Names what it works with Mentions WooCommerce, Elementor, Gutenberg, Contact Form 7 and 4 more.
- ✓ Headings and lists 4 headings and 1 list.
- ✓ Enough to quote 5,770 characters of description.
- ! Tags match the text Only 2 of 5 tags appear in the text ("inject code", "inject html", "inject javascript" missing).
Growth timeline
Install-tier crossings we have observed, and how long each tier took to outgrow
- 2024-11-19 8K+ → 7K+ down after 4 days in tier
- 2024-11-15 7K+ → 8K+ up after 10 days in tier
- 2024-11-05 8K+ → 7K+ down after 1 days in tier
- 2024-11-04 7K+ → 8K+ up after 1 days in tier
- 2024-11-03 8K+ → 7K+ down after 6 days in tier
- 2024-10-28 7K+ → 8K+ up after 2 days in tier
- 2024-10-26 8K+ → 7K+ down after 1 days in tier
- 2024-10-25 7K+ → 8K+ up after 2 days in tier
Competes with
The plugins that solve the same job, ranked by shared tags then reach, closest match first. The letter on the right is each plugin's health grade (A best, F worst).
-
Insert Headers And Footers 200K+ installs · 4.9★ · 2 shared tags A -
Pixel Manager for WooCommerce – Conversion Tracking, Google Ads, GA4, TikTok, Dynamic Remarketing 40K+ installs · 4.9★ · 2 shared tags A -
Conversios – GA4, Google Ads & Meta Conversion Tracking with Product Feed for WooCommerce 10K+ installs · 4.3★ · 2 shared tags A -
TrueAna – True Analytics Dashboard 1K+ installs · 4.7★ · 2 shared tags A -
NinjaTeam Header Footer Custom Code 200+ installs · 3.8★ · 2 shared tags B -
LayerSync – Conversion Tracking, Pixel Manager, and Server-Side API — installs · 4.0★ · 2 shared tags B
Embed this report card
Drop a live Pulse card for Insert Headers and Footers Code – HT Script into a readme, a review or a deck. It updates itself.
<iframe src="https://plugins.wpmayor.com/embed/insert-headers-and-footers-script" width="480" height="300" style="border:0" loading="lazy" title="Insert Headers and Footers Code – HT Script — Plugin Pulse"></iframe> Insert Headers and Footers Code – HT Script: 7K+ active installs, 5.0★ (8 reviews). Plugin Pulse (WP Mayor), as of 2026-11-02. https://plugins.wpmayor.com/plugin/insert-headers-and-footers-script
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