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wp.org search vs our merit ranking: “comment notification to whatsapp”

wp.org orders by popularity, so a plugin a host bundled onto millions of sites, or a big-brand one that's slow and mediocre, can sit at the top. Our ranking is built to answer a different question: which of these is actually worth installing. How this works →

For “comment notification to whatsapp”, we and wp.org disagree on the top plugin, and our order differs from theirs on 12 of the top 20.

wp.org search ranks on

Install count (uncapped), the raw star average, freshness, and support. Popularity dominates, so the biggest install base usually wins regardless of how it got there.

We add

A cap on the install boost, volume-weighted ratings, and signals wp.org can't see: whether the install base is organic or host-pushed, and its risk of being pulled.

Ranked above its merit

Ultimate Push Notifications shows at wp.org #16 but places #24 on merit, a gap of 8 places. Its 40+ installs carry it up the search order; its 3.0★ average from 4 reviews, plus freshness and upkeep, place it lower on our volume-weighted scale.

Buried gem

Website Builder by SeedProd — Theme Builder, Landing Page Builder, Coming Soon Page, Maintenance Mode places #8 on merit, 4.9★ from 4,699 reviews, but shows at wp.org #15. A smaller install base keeps it further down the default search order than its quality signals alone would.

How this rank is calculated

Each plugin's merit score multiplies these inputs together: how recently it was updated, how current its "tested up to" WordPress version is, its install base (log scale, capped at 10 million), its support thread resolution rate, and a rating score. The rating score weights the star average by review volume against a sitewide prior, then scales it by the lower bound of the share of 4 and 5 star reviews. A plugin with 3.7 stars from tens of thousands of reviews can still outscore a 4.9 with a few dozen, because the small sample carries less certainty.

A health factor between 0.4 and 1.15 then adjusts that score for what wp.org's search can't see: PHP fatals or failed activations on a test install, PHP and WordPress compatibility, memory and page-speed footprint, suspicious review patterns, closure risk, and a large install base with very few reviews. Clean, adopted plugins earn a small lift.

A keyword ranking starts from wp.org's search order for the term, weighting each position by 1 divided by its place, then applies the merit correction and health factor above. Relevance to the keyword stays in the result, so the order can differ from the all-categories list on /best, which scores plugins with no search term.

Hover a row to see the main reason for its position.

merit plugin wp.org
1 Jetpack – AI Agents & MCP, Security, Backup & Analytics 3M+ · 3.7★ (2,409) wp.org #2 wp.org ranks it 1 place below merit 2 Customer Reviews for WooCommerce 80K+ · 4.8★ (1,539) wp.org #5 wp.org ranks it 3 places below merit 3 Noptin – Newsletter, New Post Notifications & Email Automation 10K+ · 4.5★ (120) wp.org #3 4 miniOrange OTP Login, Verification and SMS Notifications 5K+ · 4.7★ (439) wp.org #4 5 Notification Master – Real-Time WordPress Notifications With Email, SMS, Webhooks & More 1K+ · 5.0★ (4) wp.org #1 wp.org ranks it 4 places above merit 6 WP Social Ninja – Embed Social Feeds, User Reviews & Chat Widgets 30K+ · 4.8★ (71) wp.org #6 7 AMP for WP – Accelerated Mobile Pages 70K+ · 4.4★ (1,319) wp.org #10 wp.org ranks it 3 places below merit 8 Website Builder by SeedProd — Theme Builder, Landing Page Builder, Coming Soon Page, Maintenance Mode 600K+ · 4.9★ (4,699) wp.org #15 wp.org ranks it 7 places below merit 9 Sticky Chat Widget – Floating Chat Icons, Contact Form, Call, Click to Chat, Email & Message Buttons 10K+ · 5.0★ (39) wp.org #8 ↑1 wp.org ranks it 1 place above merit 10 Social Login, Social Sharing by miniOrange 10K+ · 4.6★ (356) wp.org #13 wp.org ranks it 3 places below merit 11 Points and Rewards for WooCommerce – Create Loyalty Programs, Reward Customer Purchases, Referral Points, User Badges, and Gamification 6K+ · 4.5★ (181) wp.org #12 wp.org ranks it 1 place below merit 12 WC – APG SMS Notifications 300+ · 4.8★ (23) wp.org #7 wp.org ranks it 5 places above merit 13 All-in-One Video Gallery – Video Player & Galleries for YouTube, Vimeo & Self-Hosted Videos 20K+ · 4.8★ (137) wp.org #20 wp.org ranks it 7 places below merit 14 WANotifier for Forms and Actions 900+ · 4.7★ (13) wp.org #9 ↓1 wp.org ranks it 5 places above merit 15 Salon Booking System – Appointment Booking for Salons, Barbershops & Spas 2K+ · 4.4★ (187) wp.org #22 wp.org ranks it 7 places below merit 16 Advanced Classifieds & Directory Pro 2K+ · 4.7★ (96) wp.org #21 wp.org ranks it 5 places below merit 17 INDIGITALL – Instant Chat, Web Push Notifications 90+ · 4.8★ (12) wp.org #11 wp.org ranks it 6 places above merit 18 ReDi Restaurant Reservation – Instant Restaurant Booking & Table Reservation System 700+ · 4.5★ (28) wp.org #17 wp.org ranks it 1 place above merit 19 BulkGate SMS Plugin for WooCommerce 1K+ · 4.1★ (12) wp.org #14 wp.org ranks it 5 places above merit 20 LazyTasks – Project & Task Management with Collaboration, Kanban and Gantt Chart 90+ · 5.0★ (7) wp.org #19 wp.org ranks it 1 place above merit 21 SimpleForm – Form Maker to Chat Apps with Quiz, Poll and Multi Lead Notifications 20+ · 5.0★ (3) wp.org #24 wp.org ranks it 3 places below merit 22 Notifal – AI Popup Builder & CRO Engine: Sales Notifications, Social Proof & Exit Intent Popups 40+ · 5.0★ (2) wp.org #23 wp.org ranks it 1 place below merit 23 Assistro Order Notifications for WooCommerce 20+ · 0.0★ (0) wp.org #18 wp.org ranks it 5 places above merit 24 Ultimate Push Notifications 40+ · 3.0★ (4) wp.org #16 wp.org ranks it 8 places above merit

Merit ranking caps the install boost at 10M (wp.org leaves it uncapped), replaces the raw star average with a volume-weighted score and a Wilson lower bound, and keeps wp.org's own freshness and compatibility decays. Method from the plugin-directory source; see Meta Trac #8298. Positions are tracked daily from the first visit to a keyword, so the small arrows show movement since tracking began.