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← Rankings

wp.org search vs our merit ranking: “content duplication”

wp.org orders by popularity, so a plugin a host bundled onto millions of sites, or a big-brand one that's slow and mediocre, can sit at the top. Our ranking is built to answer a different question: which of these is actually worth installing. How this works →

For “content duplication”, we agree with wp.org on the top plugin, and our order differs from theirs on 10 of the top 20. 2 plugins are pushed down for signals wp.org ignores: errors, a host-installed base, or removal risk.

wp.org search ranks on

Install count (uncapped), the raw star average, freshness, and support. Popularity dominates, so the biggest install base usually wins regardless of how it got there.

We add

A cap on the install boost, volume-weighted ratings, and signals wp.org can't see: whether it throws errors on current PHP, whether the install base is organic or host-pushed, and its risk of being pulled.

Ranked above its merit

Super SEO Content Cloner shows at wp.org #8 but places #21 on merit, a gap of 13 places. Its 200+ installs carry it up the search order; its 5.0★ average from 1 reviews, plus freshness and upkeep, place it lower on our volume-weighted scale.

Buried gem

WP-Optimize – Cache, Compress images, Minify & Clean database to boost page speed & performance places #12 on merit, 4.8★ from 2617 reviews, but shows at wp.org #22. A smaller install base keeps it further down the default search order than its quality signals alone would.

merit plugin wp.org
1 WP Content Copy Protection & No Right Click 100K+ · 4.8★ (1138) wp.org #1 2 Admin and Site Enhancements (ASE) 200K+ · 5.0★ (423) wp.org #3 ↓1 1 too low 3 Elementor Website Builder – more than just a page builder 10M+ · 4.5★ (7323) wp.org #5 ↑1 2 too low 4 Post Duplicator 200K+ · 4.8★ (80) wp.org #6 ↓2 2 too low 5 Duplicate Post – duplicate pages, copy content, clone posts 5K+ · 4.7★ (7) wp.org #2 ↑3 3 too high 6 Pixel Manager for WooCommerce – Conversion Tracking, Google Ads, GA4, TikTok, Dynamic Remarketing 40K+ · 4.9★ (399) wp.org #13 ↑4 7 too low 7 Tutor LMS – eLearning and online course solution 100K+ · 4.4★ (590) wp.org #10 ↓2 3 too low 8 GetGenie – AI SEO Assistant & Content Writer with Keyword Research, AEO & GEO 70K+ · 4.8★ (119) wp.org #9 ↑1 1 too low 9 Duplicate Page and Post 70K+ · 4.6★ (29) wp.org #4 ↓1 5 too high 10 Falang multilanguage for WordPress 1K+ · 5.0★ (113) wp.org #12 ↑1 2 too low 11 RPS Include Content 700+ · 4.9★ (18) wp.org #7 4 too high 12 WP-Optimize – Cache, Compress images, Minify & Clean database to boost page speed & performance 1M+ · 4.8★ (2617) wp.org #22 ↑1 10 too low 13 NS Cloner – Site Cloner and Multisite Duplicator 6K+ · 4.7★ (279) wp.org #19 ↓1 6 too low 14 WPMasterToolKit (WPMTK) – All in one plugin 5K+ · 5.0★ (28) wp.org #14 ↓2 15 Accordions 20K+ · 4.5★ (90) wp.org #20 ↑2 5 too low 16 Rich Table of Contents 20K+ · 4.1★ (17) wp.org #16 ↓2 17 WP Extended – Modular WordPress Toolkit 600+ · 4.9★ (28) wp.org #23 6 too low 18 Post Type Transfer 2K+ · 5.0★ (7) wp.org #17 ↑3 1 too high 19 bSlider – Build Sliders That Bring Your Content to Life 5K+ · 4.0★ (11) wp.org #18 ↓3 1 too high 20 Click To Copy – Copy Text or Code to Clipboard Instantly 900+ · 5.0★ (2) wp.org #15 ↑1 5 too high 21 Super SEO Content Cloner 200+ · 5.0★ (1) wp.org #8 ↑1 13 too high 22 Quick Copy – Duplicate Posts & Pages 1K+ · 5.0★ (1) wp.org #11 11 too high 23 AI Marketing Expert — AI Email Marketing, AI Content Generator, SEO Analyzer, AI Workflow Automation, Social Media & Ai Chatbot 2K+ · 5.0★ (1) wp.org #21 2 too high 24 Post/Page Import Export – Migrate Content with Custom Fields & Taxonomies 400+ · 3.5★ (2) wp.org #24

Merit ranking caps the install boost at 1M (wp.org leaves it uncapped), replaces the raw star average with a volume-weighted Bayesian score and a Wilson lower bound, and keeps wp.org's own freshness and compatibility decays. Method from the plugin-directory source; see Meta Trac #8298. Positions are tracked daily from the first visit to a keyword, so the small arrows show movement since tracking began.