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Pixel Manager for WooCommerce – Conversion Tracking, Google Ads, GA4, TikTok, Dynamic Remarketing

by SweetCode · eCommerce

Also makes 1 other plugin · 41K+ installs across the portfolio →

Conversion tracking for WooCommerce. Google Ads, GA4, Meta, TikTok, OpenAI (ChatGPT) & more. Recover 30% more conversions with server-side tracking!

Try it live opens a temporary test site in your browser, which can take about 20 seconds to load. Plugins that rely on outside services or a full server may not work completely there.

Health

A 92/100

no flags

Active installs

40K+

≈48K estimated

Momentum

-35%

downloads vs prior 30d

Biggest opportunity: Swap “google analytics” for “conversions”. “google analytics” isn't earning its slot: you're not in the first 24 results for its own search. “conversions” sits at #4 untagged, close enough for a declared tag to move it up. All five slots are taken, so one has to go.

How scoring works →
92 Health · A
Maintenance 100/100
Rating quality 97/100
Support 86/100
Security 75/100

92 health vs 71 average across 9,825 eCommerce plugins

Install conversion

How it's measured →

1.1%

of downloads still active

At least 40K of 3.8M lifetime downloads are still running, in line with its category: the median eCommerce plugin keeps 1.4%, across 5,169 plugins.

Downloads count every update, not just first installs, so older and more frequently released plugins read lower. Compare against other eCommerce plugins, not across the directory. wp.org reports active installs as the bottom of a band, so the real rate is this or higher.

This plugin shipped 36 releases in the last 12 months, and every existing install that updated counted as another download. wp.org publishes no split between first installs and updates, so we show the raw rate rather than guess at one.

Details

Version
1.71.0
Last updated
14d ago
Added
2013-08-07 · 13 yrs old
Requires WP
6.2
Tested up to
7.1.4
Requires PHP
7.3

Directory ranking optimization

How it's scored →

How well this listing is tuned to rank in WordPress.org search, on the factors an owner controls. Not popularity, optimization.

96 / 100

Excellent listing optimization

Well tuned across the board

Update recency 100/100

Updated 14 days ago

WP compatibility 100/100

Tested up to WordPress 7.1.4, the current branch or newer

Rating quality 96/100

4.9★ over 399 reviews, weighted for review count to 4.8★

Listing tuning 100/100

5 of 5 tags set · short description in place

Support resolution 80/100

4 of 5 support threads resolved in the last 2 months

Daily downloads

Since 5 Oct 2022 · 1,491 days · wp.org + Plugin Pulse archive

-35% vs prior 30d
6973 Nov 2026

30-day downloads

Rolling 30-day volume · peak 147.6K · peaks are release surges

50K3 Nov 2026

Directory rank vs rivals

wp.org popularity rank over time · higher is better · when a rival's line climbs above yours, they've overtaken you

Pixel Manager for Wo · #808youConversios · #1787GTM4WP · #83Insert Headers And F · #205

Rating trend

Star average over time · dips mark rough releases

4.93 Nov 2026

Health trend

Composite health score, snapshotted daily

923 Nov 2026

Update activity

How busy the existing users are, measured as downloads in the last 30 days for every 1,000 active sites. A spike means a new release everyone's pulling; a long, slow decline means an aging user base that updates less.

1.3K3 Nov 2026

Release cadence

Actively maintained
from wp.org release tags

How often this plugin actually ships. A steady rhythm is the maintenance signal a single "last updated" date can't show.

36

releases in the last 12 months

14d ago

latest release · v1.71.0 · 20 Oct 2026

95

tagged releases on record

Recent releases

1.71.0 · 20 Oct 20261.70.0 · 13 Oct 20261.69.1 · 23 Sep 20261.69.0 · 21 Sep 20261.68.0 · 14 Sep 20261.67.0 · 7 Sep 20261.66.0 · 26 Aug 20261.65.1 · 18 Aug 20261.65.0 · 17 Aug 20261.64.0 · 29 Jul 20261.63.0 · 15 Jul 20261.61.0 · 2 Jul 20261.60.0 · 23 Jun 20261.59.2 · 16 Jun 2026

What its installed base runs

via wordpress.org

Share of active installs on each version of this plugin. Green is the current release; a big slice on older versions is a user base that has stopped updating.

v1.63 27%
v1.58 18%
v1.61 12%
v1.49 7.6%
Older / other versions 36%

Estimated active installs

The public count shows “40K+”. Our estimate pins where the real number sits.

tracked estimate
40K–50K ≈48K

Crossed into this band 4 months ago and the previous band took 3.8 years to cross, so the real count is still just under 50K.

Install history since 3 Dec 2021

40K3 Nov 2026

Recent reviews

All reviews on wp.org ↗
  1. ★★★★★ glawing
    6mo ago

    Nice plugin. Best for me is you see what transaktions the pixel fired on and not.

    Read on wp.org ↗
  2. ★★★★★ jh
    7mo ago

    One of the best experiences I’ve had with the WooCommerce ecosystem. As a store owner for years I’ve been stumbling from disaster to disaster with Consent Mode, Consent Management Platforms, Enhanced conversions, Duplicate events, Tags and conversion events I’ve had to roll myself on the thank-you page because of no support from the official ad platform integrations. It’s been a nightmare.Last week I was staring down the barrel of implementing a convoluted google tag manager config because my Microsoft Ads tracking was completely broken. Then I thought I’d ask Reddit for a sanity check – lo and behold sweetcode replied to my thread suggesting I look at their pixel manager.Incredibly I had just come across them in a github thread while trying to work out how I’m going to disable the various gtag/uet tags across my site to work with google tag manager. Long story short, after a bit of research Pixel Manager for WooCommerce came up highly reviewed in all the right places, including glowing endorsements from the Business Bloomer slack group.They offered a free trial so what was there to lose at this point. We tested the setup but ran into some issues with our CMP (Termly) not triggering the correct consent signals. After a quick message to support they identified a race condition and within a day had pushed the update live.All my tracking issues solved and with way more thought and features than I could have hoped for built into the plugin itself.This is simply sublime software. Thank you to Aleksandar and SweetCode for this amazing plugin! This topic was modified 3 months ago by jh. This topic was modified 3 months ago by jh.

    Read on wp.org ↗
  3. ★★★★★ ernyjones
    9mo ago

    Want a permanent nag on your dashboard, with the “dismiss” button magically ignored on the next refresh? Then you’re in the right place 🙂

    Read on wp.org ↗
  4. ★★★★★ wodobo
    9mo ago

    This has been a huge help for our agency. We’ve been able to make the connections we need to keep the marketing efforts working as needed. Our biggest clients are loving it!

    Read on wp.org ↗
  5. ★★★★★ taxsyn
    10mo ago

    Have been using it for over a year and does everything it says. Nice work.

    Read on wp.org ↗
  6. ★★★★★ Gal Baras
    10mo ago

    This plugin was demonstrated to me by a Google Tagging Support person. ‘nough said 🙂

    Read on wp.org ↗
  7. ★★★★★ supporthealth
    10mo ago

    Gives ready access to images, very useful

    Read on wp.org ↗
  8. ★★★★★ Waldek
    12mo ago

    Great plugin

    Read on wp.org ↗

Latest updates

via wp.org changelog

Recent releases and news for this plugin

  1. — Version 1.63.0 Release date – 15.07.2026 Tweak: Internal improvements to the tracking pixel framework Earlier versions For the changelog of earlier versions, please refer to the changelog in the /changelog-archive/ folder of the plugin 1.63.0
  2. — Version 1.62.1 Release date – 14.07.2026 Tweak: The begin_checkout event now also fires when a shopper lands on the checkout page with items in the cart, covering flows that never click a proceed-to-checkout button, such as funnel buil 1.62.1
  3. — Version 1.62.0 Release date – 04.07.2026 New: Nova is now the default Pixel Manager interface for all installs. Installs that were still on the Classic interface are switched automatically and see a one-time notice; all settings and tr 1.62.0
  4. — Version 1.61.2 Release date – 02.07.2026 Fix: Orders that are created without a customer browser session, such as automatic subscription renewals and orders created in the WP Admin, are no longer counted in the payment gateway tracking 1.61.2
  5. — Version 1.61.1 Release date – 02.07.2026 Fix: Products that entered the cart server-side, for example through funnel builders such as CartFlows, a persistent cart restored on login, or a coupon that automatically adds a free product, w 1.61.1
  6. — Version 1.61.0 Release date – 29.06.2026 Tweak: When you enable the Google Tag Gateway but your site is not served through a Cloudflare edge, the Pixel Manager now warns you once that the gateway is handled by your own server and adds 1.61.0

Security history

via Wordfence Intelligence

All 7 disclosed vulnerabilities are patched in the current version (1.71.0). Sites still on an older version should update.

  1. 2026-09-24 CVE-2026-94674 Improper Neutralization of Input During Web Page Generation Affects <= 1.69.0 Patched in 1.69.1
  2. 2025-12-15 CVE-2025-67564 Exposure of Sensitive Information to an Unauthorized Actor Affects <= 1.51.1 Patched in 1.52.0
  3. 2025-11-18 CVE-2025-12545 Exposure of Sensitive Information to an Unauthorized Actor Affects <= 1.49.2 Patched in 1.49.3
  4. 2025-06-18 CVE-2025-6201 Improper Neutralization of Input During Web Page Generation Affects <= 1.49.0 Patched in 1.49.1
  5. 2024-06-25 Use of Less Trusted Source Affects <= 1.43.3 Patched in 1.43.4
  6. 2023-07-18 CVE-2023-33999 Improper Neutralization of Input During Web Page Generation Affects 1.6.17 - 1.32.2 Patched in 1.32.3
  7. 2022-03-04 CVE-2022-4974 Missing Authorization Affects < 1.14.3 Patched in 1.14.3

Vulnerability records provided by Wordfence Intelligence. Copyright 2012-2026 Defiant Inc. License and terms.

CVE records: Copyright 1999-2026 The MITRE Corporation. CVE terms of use.

Languages

via translate.wordpress.org

Translated into 10 languages, 0 at 90% or more

Chinese (Taiwan) 85%
Dutch 39%
German 38%
Spanish (Spain) 38%
French (Belgium) 37%
French (France) 37%
Italian 37%
Spanish (Chile) 37%
Tagalog 37%
Ukrainian 1%

AI assistants

How it's measured →

Whether ChatGPT and Claude name this plugin when asked the category question, and whether the readme gives them something to quote.

This plugin’s searches fall outside the topics measured so far. See the topics measured so far.

Readme readiness

5 of 8 pass · checked 28 Oct 2026

Can an assistant quote this readme? Eight deterministic checks over the wp.org listing, no model involved.

  • ! Says what it does Short description names no action; say what the plugin does for the site.
  • ✓ Has a FAQ 19 questions in the FAQ.
  • ✓ FAQ asks real questions 17 of 19 read like questions a user would type.
  • ! Names who it is for One audience phrase ("for stores"); say who the plugin is for and what they use it for.
  • ✓ Names what it works with Mentions WooCommerce, Klaviyo, Google Analytics, OpenAI and 7 more.
  • ! Headings and lists 0 headings and 5 lists; assistants quote headed sections and bullet lists, not paragraphs.
  • ✓ Enough to quote 10,098 characters of description.
  • ✓ Tags match the text All 5 tags appear in the text.

Growth timeline

Install-tier crossings we have observed, and how long each tier took to outgrow

  1. 2026-07-19 50K+ → 40K+ down after 1391 days in tier
  2. 2022-09-27 40K+ → 50K+ up after 389 days in tier
  3. 2021-09-03 30K+ → 40K+ up after 350 days in tier
  4. 2020-09-18 20K+ → 30K+ up after 422 days in tier
  5. 2019-07-24 10K+ → 20K+ up after 98 days in tier
  6. 2019-04-17 9K+ → 10K+ up after 655 days in tier
  7. 2017-07-01 3K+ → 9K+ up after 527 days in tier
  8. 2016-01-21 2K+ → 3K+ up

Competes with

The plugins that solve the same job, ranked by shared tags then reach, closest match first. The letter on the right is each plugin's health grade (A best, F worst).

Embed this report card

Drop a live Pulse card for Pixel Manager for WooCommerce – Conversion Tracking, Google Ads, GA4, TikTok, Dynamic Remarketing into a readme, a review or a deck. It updates itself.

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Preview card ↗

Pixel Manager for WooCommerce – Conversion Tracking, Google Ads, GA4, TikTok, Dynamic Remarketing: 40K+ active installs, 4.9★ (399 reviews). Plugin Pulse (WP Mayor), as of 2026-11-03. https://plugins.wpmayor.com/plugin/woocommerce-google-adwords-conversion-tracking-tag

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