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Pixel Manager for WooCommerce – Conversion Tracking, Google Ads, GA4, TikTok, Dynamic Remarketing

by SweetCode · eCommerce

Also makes 1 other plugin · 42K+ installs across the portfolio →

Conversion tracking for WooCommerce. Google Ads, GA4, Meta, TikTok, OpenAI (ChatGPT) & more. Recover 30% more conversions with server-side tracking!

How scoring works →
91 Health · A
Maintenance 100/100
Rating quality 97/100
Support 70/100

91 health vs 68 average across 5,561 eCommerce plugins

Directory ranking optimization

How it's scored →

How well this listing is tuned to rank in WordPress.org search, on the factors an owner controls. Not popularity, optimization.

99 / 100

Excellent listing optimization

Well tuned across the board

Update recency 100/100
WP compatibility 100/100
Rating quality 96/100
Listing tuning 100/100
Support resolution 100/100

Daily downloads

Since 2022-10-05 · 1,421 days · wp.org + Plugin Pulse archive

+16% vs prior 30d
758Downloads · Aug 26

30-day downloads

Rolling 30-day volume · peaks are release surges

60.5K

now · peak 147.6K

61.2K30d downloads · Aug 26

Directory rank vs rivals

wp.org popularity rank over time · higher is better · when a rival's line climbs above yours, they've overtaken you

Pixel Manager for Wo · #798 you Conversios · #1738 GTM4WP · #82 Insert Headers And F · #204

Rating trend

Star average over time · dips mark rough releases

4.9Stars · Aug 26

Update activity

How busy the existing users are, measured as downloads in the last 30 days for every 1,000 active sites. A spike means a new release everyone's pulling; a long, slow decline means an aging user base that updates less.

1.5Kper 1k installs · Aug 26

Release cadence

Actively maintained
from wp.org release tags

How often this plugin actually ships. A steady rhythm is the maintenance signal a single "last updated" date can't show.

27

releases in the last 12 months

1mo ago

latest release · v1.63.0

85

tagged releases on record

Recent releases

1.63.0 · 1mo ago1.61.0 · 2mo ago1.60.0 · 2mo ago1.59.2 · 2mo ago1.59.0 · 2mo ago1.58.10 · 4mo ago1.58.9 · 4mo ago1.58.8 · 5mo ago1.58.7 · 5mo ago1.58.5 · 5mo ago1.58.4 · 5mo ago1.58.1 · 6mo ago1.58.0 · 6mo ago1.57.0 · 6mo ago

What its installed base runs

via wordpress.org

Share of active installs on each version of this plugin. Green is the current release; a big slice on older versions is a user base that has stopped updating.

v1.63 27%
v1.58 18%
v1.61 12%
v1.49 7.6%
Older / other versions 36%

Estimated active installs

The public count shows “40K+”. Our estimate pins where the real number sits.

tracked estimate
40K–50K ≈47K

Refined from the date this plugin crossed into its current band.

Install history · since 2015-05-28 · 1,454 observations

40KInstalls · Aug 26

Estimated value

What this plugin might earn a year, and what it might sell for. Modeled from public signals; we don't see anyone's books.

Est. annual revenue

N/A

Est. acquisition value

N/A

No paid tier is visible, so we don't put a figure on revenue or sale value: that would be guessing. The install base is a real asset to an acquirer, just not one public data lets us price.

Details

Version
1.65.1
Last updated
7d ago
Added
2013-08-07 · 13 yrs old
Requires WP
6.2
Tested up to
7.0.4
Requires PHP
7.3

Recent reviews

All reviews on wp.org ↗
  1. buspower
    3mo ago

    One of the best WooCommerce tracking plugins I’ve worked with. I originally started using Pixel Manager Pro during a period when Meta Pixel tracking became unreliable on our WooCommerce stores. After testing multiple solutions, this was the first plugin that actually gave me confidence in the tracking data again. What I especially appreciate is that the plugin works well even in more advanced environments with: Cloudflare caching Conversion API WooCommerce optimizations complex ad tracking setups The tracking became significantly more stable and transparent, and debugging events became much easier. But honestly, what impressed me the most was the support and overall customer experience. Aleksandar has been extremely responsive, professional, and genuinely helpful from day one. Recently I accidentally forgot to cancel two unused license renewals for websites we are shutting down / converting into catalog-only sites. After I explained the situation, the refunds were processed quickly and without any unnecessary complications. That kind of support and trust-based communication is rare nowadays. We will definitely continue using Pixel Manager Pro on our main store going forward. Highly recommended.

    Read on wp.org ↗
  2. glawing
    4mo ago

    Nice plugin. Best for me is you see what transaktions the pixel fired on and not.

    Read on wp.org ↗
  3. jh
    4mo ago

    One of the best experiences I’ve had with the WooCommerce ecosystem. As a store owner for years I’ve been stumbling from disaster to disaster with Consent Mode, Consent Management Platforms, Enhanced conversions, Duplicate events, Tags and conversion events I’ve had to roll myself on the thank-you page because of no support from the official ad platform integrations. It’s been a nightmare.Last week I was staring down the barrel of implementing a convoluted google tag manager config because my Microsoft Ads tracking was completely broken. Then I thought I’d ask Reddit for a sanity check – lo and behold sweetcode replied to my thread suggesting I look at their pixel manager.Incredibly I had just come across them in a github thread while trying to work out how I’m going to disable the various gtag/uet tags across my site to work with google tag manager. Long story short, after a bit of research Pixel Manager for WooCommerce came up highly reviewed in all the right places, including glowing endorsements from the Business Bloomer slack group.They offered a free trial so what was there to lose at this point. We tested the setup but ran into some issues with our CMP (Termly) not triggering the correct consent signals. After a quick message to support they identified a race condition and within a day had pushed the update live.All my tracking issues solved and with way more thought and features than I could have hoped for built into the plugin itself.This is simply sublime software. Thank you to Aleksandar and SweetCode for this amazing plugin! This topic was modified 3 months ago by jh. This topic was modified 3 months ago by jh.

    Read on wp.org ↗
  4. ernyjones
    7mo ago

    Want a permanent nag on your dashboard, with the “dismiss” button magically ignored on the next refresh? Then you’re in the right place 🙂

    Read on wp.org ↗
  5. wodobo
    7mo ago

    This has been a huge help for our agency. We’ve been able to make the connections we need to keep the marketing efforts working as needed. Our biggest clients are loving it!

    Read on wp.org ↗
  6. taxsyn
    7mo ago

    Have been using it for over a year and does everything it says. Nice work.

    Read on wp.org ↗
  7. Gal Baras
    7mo ago

    This plugin was demonstrated to me by a Google Tagging Support person. ‘nough said 🙂

    Read on wp.org ↗
  8. supporthealth
    8mo ago

    Gives ready access to images, very useful

    Read on wp.org ↗

Latest updates

via wp.org changelog

Recent releases and news for this plugin

  1. Version 1.63.0 Release date – 15.07.2026 Tweak: Internal improvements to the tracking pixel framework Earlier versions For the changelog of earlier versions, please refer to the changelog in the /changelog-archive/ folder of the plugin 1.63.0
  2. Version 1.62.1 Release date – 14.07.2026 Tweak: The begin_checkout event now also fires when a shopper lands on the checkout page with items in the cart, covering flows that never click a proceed-to-checkout button, such as funnel buil 1.62.1
  3. Version 1.62.0 Release date – 04.07.2026 New: Nova is now the default Pixel Manager interface for all installs. Installs that were still on the Classic interface are switched automatically and see a one-time notice; all settings and tr 1.62.0
  4. Version 1.61.2 Release date – 02.07.2026 Fix: Orders that are created without a customer browser session, such as automatic subscription renewals and orders created in the WP Admin, are no longer counted in the payment gateway tracking 1.61.2
  5. Version 1.61.1 Release date – 02.07.2026 Fix: Products that entered the cart server-side, for example through funnel builders such as CartFlows, a persistent cart restored on login, or a coupon that automatically adds a free product, w 1.61.1
  6. Version 1.61.0 Release date – 29.06.2026 Tweak: When you enable the Google Tag Gateway but your site is not served through a Cloudflare edge, the Pixel Manager now warns you once that the gateway is handled by your own server and adds 1.61.0

Known vulnerabilities

via Wordfence Intelligence

6 disclosed vulnerabilities on record for this plugin, all fixed in the current version. Sites on older versions stay exposed until they update.

  1. 2025-12-15 CVE-2025-67564 Exposure of Sensitive Information to an Unauthorized Actor Affects <= 1.51.1 Patched in 1.52.0
  2. 2025-11-18 CVE-2025-12545 Exposure of Sensitive Information to an Unauthorized Actor Affects <= 1.49.2 Patched in 1.49.3
  3. 2025-06-18 CVE-2025-6201 Improper Neutralization of Input During Web Page Generation ('Cross-site Scripting') Affects <= 1.49.0 Patched in 1.49.1
  4. 2024-06-25 Use of Less Trusted Source Affects <= 1.43.3 Patched in 1.43.4
  5. 2023-07-18 CVE-2023-33999 Improper Neutralization of Input During Web Page Generation ('Cross-site Scripting') Affects 1.6.17 - 1.32.2 Patched in 1.32.3
  6. 2022-03-04 CVE-2022-4974 Missing Authorization Affects < 1.14.3 Patched in 1.14.3

Vulnerability records provided by Wordfence Intelligence. Copyright 2012-2026 Defiant Inc. License and terms.

CVE records: Copyright 1999-2026 The MITRE Corporation. CVE terms of use.

Behavioral tests

via WP Hive

Automated install-time checks, tested on PHP 8.1.12 · WP 7.0.1

Low memory footprint
Low page-speed impact
Runs on latest PHP + WP
No PHP errors
No JS errors
Activates cleanly
No resource errors
No external HTTP errors
Optimized database use
Frequently updated

Languages

via translate.wordpress.org

Translated into 10 languages, 0 at 90% or more

Dutch 51%
German 50%
Italian 49%
Spanish (Chile) 49%
Spanish (Spain) 49%
French (Belgium) 48%
French (France) 48%
Tagalog 48%
Russian 1%
Ukrainian 1%

Growth timeline

Install-tier crossings we have observed, and how long each tier took to outgrow

  1. 2026-07-19 50K+ → 40K+ down after 5 days in tier
  2. 2026-07-14 40K+ → 50K+ up after 1 days in tier
  3. 2026-07-13 50K+ → 40K+ down after 1 days in tier
  4. 2026-07-12 40K+ → 50K+ up after 2 days in tier
  5. 2026-07-10 50K+ → 40K+ down

Competes with

The plugins that solve the same job, ranked by shared tags then reach, closest match first. The letter on the right is each plugin's health grade (A best, F worst).

Compare head to head →

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Preview card ↗

Pixel Manager for WooCommerce – Conversion Tracking, Google Ads, GA4, TikTok, Dynamic Remarketing: 40K+ active installs, 4.9★ (398 reviews). Plugin Pulse (WP Mayor), as of 2026-08-25. https://plugins.wpmayor.com/plugin/woocommerce-google-adwords-conversion-tracking-tag