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wp.org search vs our merit ranking: “copy content”

wp.org orders by popularity, so a plugin a host bundled onto millions of sites, or a big-brand one that's slow and mediocre, can sit at the top. Our ranking is built to answer a different question: which of these is actually worth installing. How this works →

For “copy content”, we and wp.org disagree on the top plugin, and our order differs from theirs on 14 of the top 20. 4 plugins are pushed down for signals wp.org ignores: errors, a host-installed base, or removal risk.

wp.org search ranks on

Install count (uncapped), the raw star average, freshness, and support. Popularity dominates, so the biggest install base usually wins regardless of how it got there.

We add

A cap on the install boost, volume-weighted ratings, and signals wp.org can't see: whether it throws errors on current PHP, whether the install base is organic or host-pushed, and its risk of being pulled.

Ranked above its merit

Click To Copy – Copy Text or Code to Clipboard Instantly shows at wp.org #8 but places #20 on merit, a gap of 12 places. Its 900+ installs carry it up the search order; its 5.0★ average from 2 reviews, plus freshness and upkeep, place it lower on our volume-weighted scale.

Buried gem

Shortcodes Ultimate – Content Elements places #12 on merit, 4.9★ from 5925 reviews, but shows at wp.org #21. A smaller install base keeps it further down the default search order than its quality signals alone would.

merit plugin wp.org
1 WP Content Copy Protection & No Right Click 100K+ · 4.8★ (1138) wp.org #2 1 too low 2 Secure Copy Content Protection and Content Locking 20K+ · 4.3★ (62) wp.org #1 1 too high 3 Pods – Custom Content Types and Fields 100K+ · 4.8★ (418) wp.org #4 1 too low 4 Duplicate Post 300K+ · 4.9★ (1623) wp.org #7 ↓4 3 too low 5 Yoast SEO – Advanced SEO with real-time guidance and built-in AI 10M+ · 4.8★ (27821) wp.org #12 ↑3 7 too low 6 Content Views – Post Grid & Filter (Shortcode, Blocks, Elementor Widgets) 100K+ · 4.8★ (333) wp.org #9 ↓2 3 too low 7 Copy Anything to Clipboard for WordPress – Copy Button, Copy Text & Copy Code 10K+ · 4.5★ (36) wp.org #6 1 too high 8 WP Content Copy Protection with Color Design 5K+ · 4.5★ (25) wp.org #5 3 too high 9 Disabled Source, Disabled Right Click and Content Protection 10K+ · 4.9★ (103) wp.org #13 ↑8 4 too low 10 Duplicate Post – duplicate pages, copy content, clone posts 5K+ · 4.7★ (7) wp.org #3 ↑6 7 too high 11 LiteSpeed Cache 7M+ · 4.8★ (2778) wp.org #18 ↓5 7 too low 12 Shortcodes Ultimate – Content Elements 400K+ · 4.9★ (5925) wp.org #21 ↑3 9 too low 13 Duplicator – Backups & Migration Plugin – Cloud Backups, Scheduled Backups, & More 1M+ · 4.9★ (4940) wp.org #17 ↓3 4 too low 14 Passster – Password Protect Pages and Content 10K+ · 4.2★ (60) wp.org #10 ↓2 4 too high 15 MxChat – AI Chatbot & Content Generation for WordPress 2K+ · 5.0★ (31) wp.org #16 ↑2 1 too low 16 RPS Include Content 700+ · 4.9★ (18) wp.org #22 ↓3 6 too low 17 Disable Right Click RB – Content Copy Protection, Prevent Copy & No Right Click 600+ · 4.2★ (14) wp.org #14 3 too high 18 Content Egg – Affiliate Product Importer & Price Comparison 10K+ · 3.9★ (56) wp.org #19 ↓3 1 too low 19 PW WooCommerce Copy Coupon 1K+ · 5.0★ (10) wp.org #15 ↓3 4 too high 20 Click To Copy – Copy Text or Code to Clipboard Instantly 900+ · 5.0★ (2) wp.org #8 ↑2 12 too high 21 Content Update Scheduler 2K+ · 4.3★ (12) wp.org #24 3 too low 22 Live Copy Paste for Elementor – Cross Domain Copy Paste & Page Duplicator 6K+ · 4.3★ (3) wp.org #11 11 too high 23 Essential Content Types 20K+ · 3.7★ (3) wp.org #20 ↓3 3 too high 24 ElemCopy – Text Copy Button for Elementor 400+ · 5.0★ (2) wp.org #23 ↓3 1 too high

Merit ranking caps the install boost at 1M (wp.org leaves it uncapped), replaces the raw star average with a volume-weighted Bayesian score and a Wilson lower bound, and keeps wp.org's own freshness and compatibility decays. Method from the plugin-directory source; see Meta Trac #8298. Positions are tracked daily from the first visit to a keyword, so the small arrows show movement since tracking began.