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wp.org search vs our merit ranking: “count down event”

wp.org orders by popularity, so a plugin a host bundled onto millions of sites, or a big-brand one that's slow and mediocre, can sit at the top. Our ranking is built to answer a different question: which of these is actually worth installing. How this works →

For “count down event”, we agree with wp.org on the top plugin, and our order differs from theirs on 10 of the top 20.

wp.org search ranks on

Install count (uncapped), the raw star average, freshness, and support. Popularity dominates, so the biggest install base usually wins regardless of how it got there.

We add

A cap on the install boost, volume-weighted ratings, and signals wp.org can't see: whether the install base is organic or host-pushed, and its risk of being pulled.

Ranked above its merit

GW Count Down shows at wp.org #14 but places #24 on merit, a gap of 10 places. Its 100+ installs carry it up the search order; its 5.0★ average from 1 reviews, plus freshness and upkeep, place it lower on our volume-weighted scale.

Buried gem

WP Mail SMTP by WPForms – SMTP for Reliable Email Delivery with Gmail, Outlook, Amazon SES, Brevo, Other SMTP & More places #12 on merit, 4.8★ from 5210 reviews, but shows at wp.org #20. A smaller install base keeps it further down the default search order than its quality signals alone would.

How this rank is calculated

Each plugin's merit score multiplies these inputs together: how recently it was updated, how current its "tested up to" WordPress version is, its install base (log scale, capped at 10 million), its support thread resolution rate, and a rating score. The rating score weights the star average by review volume against a sitewide prior, then scales it by the lower bound of the share of 4 and 5 star reviews. A plugin with 3.7 stars from tens of thousands of reviews can still outscore a 4.9 with a few dozen, because the small sample carries less certainty.

A health factor between 0.4 and 1.15 then adjusts that score for what wp.org's search can't see: PHP fatals or failed activations on a test install, PHP and WordPress compatibility, memory and page-speed footprint, suspicious review patterns, closure risk, and a large install base with very few reviews. Clean, adopted plugins earn a small lift.

A keyword ranking starts from wp.org's search order for the term, weighting each position by 1 divided by its place, then applies the merit correction and health factor above. Relevance to the keyword stays in the result, so the order can differ from the all-categories list on /best, which scores plugins with no search term.

Hover a row to see the main reason for its position.

merit plugin wp.org
1 Events Manager – Calendar, Bookings, Tickets, Appointments and more! 60K+ · 4.2★ (551) wp.org #1 2 Wordfence Security – Firewall, Malware Scan, and Login Security 5M+ · 4.7★ (5042) wp.org #3 1 too low 3 Event Booking Manager for WooCommerce – Sell Tickets, Event Registration, RSVP & Event Calendar 7K+ · 4.5★ (167) wp.org #2 1 too high 4 Quick Event Manager 1K+ · 4.9★ (67) wp.org #5 1 too low 5 Page View Count 10K+ · 4.0★ (55) wp.org #4 1 too high 6 Registrations for the Events Calendar – Event Registration Plugin 7K+ · 5.0★ (103) wp.org #8 2 too low 7 Burst Statistics – Simple WordPress Analytics (Google Analytics Alternative) 200K+ · 4.9★ (186) wp.org #12 5 too low 8 Event Countdown for The Events Calendar 3K+ · 4.6★ (48) wp.org #7 1 too high 9 Events Made Easy 1K+ · 4.6★ (111) wp.org #11 2 too low 10 EventON – Events Calendar 6K+ · 4.1★ (44) wp.org #6 4 too high 11 GTM4WP – A Google Tag Manager (GTM) plugin for WordPress 700K+ · 4.5★ (155) wp.org #10 1 too high 12 WP Mail SMTP by WPForms – SMTP for Reliable Email Delivery with Gmail, Outlook, Amazon SES, Brevo, Other SMTP & More 4M+ · 4.8★ (5210) wp.org #20 8 too low 13 Translate WordPress with GTranslate 900K+ · 4.9★ (4962) wp.org #21 8 too low 14 Fluent Forms – Customizable Contact Forms, Survey, Quiz, & Conversational Form Builder 800K+ · 4.8★ (808) wp.org #19 5 too low 15 Event Tickets with Ticket Scanner 1K+ · 4.8★ (24) wp.org #9 6 too high 16 Independent Analytics – WordPress Analytics Plugin 100K+ · 4.8★ (167) wp.org #22 6 too low 17 Kadence Blocks — Page Builder Toolkit for Gutenberg Editor 600K+ · 4.8★ (333) wp.org #23 6 too low 18 Events Search & Filter Bar for The Events Calendar 3K+ · 4.8★ (29) wp.org #13 5 too high 19 Activity Log – Monitor User and Agent Changes 200K+ · 4.3★ (74) wp.org #17 2 too high 20 Vigilant – 100% Free Security Suite: Firewall, 2FA, Login, Headers, Scanner… 3K+ · 5.0★ (24) wp.org #24 4 too low 21 Simple Google Calendar Outlook Events Widget 1K+ · 5.0★ (6) wp.org #16 5 too high 22 Countdown Timer Block – build urgency for events and launches 2K+ · 4.0★ (4) wp.org #15 7 too high 23 Init View Count – AI-Powered, Trending, REST API 70+ · 5.0★ (3) wp.org #18 5 too high 24 GW Count Down 100+ · 5.0★ (1) wp.org #14 10 too high

Merit ranking caps the install boost at 10M (wp.org leaves it uncapped), replaces the raw star average with a volume-weighted score and a Wilson lower bound, and keeps wp.org's own freshness and compatibility decays. Method from the plugin-directory source; see Meta Trac #8298. Positions are tracked daily from the first visit to a keyword, so the small arrows show movement since tracking began.