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wp.org search vs our merit ranking: “dismiss welcome widget”

wp.org orders by popularity, so a plugin a host bundled onto millions of sites, or a big-brand one that's slow and mediocre, can sit at the top. Our ranking is built to answer a different question: which of these is actually worth installing. How this works →

For “dismiss welcome widget”, we agree with wp.org on the top plugin, and our order differs from theirs on 6 of the top 20.

wp.org search ranks on

Install count (uncapped), the raw star average, freshness, and support. Popularity dominates, so the biggest install base usually wins regardless of how it got there.

We add

A cap on the install boost, volume-weighted ratings, and signals wp.org can't see: whether the install base is organic or host-pushed, and its risk of being pulled.

Ranked above its merit

DevDome Admin Cleaner: Remove Dashboard Widgets and Hide Menu Items shows at wp.org #12 but places #22 on merit, a gap of 10 places. Its 200+ installs carry it up the search order; its 5.0★ average from 1 reviews, plus freshness and upkeep, place it lower on our volume-weighted scale.

How this rank is calculated

Each plugin's merit score multiplies these inputs together: how recently it was updated, how current its "tested up to" WordPress version is, its install base (log scale, capped at 10 million), its support thread resolution rate, and a rating score. The rating score weights the star average by review volume against a sitewide prior, then scales it by the lower bound of the share of 4 and 5 star reviews. A plugin with 3.7 stars from tens of thousands of reviews can still outscore a 4.9 with a few dozen, because the small sample carries less certainty.

A health factor between 0.4 and 1.15 then adjusts that score for what wp.org's search can't see: PHP fatals or failed activations on a test install, PHP and WordPress compatibility, memory and page-speed footprint, suspicious review patterns, closure risk, and a large install base with very few reviews. Clean, adopted plugins earn a small lift.

A keyword ranking starts from wp.org's search order for the term, weighting each position by 1 divided by its place, then applies the merit correction and health factor above. Relevance to the keyword stays in the result, so the order can differ from the all-categories list on /best, which scores plugins with no search term.

Hover a row to see the main reason for its position.

merit plugin wp.org
1 Widget Options – Advanced Conditional Visibility for Gutenberg Blocks & Classic Widgets 100K+ · 4.9★ (1,516) wp.org #1 2 Maps Widget for Google Maps 20K+ · 4.6★ (512) wp.org #2 3 PowerPack Addons for Elementor: Widgets, Form Styler and Templates 70K+ · 4.8★ (361) wp.org #3 4 Menu Icons by Themeisle – Add Icons to Navigation Menus 100K+ · 4.9★ (851) wp.org #5 wp.org ranks it 1 place below merit 5 Page Builder by SiteOrigin 400K+ · 4.8★ (1,005) wp.org #8 ↑1 wp.org ranks it 3 places below merit 6 Announcer – Sticky Message Banner & Notification Bar 10K+ · 4.8★ (40) wp.org #4 wp.org ranks it 2 places above merit 7 Cookie Compliance for WordPress – Cookie Consent, GDPR & CCPA 800K+ · 4.8★ (3,027) wp.org #9 ↓1 wp.org ranks it 2 places below merit 8 Equalize Digital Accessibility Checker – WCAG, ADA, EAA and Section 508 compliance 10K+ · 4.9★ (80) wp.org #6 ↑1 wp.org ranks it 2 places above merit 9 Simple Custom Post Order 300K+ · 4.8★ (588) wp.org #10 ↑2 wp.org ranks it 1 place below merit 10 FancyBox for WordPress 30K+ · 4.6★ (92) wp.org #7 ↓1 wp.org ranks it 3 places above merit 11 Mailmunch Forms for Mailchimp 10K+ · 4.6★ (372) wp.org #11 ↓1 12 Wp Social Login and Register Social Counter 70K+ · 4.6★ (67) wp.org #13 ↓2 wp.org ranks it 1 place below merit 13 Registrations for the Events Calendar – Event Registration Plugin 7K+ · 5.0★ (103) wp.org #19 ↑1 wp.org ranks it 6 places below merit 14 Constant Contact Forms by MailMunch 2K+ · 4.2★ (49) wp.org #14 ↓1 15 OpenStation – Admin Dashboard Notes, Custom Dashboard, AI Assistant & PWA 1K+ · 5.0★ (23) wp.org #15 16 P Post Carousel Slider for Elementor 3K+ · 4.5★ (50) wp.org #18 ↑1 wp.org ranks it 2 places below merit 17 HashBar – Announcement, Notification Bar & Popup Campaign 9K+ · 4.2★ (38) wp.org #16 wp.org ranks it 1 place above merit 18 Pixel Gallery Addons for Elementor 4K+ · 4.8★ (5) wp.org #21 ↑1 wp.org ranks it 3 places below merit 19 Dashboard Welcome for Beaver Builder 2K+ · 4.7★ (7) wp.org #23 wp.org ranks it 4 places below merit 20 Eventful for Elementor – Events Showcase for The Events Calendar 200+ · 5.0★ (2) wp.org #17 ↑1 wp.org ranks it 3 places above merit 21 HelpJet – AI Support Chatbot Trained on Your Website & Docs 100+ · 4.5★ (2) wp.org #22 ↑2 wp.org ranks it 1 place below merit 22 DevDome Admin Cleaner: Remove Dashboard Widgets and Hide Menu Items 200+ · 5.0★ (1) wp.org #12 ↑5 wp.org ranks it 10 places above merit 23 PressGo AI — Landing Page & Website Builder for Elementor 100+ · 5.0★ (1) wp.org #20 ↑1 wp.org ranks it 3 places above merit 24 Embed and Integrate Etsy Shop 200+ · 3.0★ (2) wp.org #24

Merit ranking caps the install boost at 10M (wp.org leaves it uncapped), replaces the raw star average with a volume-weighted score and a Wilson lower bound, and keeps wp.org's own freshness and compatibility decays. Method from the plugin-directory source; see Meta Trac #8298. Positions are tracked daily from the first visit to a keyword, so the small arrows show movement since tracking began.