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wp.org search vs our merit ranking: “elementor theme builder”

wp.org orders by popularity, so a plugin a host bundled onto millions of sites, or a big-brand one that's slow and mediocre, can sit at the top. Our ranking is built to answer a different question: which of these is actually worth installing. How this works →

For “elementor theme builder”, we agree with wp.org on the top plugin, and our order differs from theirs on 7 of the top 20. 3 plugins are pushed down for signals wp.org ignores: errors, a host-installed base, or removal risk.

wp.org search ranks on

Install count (uncapped), the raw star average, freshness, and support. Popularity dominates, so the biggest install base usually wins regardless of how it got there.

We add

A cap on the install boost, volume-weighted ratings, and signals wp.org can't see: whether it throws errors on current PHP, whether the install base is organic or host-pushed, and its risk of being pulled.

Ranked above its merit

Header Footer Builder for Elementor shows at wp.org #13 but places #23 on merit, a gap of 10 places. Its 30K+ installs carry it up the search order; its 5.0★ average from 5 reviews, plus freshness and upkeep, place it lower on our volume-weighted scale.

Buried gem

Website Builder by SeedProd — Theme Builder, Landing Page Builder, Coming Soon Page, Maintenance Mode places #10 on merit, 4.9★ from 4699 reviews, but shows at wp.org #14. A smaller install base keeps it further down the default search order than its quality signals alone would.

merit plugin wp.org
1 Elementor Website Builder – more than just a page builder 10M+ · 4.5★ (7323) wp.org #1 2 Essential Addons for Elementor – Popular Elementor Templates & Widgets 1M+ · 4.9★ (4132) wp.org #2 3 Royal Addons for Elementor – Addons and Templates Kit for Elementor 600K+ · 4.8★ (612) wp.org #4 1 too low 4 Premium Addons for Elementor – AI-Ready Elementor Addons, Widgets & Templates 600K+ · 4.9★ (1680) wp.org #5 1 too low 5 Ultimate Addons for Elementor – Widgets, Templates, WooCommerce & Header Footer Builder 2M+ · 4.9★ (2528) wp.org #6 ↑1 1 too low 6 ElementsKit Elementor Addons – Advanced Widgets & Templates Addons for Elementor 1M+ · 4.9★ (2051) wp.org #7 ↓1 1 too low 7 WPForms – AI Form Builder for WordPress – Contact Forms, Payment Forms, Survey Form, Quiz & More 5M+ · 4.8★ (14387) wp.org #9 ↑1 2 too low 8 User Profile Builder – Beautiful User Registration Forms, User Profiles & User Role Editor 40K+ · 4.7★ (738) wp.org #8 ↑1 9 Xpro Theme Builder For Elementor – FREE 20K+ · 5.0★ (14) wp.org #3 6 too high 10 Website Builder by SeedProd — Theme Builder, Landing Page Builder, Coming Soon Page, Maintenance Mode 600K+ · 4.9★ (4699) wp.org #14 4 too low 11 Unlimited Elements for Elementor 300K+ · 4.8★ (525) wp.org #12 ↑1 1 too low 12 HappyAddons for Elementor – 160 Elementor Widgets, GSAP Animations & Templates 400K+ · 4.8★ (489) wp.org #10 ↑1 2 too high 13 Addon Elements for Elementor (formerly Elementor Addon Elements) 80K+ · 4.8★ (172) wp.org #18 ↑1 5 too low 14 Ninja Forms – Contact Form Builder with Calculators, Quizzes, Signatures & AI Form Builder 500K+ · 4.4★ (1397) wp.org #23 9 too low 15 Skyboot Custom Icons for Elementor – Elementor Icons library – 14300+ Icons 200K+ · 5.0★ (22) wp.org #15 ↓1 16 Masteriyo LMS – LMS Course Builder, Quizzes & Certificates 6K+ · 4.8★ (184) wp.org #17 ↑1 1 too low 17 Sticky Header Effects for Elementor 300K+ · 4.5★ (69) wp.org #20 3 too low 18 MetForm – Contact Form, Survey, Quiz, Conditional Forms, Form Templates & Custom Form Builder for Elementor 500K+ · 4.7★ (509) wp.org #19 ↓2 1 too low 19 Magical Addons For Elementor ( Theme Builder, Header Footer Builder, Free Elementor Widgets, Elementor Templates Library ) 4K+ · 4.7★ (12) wp.org #11 ↑1 8 too high 20 Depicter — Popup & Slider Builder 70K+ · 4.6★ (235) wp.org #22 2 too low 21 Xpro Addons — 150+ Widgets for Elementor 40K+ · 4.4★ (28) wp.org #24 ↓1 3 too low 22 Jeg Kit for Elementor – Powerful Addons for Elementor, Widgets & Templates for WordPress 300K+ · 3.8★ (79) wp.org #16 6 too high 23 Header Footer Builder for Elementor 30K+ · 5.0★ (5) wp.org #13 ↑2 10 too high 24 Cool FormKit Lite – Advanced Form Builder for Elementor 20K+ · 4.6★ (25) wp.org #21 ↑1 3 too high

Merit ranking caps the install boost at 1M (wp.org leaves it uncapped), replaces the raw star average with a volume-weighted Bayesian score and a Wilson lower bound, and keeps wp.org's own freshness and compatibility decays. Method from the plugin-directory source; see Meta Trac #8298. Positions are tracked daily from the first visit to a keyword, so the small arrows show movement since tracking began.