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wp.org search vs our merit ranking: “gdpr map”

wp.org orders by popularity, so a plugin a host bundled onto millions of sites, or a big-brand one that's slow and mediocre, can sit at the top. Our ranking is built to answer a different question: which of these is actually worth installing. How this works →

For “gdpr map”, we agree with wp.org on the top plugin, and our order differs from theirs on 8 of the top 20.

wp.org search ranks on

Install count (uncapped), the raw star average, freshness, and support. Popularity dominates, so the biggest install base usually wins regardless of how it got there.

We add

A cap on the install boost, volume-weighted ratings, and signals wp.org can't see: whether the install base is organic or host-pushed, and its risk of being pulled.

Ranked above its merit

GDPR Compliance & Cookie Consent shows at wp.org #14 but places #23 on merit, a gap of 9 places. Its 4K+ installs carry it up the search order; its 2.7★ average from 10 reviews, plus freshness and upkeep, place it lower on our volume-weighted scale.

Buried gem

LiteSpeed Cache places #12 on merit, 4.8★ from 2778 reviews, but shows at wp.org #16. A smaller install base keeps it further down the default search order than its quality signals alone would.

How this rank is calculated

Each plugin's merit score multiplies these inputs together: how recently it was updated, how current its "tested up to" WordPress version is, its install base (log scale, capped at 10 million), its support thread resolution rate, and a rating score. The rating score weights the star average by review volume against a sitewide prior, then scales it by the lower bound of the share of 4 and 5 star reviews. A plugin with 3.7 stars from tens of thousands of reviews can still outscore a 4.9 with a few dozen, because the small sample carries less certainty.

A health factor between 0.4 and 1.15 then adjusts that score for what wp.org's search can't see: PHP fatals or failed activations on a test install, PHP and WordPress compatibility, memory and page-speed footprint, suspicious review patterns, closure risk, and a large install base with very few reviews. Clean, adopted plugins earn a small lift.

A keyword ranking starts from wp.org's search order for the term, weighting each position by 1 divided by its place, then applies the merit correction and health factor above. Relevance to the keyword stays in the result, so the order can differ from the all-categories list on /best, which scores plugins with no search term.

Hover a row to see the main reason for its position.

merit plugin wp.org
1 Complianz GDPR/CCPA Cookie Consent Banner 1M+ · 4.7★ (1667) wp.org #1 2 Open User Map – Interactive Leaflet Maps 10K+ · 5.0★ (70) wp.org #3 1 too low 3 CookieYes – Cookie Banner for Cookie Consent (Easy to setup GDPR/CCPA Compliant Cookie Notice) 1M+ · 4.8★ (3236) wp.org #5 2 too low 4 WP Go Maps – Google Map, OpenStreetMap, Leaflet Map 300K+ · 4.8★ (3055) wp.org #7 3 too low 5 WP Maps – Google Maps, OpenStreetMap, Mapbox, Store Locator with Search, Filters & Listings 60K+ · 4.3★ (122) wp.org #4 1 too high 6 exovia GDPR Google Maps 4K+ · 4.6★ (11) wp.org #2 4 too high 7 Cookie Compliance for WordPress – Cookie Consent, GDPR & CCPA 800K+ · 4.8★ (3026) wp.org #9 2 too low 8 Real Cookie Banner: GDPR & ePrivacy Cookie Consent 100K+ · 4.9★ (492) wp.org #10 2 too low 9 Elementor Website Builder – more than just a page builder 10M+ · 4.5★ (7322) wp.org #12 3 too low 10 WPLP Cookie Consent – Cookie Banner & Consent Management for GDPR, CCPA & Google Consent Mode 9K+ · 4.6★ (52) wp.org #6 4 too high 11 iubenda | All-in-one Compliance for GDPR / CCPA Cookie Consent + more 200K+ · 4.7★ (397) wp.org #13 2 too low 12 LiteSpeed Cache 7M+ · 4.8★ (2778) wp.org #16 4 too low 13 WPConsent – Cookie Banner & Cookie Consent for Privacy Compliance (GDPR / CCPA / EU Compliance Cookie Notice) 200K+ · 4.8★ (85) wp.org #11 2 too high 14 Cookiebot – Cookie Banner & Cookie Consent for GDPR, CCPA & Google Consent Mode 100K+ · 4.4★ (440) wp.org #15 1 too low 15 Extensions for Leaflet Map 3K+ · 5.0★ (24) wp.org #8 7 too high 16 WP Store Locator 40K+ · 4.8★ (312) wp.org #18 2 too low 17 Newsletter – Send awesome emails from WordPress 200K+ · 4.6★ (1205) wp.org #21 4 too low 18 Widgets for Google Reviews 1M+ · 4.9★ (2667) wp.org #24 6 too low 19 Ultimate Maps by Supsystic – OpenStreetMap, Leaflet & Mapbox, No API Key 10K+ · 4.6★ (86) wp.org #17 2 too high 20 Events Manager – Calendar, Bookings, Tickets, Appointments and more! 60K+ · 4.2★ (551) wp.org #22 2 too low 21 Cookie Choices (for EU Cookie Law & GDPR) 9K+ · 4.5★ (35) wp.org #20 1 too high 22 SureCookie – GDPR Cookie Consent Banner, Cookie Scanner & Script Blocking 70K+ · 4.9★ (21) wp.org #23 1 too low 23 GDPR Compliance & Cookie Consent 4K+ · 2.7★ (10) wp.org #14 9 too high 24 GDPR-DSGVO compliant Embeds for Google Maps 100+ · 5.0★ (3) wp.org #19 5 too high

Merit ranking caps the install boost at 10M (wp.org leaves it uncapped), replaces the raw star average with a volume-weighted score and a Wilson lower bound, and keeps wp.org's own freshness and compatibility decays. Method from the plugin-directory source; see Meta Trac #8298. Positions are tracked daily from the first visit to a keyword, so the small arrows show movement since tracking began.