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wp.org search vs our merit ranking: “google+spell”

wp.org orders by popularity, so a plugin a host bundled onto millions of sites, or a big-brand one that's slow and mediocre, can sit at the top. Our ranking is built to answer a different question: which of these is actually worth installing. How this works →

For “google+spell”, we and wp.org disagree on the top plugin, and our order differs from theirs on 9 of the top 20.

wp.org search ranks on

Install count (uncapped), the raw star average, freshness, and support. Popularity dominates, so the biggest install base usually wins regardless of how it got there.

We add

A cap on the install boost, volume-weighted ratings, and signals wp.org can't see: whether the install base is organic or host-pushed, and its risk of being pulled.

Ranked above its merit

Cowboy MCP – Free MCP Server with Undo for Claude & ChatGPT shows at wp.org #8 but places #12 on merit, a gap of 4 places. Its 1K+ installs carry it up the search order; its 5.0★ average from 6 reviews, plus freshness and upkeep, place it lower on our volume-weighted scale.

Buried gem

AI Translation For TranslatePress places #6 on merit, 4.8★ from 69 reviews, but shows at wp.org #10. A smaller install base keeps it further down the default search order than its quality signals alone would.

How this rank is calculated

Each plugin's merit score multiplies these inputs together: how recently it was updated, how current its "tested up to" WordPress version is, its install base (log scale, capped at 10 million), its support thread resolution rate, and a rating score. The rating score weights the star average by review volume against a sitewide prior, then scales it by the lower bound of the share of 4 and 5 star reviews. A plugin with 3.7 stars from tens of thousands of reviews can still outscore a 4.9 with a few dozen, because the small sample carries less certainty.

A health factor between 0.4 and 1.15 then adjusts that score for what wp.org's search can't see: PHP fatals or failed activations on a test install, PHP and WordPress compatibility, memory and page-speed footprint, suspicious review patterns, closure risk, and a large install base with very few reviews. Clean, adopted plugins earn a small lift.

A keyword ranking starts from wp.org's search order for the term, weighting each position by 1 divided by its place, then applies the merit correction and health factor above. Relevance to the keyword stays in the result, so the order can differ from the all-categories list on /best, which scores plugins with no search term.

Hover a row to see the main reason for its position.

merit plugin wp.org
1 All in One SEO – AI SEO Plugin to Boost SEO Rankings & Traffic (Schema, Local SEO, Sitemap & SEO Insights) 2M+ · 4.7★ (5231) wp.org #2 1 too low 2 Floating Chat Widget: Contact Chat Icons, Telegram Chat, Line Messenger, WeChat, Email, SMS, Call Button – Chaty 300K+ · 5.0★ (1245) wp.org #5 3 too low 3 WP Spell Check 2K+ · 2.9★ (39) wp.org #1 2 too high 4 404 Solution 10K+ · 4.9★ (44) wp.org #4 5 Autocomplete Google Address 2K+ · 4.0★ (25) wp.org #3 2 too high 6 AI Translation For TranslatePress 10K+ · 4.8★ (69) wp.org #10 4 too low 7 Premmerce 400+ · 4.7★ (32) wp.org #7 8 Address Autocomplete Anything – Google Address Autocomplete for Any Form 900+ · 5.0★ (16) wp.org #6 2 too high 9 Superb Addons: Blocks, Patterns, Pre-built Pages, Sliders, Popups, Free Forms, Animations & More 80K+ · 4.9★ (23) wp.org #9 10 Paymattic – Secure, Simple Payment & Donation with Subscription Payments, Recurring Donations, Customer Management 3K+ · 4.8★ (44) wp.org #16 6 too low 11 Social LikeBox & Feed 10K+ · 3.3★ (47) wp.org #14 3 too low 12 Cowboy MCP – Free MCP Server with Undo for Claude & ChatGPT 1K+ · 5.0★ (6) wp.org #8 4 too high 13 T Tooltips for WordPress 5K+ · 3.8★ (75) wp.org #20 7 too low 14 PayPal Enterprise Payments (formerly Braintree) for WooCommerce 10K+ · 2.6★ (50) wp.org #11 3 too high 15 Double Opt-In for Contact Form 7 – Secure, GDPR-Compliant Email Verification 1K+ · 5.0★ (9) wp.org #13 2 too high 16 RankReady – AI SEO, Schema, llms.txt, AEO and GEO for ChatGPT, Gemini and Perplexity 500+ · 4.8★ (5) wp.org #12 4 too high 17 bbPress Login Register Links On Forum Topic Pages 600+ · 4.1★ (8) wp.org #17 18 FICTBASE 40+ · 5.0★ (2) wp.org #18 19 Desk9 Reviews for Google — · 0.0★ (0) wp.org #15 4 too high 20 F FAQ for WordPress 40+ · 0.0★ (0) wp.org #19 1 too high 21 SEOMedic Simple Grammar Checker — · 0.0★ (0) wp.org #21 22 Exatio Catalog Audit — · 0.0★ (0) wp.org #22 23 Spellmatic — · 0.0★ (0) wp.org #23 24 DadsFam SEO 20+ · 0.0★ (0) wp.org #24

Merit ranking caps the install boost at 10M (wp.org leaves it uncapped), replaces the raw star average with a volume-weighted score and a Wilson lower bound, and keeps wp.org's own freshness and compatibility decays. Method from the plugin-directory source; see Meta Trac #8298. Positions are tracked daily from the first visit to a keyword, so the small arrows show movement since tracking began.