wp.org search vs our merit ranking: “heading typography”
wp.org orders by popularity, so a plugin a host bundled onto millions of sites, or a big-brand one that's slow and mediocre, can sit at the top. Our ranking is built to answer a different question: which of these is actually worth installing. How this works →
For “heading typography”, we agree with wp.org on the top plugin, and our order differs from theirs on 5 of the top 20.
wp.org search ranks on
Install count (uncapped), the raw star average, freshness, and support. Popularity dominates, so the biggest install base usually wins regardless of how it got there.
We add
A cap on the install boost, volume-weighted ratings, and signals wp.org can't see: whether the install base is organic or host-pushed, and its risk of being pulled.
Ranked above its merit
Advanced Heading shows at wp.org #2 but places #22 on merit, a gap of 20 places. Its 200+ installs carry it up the search order; its 5.0★ average from 1 reviews, plus freshness and upkeep, place it lower on our volume-weighted scale.
Elementor Website Builder – more than just a page builder 10M+ · 4.5★ (7322)
wp.org #1 2 
Kadence Blocks — Page Builder Toolkit for Gutenberg Editor 600K+ · 4.8★ (333)
wp.org #3 1 too low 3 
Smart Slider 3 800K+ · 4.9★ (1125)
wp.org #4 1 too low 4 
Essential Addons for Elementor – Popular Elementor Templates & Widgets 1M+ · 4.9★ (4132)
wp.org #5 1 too low 5 
Ultimate Addons for Elementor – Widgets, Templates, WooCommerce & Header Footer Builder 2M+ · 4.9★ (2528)
wp.org #6 1 too low 6 
Fonts Plugin | Google Fonts, Adobe Fonts & Upload Fonts 200K+ · 5.0★ (1221)
wp.org #8 2 too low 7 
GenerateBlocks 200K+ · 4.9★ (122)
wp.org #7 8 
Otter Blocks – Gutenberg Blocks, Page Builder for Gutenberg Editor & FSE 300K+ · 4.7★ (251)
wp.org #9 1 too low 9 
Gutenberg Essential Blocks – Page Builder for Gutenberg Blocks & Patterns 100K+ · 4.9★ (216)
wp.org #11 2 too low 10 
SimpleTOC – Table of Contents Block 10K+ · 4.9★ (77)
wp.org #10 11 
Gutenverse – WordPress Blocks, Page Builder & Site Editor 20K+ · 4.9★ (190)
wp.org #12 1 too low 12 
Twentig Supercharged Block Editor – Blocks, Patterns, Starter Sites, Portfolio 20K+ · 4.9★ (171)
wp.org #14 2 too low 13 
Image Hover Effects – Elementor Addon 40K+ · 4.9★ (83)
wp.org #13 14 
Royal Addons for Elementor – Addons and Templates Kit for Elementor 600K+ · 4.8★ (612)
wp.org #18 4 too low 15 
ElementsKit Elementor Addons – Advanced Widgets & Templates Addons for Elementor 1M+ · 4.9★ (2052)
wp.org #20 5 too low 16 
Ultimate Addons for Beaver Builder (UABB) 20K+ · 5.0★ (332)
wp.org #23 7 too low 17 
Stackable – Page Builder Gutenberg Blocks 100K+ · 4.9★ (522)
wp.org #24 7 too low 18 
Kubio AI Page Builder 80K+ · 4.4★ (79)
wp.org #15 3 too high 19 
Secondary Title 7K+ · 4.9★ (72)
wp.org #17 2 too high 20 
Nexter Blocks – Gutenberg Blocks, Page Builder & AI Website Builder 9K+ · 4.8★ (90)
wp.org #19 1 too high 21 
Spectra Blocks – AI Website Builder for the Block Editor 60K+ · 4.6★ (53)
wp.org #22 1 too low 22 Advanced Heading 200+ · 5.0★ (1) thin reviews
wp.org #2 20 too high 23 
Table Of Contents Block 10K+ · 4.3★ (7) thin reviews
wp.org #21 2 too high 24 
Inline Typography Controls 70+ · 0.0★ (0) thin reviews
wp.org #16 8 too high Merit ranking caps the install boost at 1M (wp.org leaves it uncapped), replaces the raw star average with a volume-weighted Bayesian score and a Wilson lower bound, and keeps wp.org's own freshness and compatibility decays. Method from the plugin-directory source; see Meta Trac #8298. Positions are tracked daily from the first visit to a keyword, so the small arrows show movement since tracking began.