Plugin Pulse Beta
← Rankings

wp.org search vs our merit ranking: “internet speed”

wp.org orders by popularity, so a plugin a host bundled onto millions of sites, or a big-brand one that's slow and mediocre, can sit at the top. Our ranking is built to answer a different question: which of these is actually worth installing. How this works →

For “internet speed”, we agree with wp.org on the top plugin, and our order differs from theirs on 14 of the top 20. 2 plugins are pushed down for signals wp.org ignores: errors, a host-installed base, or removal risk.

wp.org search ranks on

Install count (uncapped), the raw star average, freshness, and support. Popularity dominates, so the biggest install base usually wins regardless of how it got there.

We add

A cap on the install boost, volume-weighted ratings, and signals wp.org can't see: whether the install base is organic or host-pushed, and its risk of being pulled.

Ranked above its merit

Internet Speed Test shows at wp.org #7 but places #24 on merit, a gap of 17 places. Its 400+ installs carry it up the search order; its 5.0★ average from 1 reviews, plus freshness and upkeep, place it lower on our volume-weighted scale.

Buried gem

PhastPress places #8 on merit, 4.9★ from 99 reviews, but shows at wp.org #15. A smaller install base keeps it further down the default search order than its quality signals alone would.

How this rank is calculated

Each plugin's merit score multiplies these inputs together: how recently it was updated, how current its "tested up to" WordPress version is, its install base (log scale, capped at 10 million), its support thread resolution rate, and a rating score. The rating score weights the star average by review volume against a sitewide prior, then scales it by the lower bound of the share of 4 and 5 star reviews. A plugin with 3.7 stars from tens of thousands of reviews can still outscore a 4.9 with a few dozen, because the small sample carries less certainty.

A health factor between 0.4 and 1.15 then adjusts that score for what wp.org's search can't see: PHP fatals or failed activations on a test install, PHP and WordPress compatibility, memory and page-speed footprint, suspicious review patterns, closure risk, and a large install base with very few reviews. Clean, adopted plugins earn a small lift.

A keyword ranking starts from wp.org's search order for the term, weighting each position by 1 divided by its place, then applies the merit correction and health factor above. Relevance to the keyword stays in the result, so the order can differ from the all-categories list on /best, which scores plugins with no search term.

Hover a row to see the main reason for its position.

merit plugin wp.org
1 Site Kit by Google – Analytics, Search Console, AdSense, Speed 5M+ · 4.2★ (1013) wp.org #1 2 WPForms – AI Form Builder for WordPress – Contact Forms, Payment Forms, Survey Form, Quiz & More 5M+ · 4.8★ (14387) wp.org #3 1 too low 3 Translate WordPress with GTranslate 900K+ · 4.9★ (4962) wp.org #4 1 too low 4 Anti-Spam, Spam FireWall by CleanTalk 200K+ · 4.8★ (3221) wp.org #5 ↑1 1 too low 5 WP Super Cache 1M+ · 4.3★ (1346) wp.org #8 ↑1 3 too low 6 Speed Up – JavaScript To Footer 1K+ · 4.3★ (6) wp.org #2 4 too high 7 Docket Cache – Object Cache Accelerator 20K+ · 4.9★ (50) wp.org #11 4 too low 8 PhastPress 10K+ · 4.9★ (99) wp.org #15 ↓1 7 too low 9 Cloudflare 200K+ · 3.5★ (181) wp.org #10 ↓2 1 too low 10 SilentShield – Captcha & Anti-Spam for WordPress (CF7, WPForms, Elementor, WooCommerce) 10K+ · 4.7★ (24) wp.org #9 ↑1 1 too high 11 Flying Pages: Preload Pages for Faster Navigation & Improved User Experience 20K+ · 4.9★ (79) wp.org #17 ↓1 6 too low 12 VdoCipher: Secure Video Player and Hosting 2K+ · 4.2★ (14) wp.org #6 ↑1 6 too high 13 Iptanus File Upload 10K+ · 4.4★ (117) wp.org #20 7 too low 14 LazyLoad Plugin – Lazy Load Images, Videos, and Iframes 100K+ · 4.2★ (139) wp.org #18 ↓1 4 too low 15 APCu Manager 10K+ · 4.6★ (20) wp.org #12 3 too high 16 Flying Images: Optimize and Lazy Load Images for Faster Page Speed 2K+ · 4.8★ (26) wp.org #13 3 too high 17 Vitepos – Point of Sale (POS) for WooCommerce 1K+ · 4.7★ (54) wp.org #21 4 too low 18 JCH Optimize 4K+ · 4.4★ (69) wp.org #22 4 too low 19 InstaWP Connect – 1-click WP Staging & Migration 40K+ · 4.5★ (12) wp.org #14 ↑1 5 too high 20 Giveaways and Contests by RafflePress – Get More Website Traffic, Email Subscribers, and Social Followers 20K+ · 3.9★ (43) wp.org #23 ↑1 3 too low 21 SpeedyCache – Cache, Optimization, Performance 500K+ · 4.4★ (30) wp.org #16 ↑2 5 too high 22 AddySolution's address Autocomplete for WooCommerce 300+ · 5.0★ (5) wp.org #24 ↓1 2 too low 23 MakeCommerce for WooCommerce 3K+ · 3.6★ (8) wp.org #19 4 too high 24 Internet Speed Test 400+ · 5.0★ (1) wp.org #7 ↓2 17 too high

Merit ranking caps the install boost at 10M (wp.org leaves it uncapped), replaces the raw star average with a volume-weighted Bayesian score and a Wilson lower bound, and keeps wp.org's own freshness and compatibility decays. Method from the plugin-directory source; see Meta Trac #8298. Positions are tracked daily from the first visit to a keyword, so the small arrows show movement since tracking began.